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Evangelising UX

55c226984277e7f45cd59596ddf81145?s=47 Laura Yarrow
September 09, 2019

Evangelising UX

55c226984277e7f45cd59596ddf81145?s=128

Laura Yarrow

September 09, 2019
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Transcript

  1. @laura_yarrow Welcome to UX Coffee A community about human centred

    design
  2. @laura_yarrow Is everyone ok with me taking some photos? Thank

    you to our generous hosts We have two talks tonight Some housekeeping: Networking afterwards
  3. Evangelising UX @laura_yarrow Evangelising UX Getting buy-in for human centred

    design
  4. Evangelising UX @laura_yarrow 4 Evangelising UX is hard

  5. Evangelising UX @laura_yarrow 5 Did you know that when you

    got involved in UX that you joined a religion? HALLELLUJAH!!!11
  6. Evangelising UX @laura_yarrow 6 Heretics! Dissenters! Sinners! Nonbelievers!* *I spend

    a lot of time on thesaurus.com
  7. Evangelising UX @laura_yarrow 7 U X holiness

  8. Evangelising UX @laura_yarrow 8 Scenario 1 Scenario 2 Scenario 3

    UX is not your job, but you believe in it UX is your job, but no one understands it UX is your job, with some advocates
  9. Evangelising UX @laura_yarrow 9 Getting budget Stakeholder time and attention

    Preventing support issues Being taken seriously Educating stakeholders Common issues (non-exhaustive!):
  10. Evangelising UX @laura_yarrow 10 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities Evangelism Scale
  11. Evangelising UX @laura_yarrow 11

  12. Evangelising UX @laura_yarrow 12 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities 12 12
  13. Evangelising UX @laura_yarrow 13 Spend less time with designers and

    UX folk
  14. Evangelising UX @laura_yarrow 14 Run stakeholder interviews

  15. Evangelising UX @laura_yarrow 15 Bring key stakeholders along to research

    and testing Image credit: http://mediationblog.kluwerarbitration.com
  16. Evangelising UX @laura_yarrow 16 Videos and live streams of research

    sessions
  17. Evangelising UX @laura_yarrow 17 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities 17
  18. Evangelising UX @laura_yarrow 18 Lunch-n-learns

  19. Evangelising UX @laura_yarrow 19 Start conference club

  20. Evangelising UX @laura_yarrow 20 User insights wall Image thanks to

    https://www.govcms.gov.au/news/user-insights- board-user-feedback-improves-govcms
  21. Evangelising UX @laura_yarrow 21 Screenshot forensics Image thanks to userfocus.com

  22. Evangelising UX @laura_yarrow 22 Give credit to those that deserve

    it
  23. Evangelising UX @laura_yarrow 23 UX Maturity tracker Scott Plewes’ UX

    Maturity Model for Companies Seeking Competitive Advantage More information from: https://www.uxmatters.com/mt/archives/2013/12/ applied-ux-strategy-part-1-maturity-models.php
  24. Evangelising UX @laura_yarrow 24 Display a UX mission statement What

    you do How you do it Who you do it for How it helps them
  25. Evangelising UX @laura_yarrow 25 Display a UX mission statement We

    run at least one face to face research session with end users per month, to help the development team understand who they are creating the product for, so we can co-create the best experience for them.
  26. Evangelising UX @laura_yarrow 26 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities 26
  27. Evangelising UX @laura_yarrow 27 Start decorating a room

  28. Evangelising UX @laura_yarrow 28

  29. Evangelising UX @laura_yarrow 29 Public testing schedule

  30. Evangelising UX @laura_yarrow 30 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities 30
  31. Evangelising UX @laura_yarrow 31 Hallway evangelism and collaboration I’m so

    glad I bumped into you, I wanted your feedback and opinion on…
  32. Evangelising UX @laura_yarrow 32 Guerilla testing Image credit: johnferrigan.com

  33. Evangelising UX @laura_yarrow 33 Gathering metrics and analytics data This

    form isn’t performing very well, X % of users drop out at this field. Lets experiment with this…
  34. Evangelising UX @laura_yarrow 34 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities
  35. Evangelising UX @laura_yarrow 35 Come and watch my usability test…

  36. Evangelising UX @laura_yarrow 36 Lettuce gardening

  37. Evangelising UX @laura_yarrow 37 Plant the seed of fear

  38. Evangelising UX @laura_yarrow 38 Keep score

  39. Evangelising UX @laura_yarrow 39 "What the peasant doesn’t know, he

    will not eat”
  40. Evangelising UX @laura_yarrow 40 Active collaboration Dark arts manipulation Intrigue

    and mystery Education and empowerment Undercover activities 40 40
  41. Evangelising UX @laura_yarrow 41

  42. Evangelising UX @laura_yarrow 42 I'm interested to hear what has

    (and hasn’t) worked for you
  43. Evangelising UX @laura_yarrow 43 Go spread the good word. I

    believe! Thank you for listening Any questions?