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Boostrapping transloadit.com
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Felix Geisendörfer
May 02, 2012
Technology
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620
Boostrapping transloadit.com
Presentation given on 27.04.2012 at Roots conference in Bergen, Norway.
Felix Geisendörfer
May 02, 2012
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Transcript
Bootstrapping transloadit.com by Felix Geisendörfer 27.04.2012 at Roots Conference (Bergen,
Norway)
core contributor
(@)felixge(.de)
This Talk
Lean Startup
Change the World
Billion Dollar Exits
Story of transloadit.com
Starting a business
Self-financing
Becoming (ramen) profitable
Freedom
90 minutes ...
Format
Interrupt
Participate
Audience
In a startup?
Want to start one?
Let’s get started
transloadit.com
File Upload & Processing
None
None
None
Charging per $ / GB
Profitable as of Feb 2012
Scale: 5 - 50 servers
Revenue: $ X0,000
Technical Skills
None
None
None
None
<HTML>
None
None
None
None
None
None
None
None
None
None
None
None
The Idea
December 2008
Buenos Aires, Argentina CakeFest #2
None
None
None
Cross browser requests
Cross-domain file uploads
Cross-domain file uploads Profit ?
Handle all media files!
None
Think Minimal!
Co-founders
Go alone, die alone
How to find co- founders?
Don’t search - Attract
Co-Founder #1: Tim
None
~mid 2007
thinkingphp.org
PostTask.com
Started in early 2007
None
Failure
Running out of savings
Loosing Focus
Co-Founder #2: Kevin
~mid 2008
None
None
The E-Mail
Shares
Equal shares for co-founders
Creating a company
Why?
Liability
Perception
Things to Consider
Costs
Time
Bootstrapping with Contracting
2005 - 2012
Acquiring Clients
Blogging
Networking
Referrals
Setting your rate
Daily (!)
High
Dividing Time
Development
Release something ASAP
Technology
Use what’s fun
Mix in reliable stuff
Pricing
Aim for expensive
IaaS: Do Plans
You *CAN* change it
CreditCard trick
Marketing
Blogging
Open Source
Learn
Trust
Funding
VC or not?
Risks & Comfort
Be pragmatic
Office
No
The Future
Final Advise
Never Give Up
Questions
Thanks