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DDVE design class. Fundamentals

Jaanus Kase
December 12, 2011

DDVE design class. Fundamentals

I presented this material with my colleague Priidu Zilmer as part of a two-day design workshop for Tartu University’s Design and Development of Virtual Environments Master’s program. See www.ddve.ee for more info.

Jaanus Kase

December 12, 2011
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  1. What is interaction design?

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  2. What is design?

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  3. Design is not just what it looks like and feels like.
    Design is
    how it works.
    Steve Jobs

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  4. Design is the art and practice
    of exploring and
    implementing ideas.
    Justin Maxwell
    Justin Maxwell. Holistic user experience

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  5. Related disciplines
    • Industrial design
    • Hardware design
    • Service design
    • User interface design, visual design
    • Architecture, interior design
    • Usability, ergonomics, accessibility

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  6. Interaction design is…
    The practice of
    • understanding users’ needs and goals
    • designing tools for users to achieve those goals
    • envisioning all states and transitions of the
    system
    • considering limitations of the user’s
    environment and technology

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  7. A tool addresses human needs
    by amplifying human
    capabilities.
    Bret Victor. A brief rant on the future of interaction design

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  8. Bret Victor. A brief rant on the future of interaction design

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  9. Bret Victor. A brief rant on the future of interaction design

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  10. What about
    “user experience?”
    We should never talk about “user experience
    design”—there is no customer or user-facing
    design that doesn’t involve a user’s experience.
    Peter Merholz of Adaptive Path, 2005
    Peter Merholz. User Experience is a Quality, Not A Discipline.

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  11. What is user experience?
    User experience is a sum and consequence of
    this user’s interactions with the product, system,
    service, and brand over a period of time.

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  12. Conway’s law, 1968
    Any organization that designs a system will
    inevitably produce a design whose structure is a
    copy of the organization’s communication
    structure.

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  13. Does good design matter?

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  14. Good design matters
    • Good appearance generates trust.
    • Every 100ms of slowness costs Amazon 1% of
    profit.

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  16. Decreasing entry costs
    • Manufacturing and tools used to be expensive
    • Computers were slow
    • Now, there are no real barriers
    • Stand out with design, experience and brand

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