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Building a Planet Friendly Web

Chris Adams
February 15, 2018

Building a Planet Friendly Web

The deck for my Sustainable UX 2018 talk - Building a Planet Friendly Web

Chris Adams

February 15, 2018

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Other Decks in Technology


  1. A.M.E.E. (Avoid Mass Extinction Engine) - CO2 calculation APIs Loco2

    - Low CO2 travel in Europe by train TeaLight - Low CO2 cups of tea, with demand response Thermondo - heating installations in Germany (2nd biggest source of CO2 emissions) About me
  2. Sustainable UX - Building a Planet Friendly Web @mrchrisadams http://www.iea.org/media/news/2017/GlobalCarbonEmissions2.png

    http://www.iea.org/newsroom/news/2017/march/iea-finds-co2-emissions-flat-for-third-straight-year-even-as-global- economy-grew.html
  3. Sustainable UX - Building a Planet Friendly Web @mrchrisadams ©

    2011-2012 GreenTouch Consortium 2020 ICT Carbon Footprint 820m tons CO2 360m tons CO2 260m tons CO2 2007 Worldwide ICT
 carbon footprint:
 2% = 830 m tons CO2 Comparable to the
 global aviation 
 industry Expected to grow 
 to 4% by 2020 The Climate Group, GeSI Report “Smart 2020”, 2008 Full report - https://www.slideshare.net/greentouch-org/intro-to-green-touch
  4. “Wireless access network technologies account for 90% of total wireless

    cloud energy consumption. Data centres account for only about 9%. The energy consumption of wireless user devices is negligible.” The power of wireless cloud 2013 (CEET - http://www.ceet.unimelb.edu.au/publications)
  5. Power quote The power of wireless cloud 2013 (CEET -

  6. Lossy Lossless Matching asset sizes to devices Compression Tree shaking

    - smaller javascript builds Minification Asset Optimisation (video, images, audio) Caching, and Offline-first CDNs Developer friendly buzzwords
  7. Time Is Money: The Business Value of Web Performance Tammy

    Evert https://www.amazon.com/Time-Money-Business-Value-Performance/dp/1491928743
  8. Source Share of downstream traffic Netflix 35 % YouTube 18

    % Amazon 4 % HTTP 4 % iTunes 3 % Hulu 3 % SSL 3 % https://www.sandvine.com/hubfs/downloads/archive/2016-global-internet-phenomena-report-latin-america-and-north-america.pdf Top 10 Peak Period Applications - North America, Fixed Access
  9. “many workloads are spiky or drop to zero for extended

    periods… applications used in the workplace may only be active for 40 of the 168 hours in a week.” Adrian Cockroft @adrianco: AWS, ex Netflix @mrchrisadams https://medium.com/@adrianco/evolution-of-business-logic-from-monoliths-through-microservices-to-functions- ff464b95a44d#.4ap421dwr
  10. FaaS / Serverless: Even higher unit cost, to not think

    about scaling* * You still need to obviously, but differently
  11. “the technical capabilities of serverless might not be that exciting,

    but the financial side sure is… Strong financial incentives for good design practices, and clear financial penalties for bad design” Gojko Adzic @mrchrisadamshttps://gojko.net/2016/08/27/serverless.html
  12. When your second biggest cost after staff is data centres,

    you have a very good incentive to care about saving energy. @mrchrisadams https://deepmind.com/blog/deepmind-ai-reduces-google-data-centre-cooling-bill-40
  13. “what we actually sell is what I like to call

    the feeling of being informed when you get to the very end. So we sell the antidote to information overload — we sell a finite, finishable, very tightly curated bundle of content” Tom Standage @tomstandage: Deputy editor and head of digital strategy at The Economist http://www.niemanlab.org/2015/04/the-economists-tom-standage-on-digital-strategy-and-the-limits-of-a-model-based-on-advertising/
  14. Credits (noun project) 
 Your Process - Flowchart - Maria

    Kislitsina https://thenounproject.com/term/flow-chart/904061/ Your Packets - Network - Marie Van den Broeck https://thenounproject.com/search/?q=network&i=381046 Your Platform - CPU - Dinosoft Labs https://thenounproject.com/search/?q=cpu&i=1120852 Scope 1 - Kettle - Ruben Semedo https://thenounproject.com/search/?q=kettle&i=540961 Scope 2 - Electric Kettle - Aaron K. Kim https://thenounproject.com/term/kettle/123921 Scope 3 - Coffee Cup - Vectors Market https://thenounproject.com/term/coffee-takeaway/1203983/