Success in its right proportion - VANITY METRICS

Success in its right proportion - VANITY METRICS

Grow a new idea should be scary in a world of doubts. Break all existents crystal balls you've found, and start working with actionable concepts of Eric Ries' lean startup.

B870070e35cb43df68fceaee71755106?s=128

Hélio Medeiros

December 17, 2012
Tweet

Transcript

  1. 3.

    BUT THE CUTURE search and use references is cool.. always

    seems to interfere with the results
  2. 6.

    quality, increasing signups 0 37.5 75 112.5 150 Janeiro Fevereiro

    Março Abril 50 70 72 130 10 12 5 5 new functionalities signups assumption:
  3. 7.

    fake success 0 50 100 150 200 Janeiro Fevereiro Março

    Abril 10 20 30 20 50 70 72 130 10 12 5 5 30 30 30 200 advertising new functionalities signups subscriptions
  4. 8.

    VANITY METRICS GREATE, LESS CALORIES! the success theatre one day

    will be discovered, and the right metrics will came along.
  5. 11.

    what’s changed 0 37.5 75 112.5 150 Janeiro Fevereiro Março

    Abril 5 30 35 50 50 70 72 130 20 22 25 30 comments signups cooments from the new subscribers
  6. 12.

    coorte analysis "Why customers are not responding to our product

    enhancements? Because our hard work is not compensated? "
  7. 15.

    do not underestimate the power of the sum of the

    differences! accessible reports