Content Strategy: The Who & the What - And the Why

Studying Content Strategy at FH JOANNEUM - University of Applied Sciences in Graz, Austria

Transcript

2. „Content strategy plans for the creation, delivery and governance of useful, usable content.“
3. “Repeatable system that governs the management of content throughout the entire content lifecycle”
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12. “... a content strategist, working with, interfaces, systems, people, and the connections—and especially the disconnections—between them.”
14. https://support.office.com
20. http://de.slideshare.net/epublishmedia/planning-for-content-governance