ワンカレ：スタートアップのノウハウ教えちゃいます 「最強ディレクター道場」

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1. 2012 - 2014 All rigeht reserved Genestream Inc. 2014೥6݄18೔! גࣜձࣾδΣωετϦʔϜ ϫϯΧϨओ࠵ ελʔτΞοϓͷϊ΢ϋ΢ڭ͑ͪΌ͍·͢! ʮ࠷ڧσΟϨΫλʔಓ৔ʯ
2. 2012 - 2014 All rigeht reserved Genestream Inc. ࣗݾ঺հ 2 ळఃɹ༤େ 1983೥10݄4೔ੜʢ30ࡀʣ ޿ౡݝ෱ࢁࢢग़਎ ౦ژ౎ཱେֶ๏ֶ෦ଔ 2008೥גࣜձࣾαΠόʔΤʔδΣϯτೖࣾ 2012೥גࣜձࣾδΣωετϦʔϜઃཱ FBɿhttps://www.facebook.com/yudai.akisada! Twɿhttps://twitter.com/akisada
3. 2012 - 2014 All rigeht reserved Genestream Inc. ࠓ΍͍ͬͯΔ͜ͱ 3 ϏδωεϚϯͷͨΊͷεέδϡʔϧௐ੔ઐ༻ΧϨϯμʔ! ʮCu-hackerʢΫ΢ϋοΧʔʣʯ
4. 2012 - 2014 All rigeht reserved Genestream Inc. એ఻ 4 5݄30೔ʹCu-hackerͷΞϓϦ͕ެ։͞Ε·ͨ͠ʂ ʮCu-hackerʯͰݕࡧ
5. 2012 - 2014 All rigeht reserved Genestream Inc. ૣ଎໰୊ 5 ໰୊ɿઍ୅ా͔۠ΒͷҊ݅ ઍ୅ా۠͸۠ຽͷੜ׆ຬ଍౓Λ޲্ͤ͞ΔͨΊɺ۠ຽͱ۠໾ॴ͕Ұମͱͳͬͯ۠Λ ׆ੑԽ͢ΔऔΓ૊ΈΛߦ͓͏ͱ͍ͯ͠·͢ɻ! ۩ମతʹ͸ɺ۠ຽ͕஍ҬͷதͰ௚ͯ͠΄͍͠ΛࣸਅʹࡱͬͯΞοϓ͢ΔͱɺͦΕ͕ Ϛοϓ্ʹू໿͞ΕΔͱ͍͏࢓૊ΈͰ͢ɻ! ! ͜ͷऔΓ૊Έͷૂ͍͸ɺ۠໾ॴһ͕೺Ѳ͖͠Εͳ͍஍Ҭͷ໰୊఺΍վળ఺ΛΫϥ΢ υιʔγϯάͷΑ͏ʹ۠ຽݸਓͷྗͰऩू͢Δ͜ͱͰɺϩʔίετ͔ͭޮ཰తͳϦ ιʔε഑෼Λߦ͏ࣄʹ͋Γ·͢ɻ ࠓͷࣗ෼ͩͱͲ͏ߟ͑Δ͔ͪΐͬͱ಄Λ࢖ͬͯԼ͍͞ɻ
6. 2012 - 2014 All rigeht reserved Genestream Inc. ฏຌͳσΟϨΫλʔͱ࠷ڧͷσΟϨΫλʔͷҧ͍ 6 ੍࡞Λ࢓੾ΕΔ Ϗδωε/αʔϏεΛ! ࢓੾ΕΔ ίετ ύʔτφʔ
7. 2012 - 2014 All rigeht reserved Genestream Inc. ֬ೝ 7 ࠓࣗ෼͕ؔΘ͍ͬͯΔαʔϏε/ϓϩμΫτ/ϏδωεͷKPI͸ʁ ݱࡏͷϘτϧωοΫ͸ʁܦӦऀͷٻΊ͍ͯΔࣄ͸ʁLTV͸ʁ੒ ௕Τϯδϯ͸ʁόΠϥϧ܎਺͸ʁ཭୤཰͸ʁϦςϯγϣϯ͸ʁ ΞΫςΟϕʔτ਺͸ʁ ͳͥͦͷαʔϏε/ϓϩμΫτ͕ɺ! ґཔऀʹͱͬͯඞཁͳͷͰ͔͢ʁ
8. 2012 - 2014 All rigeht reserved Genestream Inc. ·ͣͭͷࢥ૝Λࣺͯ·͠ΐ͏ 8 ᶃೲ඼͢Ε͹࢓ࣄ͸ऴΘΓʂʮೲ඼ࢥ૝ʯ ϏδϣφϦʔϕϯνϟʔ͸جຊతʹͳ͍Ϟϊ΍৽͍͠ίτΛ૑͍ͬͯΔɻ! ͦͯͦ͠ͷಓͷΓ͸௕͘ݥ͍͠΋ͷɻϩʔϯν͔ͯ͠Β͕উෛɻ! ૑ͬͯ΋ϏδϣϯΛ࣮ݱͰ͖ͳ͚Ε͹ແҙຯɻ! ੒Ռ͸KPIͷୡ੒ͷΈɻ ᶅࠓ೔࢒ۀͨ͠ΜͰͲ͔͜ͰٳΈԼ͍͞ʙʮ࣌ؒใुࢥ૝ʯ ᶄͦΕ࢓༷Ͱϛε͡Όͳ͍Ͱ͔͢ΒʂʮϦεΫճආࢥ૝ʯ ͦΕؾ෇͍ͨΜͳΒͦͷ࣌ʹݴ͏͔ɺࣗ෼Ͱ௚͢ɻ! ϛεʹڵຯ͸ͳ͘ɺಉ͡ϛεΛͲ͏΍ͬͨΒνʔϜͱͯ͠ճආͰ͖Δ͔͕ॏཁɻ! Ϣʔβʔʹ໎࿭͕͔͔ͬͨΓෛ୲͕͔͔Δ΋ͷ͕ѱɻ Ϗδϣϯୡ੒·ͰٳΈͳΜͯ֓೦͸ͳ͍ɻ! ܦӦऀ͸೥͕Β೥தࣗ෼ͷϓϩμΫτΛͲ͏΍ͬͨΒΑ͘Ͱ͖Δ͔ʁͲ͏΍ͬͨΒ ϢʔβʔΛ৳͹ͤΔ͔͔͠ߟ͑ͯͳ͍ɻ
9. 2012 - 2014 All rigeht reserved Genestream Inc. ໊ݴ 9 Θ͕ࣾʹ͸ɺͳʹ͔৽͍͜͠ͱ͕ΰϩΰϩམͪͯΔͷ͔ʁམͪͯͳ͍ɻ! ͦͷ৽͍͠Կ͔ΛੜΈग़ͤΔਓؒʹɺ΅͘͸څྉΛ෷͏Μͩɻ ใुʹݟ߹ͬͨ࢓ࣄ͕ग़དྷ͍ͯͳ͍ͱײ͡ΔͷͳΒɺ! ձࣾͷརӹʹͳΔΑ͏ͳ࢓ࣄΛੜΈग़ͤʂ
10. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔͷఆٛ 10 ܦӦऀͷٻΊ͍ͯΔϏδωε্ͷ੒Ռ/ΰʔϧΛཧղ ͠ɺϏδωεϞσϧʹམͱ͠ࠐΈ੒ޭ΁ಋ͘ɻ Ϗδωε੒ޭ੥ෛਓ
11. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 11 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
12. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 12 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
13. 2012 - 2014 All rigeht reserved Genestream Inc. େલఏ 13 WHO WHAT HOW ୭ͷʁ ͲΜͳ໰୊Λʁ Ͳ͏΍ͬͯʁ ࢝Ί͸͜Ε͕ߜΒΕ͍ͯΕ͹ߜΒΕ͍ͯΔఔ͍͍ɻ! օ͕۩ମతʹڞ௨ͷWhoΛΠϝʔδͰ͖Δ΄Ͳຏ্͖͛ ΒΕΔͱ࠷ߴɻ
14. 2012 - 2014 All rigeht reserved Genestream Inc. Α͋͘Δצҧ͍ 14 ୭΋ࢥ͍͔ͭͳ͍ΞΠσΞ͕ૉ੖Β͍͠ ࣾձతʹେ͖ͳ໰୊Λݟ͚ͭɺղܾ͢Δࣄ͕ૉ੖Β͍͠
15. 2012 - 2014 All rigeht reserved Genestream Inc. σΟϨΫλʔ͕࣋ͭ΂͖ߟ͑ํ 15 Ϗδωε͸ɺ! ୭͔ͷԿ͔ͷ໰୊Λղܾ͢ΔͨΊʹ͋Δ
16. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 16 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
17. 2012 - 2014 All rigeht reserved Genestream Inc. ϏδωεϞσϧΩϟϯόε 17
18. 2012 - 2014 All rigeht reserved Genestream Inc. ϏδωεϞσϧΩϟϯόε 18 ސ٬ʹԿΛͲ͏ಧ͚Δ͔ʁ
19. 2012 - 2014 All rigeht reserved Genestream Inc. ϏδωεϞσϧΩϟϯόεྫ 19
20. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 20 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
21. 2012 - 2014 All rigeht reserved Genestream Inc. Ծઆͱ͸ʁ 21 ݐ෺ΛݐͯΔͨΊͷ౔୆ ౔୆ͷ্ʹݐ෺ʢϓϩμΫτʣΛ૑Δɻ! Ծͷ౔୆Λຊ෺ͷ౔୆ʹ͢ΔͨΊͷϓϩηε͕ʮԾઆݕ ূʯɻ
22. 2012 - 2014 All rigeht reserved Genestream Inc. Ծઆͷཱͯํ 22 λʔήοτ͕͍࣋ͬͯΔͰ͋Ζ͏ͱߟ͑ͨ໰୊ λʔήοτ͕͍࣋ͬͯΔͰ͋Ζ͏ͱߟ͑ͨ໰୊Λղܾ͢Δख๏ Ծઆ͸ඞͣWho/What/How͔Β ▼ݕূ͢΂͖Ծઆ
23. 2012 - 2014 All rigeht reserved Genestream Inc. ϓϩμΫτ͸ιϦϡʔγϣϯ 23 ϓϩμΫτ͸ɺ! ԾઆΛݕূͰ͖Δ! γϯϓϧͳख๏ʹͱͲΊΔ MVPʢMinimum Viable Productʣ ԾઆΛݕূͰ͖Δඞཁ࠷খݶͷػೳΛ݉Ͷඋ͑ͨϓϩμΫτͷ͜ͱɻ
24. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 24 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
25. 2012 - 2014 All rigeht reserved Genestream Inc. ,1*ઃఆ 25 SMART ΰʔϧ΁ͷਐḿΛ֬ೝ͢ΔͨΊͷ਺ࣈ ͲΜͳ਺ࣈ͕ग़Ε͹ԾઆΛূ໌Ͱ͖Δͷ͔Λߟ͑Δɻ SɿSpecificʢ۩ମతʣ! MɿMeasurableʢଌఆՄೳʣ! AɿAchievableʢୡ੒Մೳʣ! RɿResult-orientedʢ݁Ռॏࢹʣ! TɿTime-boundʢظݶ෇͖ʣ
26. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 26 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
27. 2012 - 2014 All rigeht reserved Genestream Inc. ॳظϢʔβʔͷ֫ಘํ๏ 27 ᶃFBͰɺWho/What/Howʹ౰ͯ͸·Δର৅ऀΛ૞͢ ᶄMVP͕׬੒ͨ͠λΠϛϯάͰᶃͷਓʹ࢖ͬͯ΋Β͏ ᶅFBͷϝοηʔδ΍γΣΞґཔͰ100ਓͷొ࿥ऀΛͭ͘Δ ᶆॳظొ࿥Ϣʔβʔ΁௚઀࿈བྷ͠10໊ʹώΞϦϯά
28. 2012 - 2014 All rigeht reserved Genestream Inc. ϢʔβʔώΞϦϯάͷҙຯ 28 ๙Ίͯ΋Β͏ͷͰ΋ͳ͘ɺ͚ͳ͞ΕΔͷͰ΋ͳ͍ɻ ఏڙ͠Α͏ͱ͍ͯ͠ΔՁ஋͕ಧ͖ɺ! ղܾ͠Α͏ͱ͍ͯ͠Δ໰୊͕ղܾ͞Ε͍ͯΔ͜ͱΛ! ֬ೝ͢ΔͨΊʹߦ͏΋ͷɻ
29. 2012 - 2014 All rigeht reserved Genestream Inc. ϢʔβʔώΞϦϯάͰେࣄͳίτ 29 ૬खͷཁ๬΍ҙݟʹ࿭Θ͞Εͳ͍ ʮ˓˓ͯ͠ཉ͍͠ʯ! ʮ˓˓ͱݴ͏ػೳ͕ཉ͍͠ʯ! ʮ˓˓͕͍Βͳ͍ʯ ͜͏͍͏ϫʔυ͕ग़͖ͯͯ΋͍͍ͪͪ൓Ԡ͠ͳ͍ʂ େࣄͳ͜ͱ͸ɺʮͳͥͦ͏ࢥͬͨͷ͔ʁʯ ࣗ෼ͨͪͷೝ͍ࣝͯ͠Δ໰୊ʹ௚݁ͨ͠ΓɺԾઆͱؔ܎͢Δ͔Ͱ൑அͰ͖ΔΑ͏ʹͳΔɻ
30. 2012 - 2014 All rigeht reserved Genestream Inc. ϢʔβʔώΞϦϯάͷεςοϓ 30 ϢʔβʔώΞϦϯάͰͷฉ͖ํ͸! εςοϓΛࠁΉίτ ೝ஌͔ͨ͠ʁ ࢼ͔ͨ͠ʁ ཧղͰ͖͔ͨʁ ܧଓ͍ͯ͠Δ͔ʁ ↓ ↓ ↓ ͳͥʁ ͳͥʁ ͳͥʁ ͳͥʁ
31. 2012 - 2014 All rigeht reserved Genestream Inc. ࠷ڧͷσΟϨΫλʔ΁ͷͭͷ౴͑ 31 ͦͷ1. Ϗδωε͸ԿͷͨΊʹʁ ͦͷ2. ͨͬͨҰͭͷϑϨʔϜϫʔΫͰΈΜͳͰਂ۷Δ ͦͷ3. ԾઆͷҙຯͱϓϩμΫτͷ໾ׂΛཧղ͢Δ ͦͷ4. KPI͸εϚʔτʹ ͦͷ5. Ϣʔβʔͷר͖ࠐΈํ ͦͷ6. ϝσΟΞͷר͖ࠐΈํ
32. 2012 - 2014 All rigeht reserved Genestream Inc. ϝσΟΞ13ͷํఔࣜ 32 ڧΈ × τϨϯυ ʮڧΈʯͱ͸ࣗࣾαʔϏε΍νʔϜͷڧΈͷίτ ʮτϨϯυʯͱ͸ੈͷதͷؔ৺ࣄ ڧΈ τϨϯυ ͜͜Λݟ͚ͭΔ
33. 2012 - 2014 All rigeht reserved Genestream Inc. τϨϯυͷྫ 33 ϔϧεέΞ! ঁੑͷΩϟϦΞ/࿑ಇྗ! Ϋϥ΢υιʔγϯά! Ϋϥ΢υϑΝ΢ϯσΟϯά! εϚʔτϋ΢ε! εϚʔτΧʔ! গࢠߴྸԽ! ۭ͖࣌ؒ/ۭ͖εϖʔεͷϚονϯά! μΠϨΫτϦΫϧʔςΟϯά! μΠϨΫτϚʔέςΟϯά
34. 2012 - 2014 All rigeht reserved Genestream Inc. τϨϯυͷ਎ʹ͚ͭํ 34 ೔ܦMJ͔Β3هࣄϐοΫΞοϓ͠ɺ! τϨϯυͱֆΛߟ͑ΔΫηΛ෇͚Δ gb
35. 2012 - 2014 All rigeht reserved Genestream Inc. ΞυόΠε 35 Who/What/HowΛج४ʹ͢Δ ৗʹ୭ͷԿΛݕূ͠Α͏ͱ͍ͯ͠Δͷ͔ʁΛࢥ͍ग़͢ɻ! Who/What/How͸΍Γͳ͕ΒมΘ͍͍͍ͬͯͬͯɻΉ͠ΖมΘ Βͳ͍ࣄ͸ͳ͍ɻ
36. 2012 - 2014 All rigeht reserved Genestream Inc. ΞυόΠε 36 ϓϩμΫτ͕͏·͍͔͘ͳ͍ࣄ͸ɺ! ࣦഊͰ͸ͳ͘ԾઆΛ࠶ఆٛ͢Δνϟϯεɻ ϓϩμΫτ͸Ծઆݕূͷํ๏
37. 2012 - 2014 All rigeht reserved Genestream Inc. ໰୊ 37 ໰୊ɿઍ୅ా͔۠ΒͷҊ݅ ઍ୅ా۠͸۠ຽͷੜ׆ຬ଍౓Λ޲্ͤ͞ΔͨΊɺ۠ຽͱ۠໾ॴ͕Ұମͱͳͬͯ۠Λ ׆ੑԽ͢ΔऔΓ૊ΈΛߦ͓͏ͱ͍ͯ͠·͢ɻ! ۩ମతʹ͸ɺ۠ຽ͕஍ҬͷதͰ௚ͯ͠΄͍͠ΛࣸਅʹࡱͬͯΞοϓ͢ΔͱɺͦΕ͕ Ϛοϓ্ʹू໿͞ΕΔͱ͍͏࢓૊ΈͰ͢ɻ! ! ͜ͷऔΓ૊Έͷૂ͍͸ɺ۠໾ॴһ͕೺Ѳ͖͠Εͳ͍஍Ҭͷ໰୊఺΍վળ఺ΛΫϥ΢ υιʔγϯάͷΑ͏ʹ۠ຽݸਓͷྗͰऩू͢Δ͜ͱͰɺϩʔίετ͔ͭޮ཰తͳϦ ιʔε഑෼Λߦ͏ࣄʹ͋Γ·͢ɻ ઃ໰1ɿ੒ޭͷఆٛ͸ʁ! ઃ໰2ɿwho/what/how͸ʁ! ઃ໰3ɿ੒ޭ·ͰͷϩʔυϚοϓ͸ʁ! ɹɹɹɹɹԾઆݕূεέδϡʔϧ/ϢʔβʔώΞϦϯάλΠϛϯάɾ਺/! ɹɹɹɹɹPRωλɾλΠϛϯά/֤λΠϛϯάͰͷKPI etc