Better together: how technology partnerships drive happiness

Transcript

1. Better Together: How Technology partnerships drive happiness. Sangeeta Walsh Director, Product Marketing
4. We meet our customers where they are We deliver a comprehensive product portfolio Inbound Contact Center Digital Customer Service Outbound Contact Center Cloud PBX Video Meetings Team Messaging Global Open Platform 4 | © 2019 RingCentral, Inc. All rights reserved.
5. Why should you care?
6. Enable your partners
7. Better Together Produce an Ebook Partner Collateral Build a partner web page Develop a quick reference guide Create videos showcasing value
8. Create Programs
9. Drive Awareness Webinars Demand Gen Programs Campaigns Events Analysts / Press
10. Go-To-Market
11. Drive Adoption Incentivize Cross Promotion Launch together Optimize marketplace Empower your customers
12. Productive workforce = Happy customers
13. Customer First Promote Productivity Beta programs Onboarding / Implementation Success stories
14. Partner Ecosystem Value Referrals / Events Content / Social AR / PR PLATFORM PMM
15. In Summary Drive Awareness: Create content with workflows and solutions in mind Produce a piece of content that showcases thought leadership vs. buy my product Drive Adoption: Build a campaign and touchpoints leading to an event or announcement Enable partners to position products and value of YOUR product in their ecosystem Make it easy: Share content and solutions with partners in an easy to use- ingestible format Create customer stories that resonate in a prospect call or with existing customers Customer first: Anticipate the customer need - together - and how this makes THEIR life easier Create a demo or quick reference guide of how these solutions are easy to
16. https://linkedin.com/in/snwalsh https://www.ringcentral.com/apps sangeeta.walsh@ringcentral.com