Sally Shepard - Embracing the Internet of Things for cats @ #Pragma 2015

Transcript

1. Embracing the Internet of Things for cats Sally Shepard @mostgood

2. For cats??

3. None
4. None

5. Why am I here to talk about cat wearables?

6. Should I stay or should I go?

7. Redundancy!

8. “What about wearables for cats?”

9. “Wearables for cats!” !

10. None
11. None

12. Finding problems

13. MEET PAVLO

14. None
15. None
16. None
17. None

18. Cat research

19. Over 55% of cats are overweight or obese.

20. 200-300 million cats are kept as pets.

21. 110-165 million potential users

22. None
23. None

24. Solving problems

25. What causes obesity in cats?

26. Diet

27. > burned consumed

28. None

29. Requirement gathering

30. Track cat activity.

31. Make cat active.

32. Something needs to store and send data to the ..

    ☁

33. #

34. “brain” Toy Collar # ☁

35. “brain” Toy Collar # ☁

36. What’s the existing market like?

37. None

38. First to market means very little.

39. $

40. Prototyping

41. Lean Prototyping

42. “brain” Toy Collar # ☁

43. “brain” Toy Collar

44. Toy Collar

45. Toy Collar

46. Collar

47. Lean collar prototype

48. None

49. Minimum: - track movement - communicate

50. MetaWear: www.mbientlab.com

51. Faster Prototyping (board)

52. None

53. “temporary brain” Toy Collar

54. None
55. None
56. None

57. Toys

58. Lean toy prototypes

59. None

60. Smart air flow ball

61. Smart egg Toy

62. “temporary brain” Toy Collar

63. None

64. Cat steps are not the same as human steps.

65. Raw data.

66. Quantify.

67. Following the cat around. Jump Walking Sleeping Grooming Eating Running

68. None

69. Lots of data.

70. A less Lean tangent: Kinect

71. User testing with cats

72. User testing with humans

73. “A cat is a puzzle for which there is no

    solution.” - Hazel Nicholson

74. “A cat will do what it wants when it wants,

    and there’s not a thing you can do about it.” - Frank Perkins

75. Challenges of testing

76. None
77. None

78. The future!

79. Super-smart toys

80. CTaaS (cat toys as a service)

81. Collar attachment

82. Track additional behaviours.

83. %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%%

84. 1) Cats 2) Internet 3) ???? 4) &&&&

85. Hire some awesome people.

86. A cool name.

87. '

88. hardware possible

89. You can always make it leaner.

90. As long as you are solving a problem, nothing is

    too silly.

91. Thank you for listening! Sally Shepard - @mostgood Pavlo (cat)

    - @UIKitten

92. Questions?