Presentation given on 27.04.2012 at Roots conference in Bergen, Norway.
Bootstrappingtransloadit.comby Felix Geisendörfer27.04.2012 at Roots Conference (Bergen, Norway)
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core contributor
(@)felixge(.de)
This Talk
Lean Startup
Change the World
Billion Dollar Exits
Story of transloadit.com
Starting a business
Self-financing
Becoming (ramen)profitable
Freedom
90 minutes ...
Format
Interrupt
Participate
Audience
In a startup?
Want to start one?
Let’s get started
transloadit.com
File Upload & Processing
Charging per $ / GB
Profitable as ofFeb 2012
Scale: 5 - 50 servers
Revenue: $ X0,000
Technical Skills
The Idea
December 2008
Buenos Aires, ArgentinaCakeFest #2
Cross browserrequests
Cross-domainfile uploads
Cross-domainfile uploadsProfit?
Handle allmedia files!
Think Minimal!
Co-founders
Go alone, die alone
How to find co-founders?
Don’t search-Attract
Co-Founder #1: Tim
~mid 2007
thinkingphp.org
PostTask.com
Started in early 2007
Failure
Running out of savings
Loosing Focus
Co-Founder #2: Kevin
~mid 2008
The E-Mail
Shares
Equal shares forco-founders
Creating a company
Why?
Liability
Perception
Things to Consider
Costs
Time
Bootstrapping withContracting
2005 - 2012
Acquiring Clients
Blogging
Networking
Referrals
Setting your rate
Daily (!)
High
Dividing Time
Development
Release somethingASAP
Technology
Use what’s fun
Mix in reliable stuff
Pricing
Aim for expensive
IaaS: Do Plans
You *CAN* change it
CreditCard trick
Marketing
Open Source
Learn
Trust
Funding
VC or not?
Risks & Comfort
Be pragmatic
Office
No
The Future
Final Advise
Never Give Up
Questions
Thanks