Mobile App Strategies for Drupal

I gave this presentation at Dallas Drupal Days on September 7, 2012 as part of the Drupal Business Summit.

I cover budgeting, estimating, wireframing, mobile app vs. mobile web, and mobile app platform selection.

Unfortunately, this presentation wasn't recorded, and most of the information isn't in the slides.

Transcript

1. Mobile Application Strategies
   for Drupal
   Jeff Linwood
   @jefflinwood
   Dallas Drupal Days
   September 7, 2012
   Saturday, September 8, 12
   

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2. I’m an app developer
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3. Mobile app strategy
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4. Mobile app or
   mobile web?
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5. It’s not either/or
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6. Native app-only
   features
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7. Mobile web-only
   features
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8. Quick and Easy: Mobile
   web + PhoneGap
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9. But....
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10. Responsiveness, look
    and feel doesn’t match
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11. Consumer vs.
    Line of Business Apps
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12. How to make your
    mobile app a success
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13. http://www.flickr.com/photos/45325473@N04/5072288256/
    Getting your project off the ground
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14. The very first step you
    should take...
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15. Saturday, September 8, 12
    

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16. Create wireframes
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17. Saturday, September 8, 12
    

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18. Saturday, September 8, 12
    

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19. Use these to get
    estimates from
    developers
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20. Also helps if you need
    high-fidelity design
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21. Budgeting for
    a mobile app
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22. $5,000 to $100,000
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23. Why the range?
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24. It’s not Drupal
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25. Time spent up front
    pays off down the road
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26. Sticking to the basics
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27. Android iPhone
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28. Custom UI is expensive
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29. ROI for mobile apps
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30. Sample Project Times
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31. • Wireframing - 2%
    • iPad Development - 40%
    • iPhone Development - 15%
    • Drupal Configuration - 5%
    • Graphic Design - 30%
    • Testing - 8%
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32. Android, iPhone,
    Blackberry, Windows?
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33. •Multiple Code Bases
    •Different Design Guidelines
    •Platform-specific Features
    •Expertise
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34. Pick one and do it first
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35. http://www.flickr.com/photos/stuckincustoms/4515390835/
    What I usually start with
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36. Learn what works for
    your end users on one
    platform
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37. iOS: Support 5.0
    Android: it’s complicated
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38. http://developer.android.com/about/dashboards/
    index.html
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39. Short Development
    Cycles
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40. Mobile app projects
    should be short
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41. Doesn’t have to have
    everything
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42. iOS - 7-10 day review
    Android - no review
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43. Android: In-progress
    app can be emailed
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44. iPhone/iPad - TestFlight
    beta testing tool
    https://www.testflightapp.com
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45. Question and answer
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46. Jeff Linwood
    • http://www.jefflinwood.com/
    • jlinwood@gmail.com
    • Twitter: @jefflinwood
    • http://www.leanmeantech.com/
    Saturday, September 8, 12
    

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