$30 off During Our Annual Pro Sale. View Details »

Intercom を使ってみた

Intercom を使ってみた

Kiminari Homma

May 26, 2016
Tweet

More Decks by Kiminari Homma

Other Decks in Business

Transcript

  1. Intercom Λ࢖ͬͯΈͨ
    selfree, llc
    Kiminari Homma

    View Slide

  2. ࣗݾ঺հ

    View Slide

  3. ຊؒ ߖ੒ @kimihom
    ϘΫίί ӡӦத
    http://www.bokukoko.info/
    CTO at selfree,llc
    * CallConnect ͷςΫϊϩδʔશൠ
    * ςΫχΧϧαϙʔτ
    * ͦͷଞԿͰ΋

    View Slide

  4. ຊ೔ͷ಺༰

    View Slide

  5. ຊ೔ͷ಺༰
    1. Intercom ͷ֓ཁ
    2. Intercom ͷαϙʔτػೳ
    3. Intercom Λ࢖ͬͯΈΑ͏
    4. ࢲͷߟ࡯

    View Slide

  6. 1. Intercom ͷ֓ཁ

    View Slide

  7. • 2011೥૑ۀͷ SF ൃελʔτΞοϓ
    • ࢿۚௐୡֹ͸ Zendesk ΑΓߴ͍ $ 50,000,000
    • 500 Startups, σδλϧΨϨʔδͳͲ͕ग़ࢿ
    • Invision, Yahoo!, buffer, Hootsuite, Shopify ͳͲ
    ͕ओཁސ٬

    View Slide

  8. • ࠷ۙΑ͘ݟΔ “ΞϨ”
    • νϟοταϙʔτͷຒࠐ
    ΈΜͳͷΠϝʔδ

    View Slide

  9. αϙʔτ͚ͩ͡Όͳ͍ΜͰ͢ɻ

    View Slide

  10. Intercom ͸ จࣈʹΑΔɺ
    ސ٬ͱͷίϛϡχέʔγϣϯ
    Λࢧԉ͢ΔϓϥοτϑΥʔϜ

    View Slide

  11. ࣗࣾΞϓϦ
    ࣗࣾ8FC
    ϚʔέςΟ
    ϯάΦʔτϝʔ
    γϣϯ
    ϔϧϓ
    σεΫ
    ސ٬σʔλ
    ϕʔε
    ϝʔϧ
    νϟοτ
    ސ٬ اۀ
    ސ٬ͱͷؔ܎ΛҰݩ؅ཧͰ͖Δ

    View Slide

  12. ྉۚମܥ

    View Slide

  13. 4ͭͷϓϥϯɻ$49
    Acquire Engage
    Learn Support
    ๚໰ऀ޲͚νϟοτ
    Ϧʔυͷ௥੻
    ࣗಈϝοηʔδૹ৴
    ސ٬ϝοηʔδ഑৴
    Email, ΞϓϦ಺௨஌
    ϢʔβʔଐੑʹԠͨ͡഑৴
    ຬ଍౓΍ϑΟʔυόοΫ֫ಘ
    Email, ΞϓϦ಺ϝοηʔδ
    ෳ਺νϟωϧαϙʔτ
    ϓϩϑΟʔϧӾཡ

    View Slide

  14. ސ٬ͷ਺ʹԠͯ͡՝ۚ
    250ਓʙ
    50ਓ૿͑Δ͝ͱʹ $1 ௥Ճ
    ΦϖϨʔλʔ͕Կਓ͍ͯ΋௥Ճ՝ۚͷର৅ʹͳΒͳ͍

    View Slide

  15. ࠓճ͸ Support ϓϥϯʹ
    ϑΥʔΧεɻ
    ͔͠͠!
    Support ϓϥϯ͚ͩͰ͸ͪ͜Β
    ͔Β৽نϝʔϧΛૹ৴Ͱ͖ͳ͍ʂ

    View Slide

  16. Engage
    Learn Support
    + +
    $149 -> $57!
    Multiple ϓϥϯ
    Intercom Ͱ߈ΊͷαϙʔτΛ࣮ݱ͍ͨ͠ͳΒɺϚετɻ

    View Slide

  17. 2. Intercom ͷαϙʔτػೳ

    View Slide

  18. ඞཁͳॳظઃఆ
    1, ࣗࣾͷαʔϏεʹ JavaScript ΛຒΊࠐΉ
    εΫϦϓτ಺ʹϢʔβ໊ͱϝΞυͳͲͷ৘ใΛ෇༩
    Ϣʔβʔݻ༗ͳ৘ใΛ Intercom Ͱ೺ѲͰ͖Δ
    2, ϝʔϧసૹઃఆ
    Ϣʔβʔ -> ࣗࣾϝʔϧ -> Intercom

    View Slide

  19. νϟοτͱϝʔϧͷ”༥߹”
    ސ٬
    ΦϖϨʔλʔ
    νϟοτ
    ϝʔϧ
    ×
    νϟοτ
    ̋
    ×
    ̋
    ̋
    ̋
    ̋
    ×
    ΦϯϥΠϯ
    ΦϑϥΠϯ
    ΦϑϥΠϯ࣌ʹಧ͍ͨϝʔϧʹฦ৴͢Ε͹ɺνϟοτʹ൓ө͞ΕΔ!
    νϟοτ
    ϝʔϧ

    View Slide

  20. ͦͷଞͷศརͳػೳ
    • ΞαΠϯͷมߋ
    • ฦ৴༻ϚΫϩ
    • ಺෦ϝϞ
    • ΞαΠϯϧʔϧ (Standard ϓϥϯͰՄ)

    View Slide

  21. 3. Intercom Λ࢖ͬͯΈΑ͏

    View Slide

  22. URL Λهࡌ

    View Slide

  23. 4. ࢲͷߟ࡯

    View Slide

  24. Zendesk ͱͷൺֱ
    Intercom
    * νϟοτϝΠϯ
    * ϝʔϧɾνϟοτʹ
    ݶఆͯ͠Ϧʔυ֫ಘɾ
    NPSௐࠪɺϚʔέɺα
    ϙʔτ·ͰΛΧόʔ
    Zendesk
    * νέοτϝΠϯ
    * αϙʔτʹಛԽɻ
    FAQ, Web ϑΥʔ
    Ϝɺి࿩ɺϝʔϧɺ
    SNS ͷνϟωϧ౷߹

    View Slide

  25. ॴײͦͷ1
    ฦࣄͷͳ͍νϟοτ΄Ͳڏ͍͠΋
    ͷ͸ͳ͍ɻ
    We'll notify you here and by email when we reply

    View Slide

  26. ॴײͦͷ2
    ΦϖϨʔλʔͷ௥Ճ͸”ແྉ”
    Λ׆͔͢

    View Slide

  27. ॴײͦͷ3
    Intercom ΛαϙʔτͰ࢖͏ͳΒ
    Multiple products $57 Ͱܾ·Γ

    View Slide

  28. ॴײͦͷ4
    ސ٬৘ใΛফͯ͠અ໿ʁ

    View Slide

  29. ॴײͦͷ5
    ి࿩αϙʔτͱͷܾผ

    View Slide

  30. ɹFAQ ͸Ϣʔβʔ׬݁ɻ
    ɹϝʔϧɾWebϑΥʔϜ 4/4͸ ςΩετඇಉظɻ
    ɹνϟοτ͸ςΩετͷ؇͍ϦΞϧλΠϜɻ
    ɹϏσΦ௨࿩͸ಈըϦΞϧλΠϜɻ
    ɹి࿩͸Ի੠ϦΞϧλΠϜɻ
    ɹ௚઀ձ͏͸࠷ߴͷϦΞϧλΠϜɻ
    Ͳ͜·ͰΛαϙʔτ͢Δ͔Λ൑அ͠·͠ΐ͏ɻ
    *OUFSDPN͸ϝʔϧɾνϟοτ 4/4
    ͷΈͰ͢ɻ

    View Slide

  31. 5, ͓·͚ (ൃలత)

    View Slide

  32. Intercom ࿈ܞ
    • ސ٬৘ใͷऔΓࠐΈܥ
    • Stripe, Salesforce, MailChimp
    • αϙʔτϝοηʔδಉظ
    • Facebook Messanger, Zendesk
    • Πϕϯτ௨஌
    • Slack, HipChat

    View Slide

  33. Intercom API
    • Ϣʔβʔͷ࡞੒/औಘ/ߋ৽/࡟আ
    • Πϕϯτొ࿥
    • ձ࿩ͷ౤ߘ
    • Webhook

    View Slide

  34. 5/24 ΧελϚʔαΫηεφΠτ
    (Intercom ฤ)
    ͷϑΟʔυόοΫ

    View Slide

  35. Good:
    * νϟοτ͡Όͳ͍ͱͰ͖ͳ͍ରԠ (GIFը૾΍URL)
    * Zendesk Zopim ΑΓγϯϓϧ
    * αϙʔτͱҰׅϝʔϧૹ৴ͷ࿈ܞ
    Bad:
    * ԿͷνϟοταʔϏεͰ͔͢ʁͱฉ͔ΕΔ
    * λΠϓ଎౓ͷ஗͍ਓͷରԠ
    * ૬ख͕͍ͭฦ৴͢Δͷ͔ɺΘ͔Γਏ͍ɻͦͷׂʹ͸
    ϦΞϧλΠϜͳฦ౴͕ٻΊΒΕΔɻ

    View Slide

  36. εϖγϟϧاը

    View Slide

  37. Thanks.

    View Slide