PMIJF 2017 H-5 プロジェクトにビジネス価値を浸透させる方法

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July 09, 2017

PMIJF 2017 H-5 プロジェクトにビジネス価値を浸透させる方法

PM現場におけるBAメソッドの活用例

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illy1985

July 09, 2017
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  1. 2017 © PMI Japan Chapter, All rights reserved. 545 545

    2017/7/9 2017 © PMI Japan Chapter, All rights reserved. W 54 21
  2. 2017 © PMI Japan Chapter, All rights reserved. ® B

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  3. 2017 © PMI Japan Chapter, All rights reserved. 7 ! 

    9 !  !  PMI p3 Business Analysis
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  5. 2017 © PMI Japan Chapter, All rights reserved. !  737%

    8 !  PMI p2 (1)
  6. 2017 © PMI Japan Chapter, All rights reserved. !  " 

    "  "  PM6 BA "  7 7 (2)
  7. 2017 © PMI Japan Chapter, All rights reserved. !  " 

    "  "  (3) QCD MG M KO
  8. 2017 © PMI Japan Chapter, All rights reserved. !  " 

    "  "  7 ,    M PM BA
  9. 2017 © PMI Japan Chapter, All rights reserved. !  7

    7 I !  PMI BA 7 PART I "  Customer Journey Map "  PART II "  "  Design Sprint PART III "  Discovery Report
  10. 2017 © PMI Japan Chapter, All rights reserved. !  A

    7 7 7 B !  7 !  PM Web
  11. 2017 © PMI Japan Chapter, All rights reserved. PART I

    "  Customer Journey Map "  p11 7 7 K 2.3.2 2.3.3 2.4
  12. 2017 © PMI Japan Chapter, All rights reserved. Customer Journey

    Map Question 1 "  "  9 7 Method 1
  13. 2017 © PMI Japan Chapter, All rights reserved. (1) Customer

    Journey Map A B "  CustomerA B JourneyA B "  9 A B 7 "  " 
  14. 2017 © PMI Japan Chapter, All rights reserved. (1) Customer

    Journey Map – !  7 A B !  7 !  web IEC http://loftwork.jp/case/detail/web/20161027_familiar.aspx
  15. 2017 © PMI Japan Chapter, All rights reserved. (1) Customer

    Journey Map –   —— Business Model Canvas   7   A B
  16. 2017 © PMI Japan Chapter, All rights reserved. Benefit " 

    7 9 " 
  17. 2017 © PMI Japan Chapter, All rights reserved. Question 2

    "  "  9 9 7 Method 2
  18. 2017 © PMI Japan Chapter, All rights reserved. (2) -

    , Web http://loftwork.jp/case/detail/web/20160503_ksu.aspx "  9 "  20 PJ "  KJ 7 InsightA B " 
  19. 2017 © PMI Japan Chapter, All rights reserved. (2) –

    !  7 ASWOT Strength OpportunityB !  !  ! 
  20. 2017 © PMI Japan Chapter, All rights reserved. (2) –

    !  7 7 7 !  7 !  7 7 7CSR/IR !  !  7OB/OG7 7 !  10 15 P M P
  21. 2017 © PMI Japan Chapter, All rights reserved. (2) –

    !  10:006 7 7 !  10:1061 6 A B7 9 7 !  10:206 630 × 4 5 !  10:306 AMB 6 30 !  11:006 A BKJ 7 !  11:306 A B 6 5 !  11:556 !  12:00 6PJ 6P M "  675x75mm "  6 "  "  "  A B " 
  22. 2017 © PMI Japan Chapter, All rights reserved. Benefit " 

    7 A B "  7 "  7
  23. 2017 © PMI Japan Chapter, All rights reserved. PART II

    "  "  Design Sprint p69 7 P O 9 4.5 4.5.5.1 4.5.5.3 4.5.5.7
  24. 2017 © PMI Japan Chapter, All rights reserved. !  4.5.5.2

    !  4.5.5.4 !  4.5.5.5 !  4.5.5.6 !  4.5.5.8 !  … 1:1 8 http://www.loftwork.jp/news/ 2017/02/20170206_designresearch.aspx
  25. 2017 © PMI Japan Chapter, All rights reserved. Question 3

    "  7 7 "  InVision + Adobe Experience Design Method 3
  26. 2017 © PMI Japan Chapter, All rights reserved. (3) Prototyping

    – (Lo-Fi / ) http://www.webcreatorbox.com/webinfo/paper-prototyping/ "  A B "  A B
  27. 2017 © PMI Japan Chapter, All rights reserved. (3) Prototyping

    – (Mid-Fi)6 http://irritantis.info/2017/02/adobe-xd-on-wireframing/ "  " 
  28. 2017 © PMI Japan Chapter, All rights reserved. (3) Prototyping

    – (Hi-Fi / ) , http://www.responsinator.com/?url=boston.gov "  " 
  29. 2017 © PMI Japan Chapter, All rights reserved. (3) Prototyping

    – InVision http://blog.spacemarket.com/design/invision/ https://www.invisionapp.com/ "  "  "  " 
  30. 2017 © PMI Japan Chapter, All rights reserved. Demonstration -

    InVision
  31. 2017 © PMI Japan Chapter, All rights reserved. (3) Prototyping

    – Adobe XD https://www.adobe.com/jp/products/experience-design.html "  A 7 B "  "  7 A B
  32. 2017 © PMI Japan Chapter, All rights reserved. Benefit " 

    7 7 7 "  7 7 O O
  33. 2017 © PMI Japan Chapter, All rights reserved. Question 4

    "  7 "  F Design Sprint Method 4
  34. 2017 © PMI Japan Chapter, All rights reserved. (5) Design

    Sprint A B "  Sprint = "  9 UX "  5 "  Google Ventures 2014
  35. 2017 © PMI Japan Chapter, All rights reserved. (5) Design

    Sprint – !  0. !  1. A 7 B !  2. A B !  3. A B !  4. A B !  5. A B https://www.slideshare.net/takaumada/design-sprint
  36. 2017 © PMI Japan Chapter, All rights reserved.

  37. 2017 © PMI Japan Chapter, All rights reserved. (5) Design

    Sprint – web “loftwork.jp” !  "  C "  "  Web "  Web 8 !  !  7 M
  38. 2017 © PMI Japan Chapter, All rights reserved. , Benefit

    "  A 7 B 7 7 "  7 7 A B http://amzn.asia/j8l8Ppy
  39. 2017 © PMI Japan Chapter, All rights reserved. PART III

    "  Discovery Report p90 – 4.10.2 7 p118 – 4.11 4.11.1
  40. 2017 © PMI Japan Chapter, All rights reserved. Question 5

    "  A B I "  7 Discovery Report Method 3
  41. 2017 © PMI Japan Chapter, All rights reserved. (5) Discovery

    ReportA B http://loftwork.jp/case/detail/web/20160503_ksu.aspx "  (=Discovery Phase) "  7 " 
  42. 2017 © PMI Japan Chapter, All rights reserved. (5) Discovery

    Report – "  Discovery A B "  9 A B 7 7
  43. 2017 © PMI Japan Chapter, All rights reserved. (5) Discovery

    Report – http://loftwork.jp/case/detail/web/20170131_techmatrix.aspx "  7 9 "  9 A OK NG B
  44. 2017 © PMI Japan Chapter, All rights reserved. (5) Discovery

    Report – http://loftwork.jp/case/detail/product/20160704_ply.aspx "  "  "  "  "  A B "  A B
  45. 2017 © PMI Japan Chapter, All rights reserved. Benefit " 

    (Point of View) 7 A B "  7
  46. 2017 © PMI Japan Chapter, All rights reserved. !  737%

    8 !  PMI p2 M Answer
  47. 2017 © PMI Japan Chapter, All rights reserved. !  7BA

    9 !  7 (QCD ) !  7 PART I "  Customer Journey Map "  PART II "  "  Design Sprint PART III "  Discovery Report