Learning to Look: The Principles of Design

Lecture given Thursday January 26, 2012

Transcript

1. Learning  to  Look:     The  Principles  of  Design   Reading:   Ar,orms,  58-­‐77     Terms/Concepts:   Principles  of  Design,   composi5on,  balance,   emphasis,  subordina5on,   asymmetrical  balance,   symmetrical  balance,  rhythm,   repe55on,  pa=ern,  flow,   direc5onal  forces,  scale,   propor5on,  unity,  variety,   dynamic  balancing,  contrast,   focal  point.  
2. Leonardo  da  Vinci,  The  Last  Supper,  1495-­‐1498   Form   Content  
3. Form  is  the  totality  of  the  physical  and  visual  aspects   of  a  work  of  art.   Form   Content  
4. Content  is  the  meaning  of  a  work  of  art.   Form   Content  
5. What  is  Formal  Analysis?   Formal  Analysis   =   Descrip5on   +   Analysis   A  descrip5on  relates  what  you  see.   An  analysis  gives  meaning  or  insight   to  that  descrip5on.  
6. Physical  Proper5es   Dimensions:  14’5”  x  28’¼”  
7. Physical  Proper5es   Medium:  Experimental  Fresco  Technique  
8. Physical  Proper5es   Loca5on:  Refectory,  Santa  Maria  della  Grazie,  Milan,  Italy  
9. Representa5onal  vs.  Non-­‐Representa5onal   Helen  Frankenthaler,  Nature  Abhors  a  Vacuum,   1973   William  Michael  Harne=,  Aaer  the   Hunt,  1883.  
10. Shape   Mass   Space   Line   Color   Light   Texture   Elements  of  Design   Time  &  Mo5on  
11. The  “What”  
12. Principles  of  Design   Unity/Variety   Balance   Emphasis/Subordina5on   Scale/Propor5on   Repe55on/Rhythm  
13. The  “How”  
14. What  are  we  looking  at?   Picture  Frame  
15. What  are  we  looking  at?   Picture  Plane  
16. Composi5on   Shape   Space   how  shapes  are  arranged  in  space.   =   +   horizontal  axis  
17. Emphasis/Subordina5on   Where  does  your  eye  go?  
18. Emphasis/Subordina5on   Where  does  your  eye  go  now?  
19. Emphasis/Subordina5on   And  now?  
20. focal  point   Emphasis/Subordina5on   to  draw  a=en5on  to  or  away  from  an  area.    
21. Emphasis/Subordina5on  
22. Emphasis/Subordina5on  
23. Light   Emphasis/Subordina5on  
24. “Visual  Weight”  
25. Unity/Variety   to  give  the  appearance  of  “oneness”  and/or  diversity.  
26. Unity/Variety  
27. Unity/Variety   Yves  Klein,  IKB,  1962  
28. Unity/Variety  
29. Unity/Variety   to  give  the  appearance  of  “oneness”  and/or  diversity.  
30. Balance   The  achievement  of  equilibrium,  in  which  ac5ng   influences  are  held  in  check  by  opposing  forces.  
32. Symmetrical  Balance   Balance  
33. Asymmetrical  Balance   Balance  
34. Asymmetrical  Balance   Balance   Cool   Warm   Cool   Warm   Cool   Warm   Cool   Neutral  
35. Balance  
36. Balance  
37. Scale   the  size  rela5on  of  one  thing  to  another  or   the  parts  to  the  whole.   Propor5on  
38. Scale/Propor5on   Dimensions:  14’5”  x  28’¼”  
39. Scale   Propor5on   Dimensions:  14’5”  x  28’¼”  
40. Dimensions:  14’5”  x  28’¼”   Scale   Propor5on  
41. Scale   Propor5on  
43. Contrast   The  juxtaposi5on  of  strongly  dissimilar   elements.  
44. Contrast  
45. Contrast  
46. Contrast  
47. Contrast   The  juxtaposi5on  of  strongly  dissimilar   elements.  
48. Rhythm   Repe55on   The  repeated  use  of  visual  elements  that  contribute  to  a   sense  of  unity,  con5nuity,  flow,  and  emphasis.  
49. Rhythm   Repe55on  
50. Rhythm   Repe55on   any  kind  of  movement  or  structure  of  dominant   and  subordinate  elements  in  sequence.  
51. Reminder:  Quiz  1  is  due  online  NEXT   TUESDAY  Jan.  31  on  Blackboard  
52. Instruc5ons  are  on  Blackboard  under  “Assignments.”   Reminder:  Learning  to  Look  is  due  NEXT   Thursday  Feb.  2nd  on  Blackboard  or  in  class  
53. Fun  with  the  Elements