Sally Shepard - Embracing the Internet of Things for cats @ #Pragma 2015

1. Embracing the Internet of Things for cats Sally Shepard @mostgood
2. For cats??
5. Why am I here to talk about cat wearables?
6. Should I stay or should I go?
7. Redundancy!
8. “What about wearables for cats?”
9. “Wearables for cats!” !
12. Finding problems
13. MEET PAVLO
18. Cat research
19. Over 55% of cats are overweight or obese.
20. 200-300 million cats are kept as pets.
21. 110-165 million potential users
24. Solving problems
25. What causes obesity in cats?
26. Diet
27. > burned consumed
29. Requirement gathering
30. Track cat activity.
31. Make cat active.
32. Something needs to store and send data to the .. ☁
33. #
34. “brain” Toy Collar # ☁
35. “brain” Toy Collar # ☁
36. What’s the existing market like?
38. First to market means very little.
39. $
40. Prototyping
41. Lean Prototyping
42. “brain” Toy Collar # ☁
43. “brain” Toy Collar
44. Toy Collar
45. Toy Collar
46. Collar
47. Lean collar prototype
49. Minimum: - track movement - communicate
50. MetaWear: www.mbientlab.com
51. Faster Prototyping (board)
53. “temporary brain” Toy Collar
57. Toys
58. Lean toy prototypes
60. Smart air flow ball
61. Smart egg Toy
62. “temporary brain” Toy Collar
64. Cat steps are not the same as human steps.
65. Raw data.
66. Quantify.
67. Following the cat around. Jump Walking Sleeping Grooming Eating Running
69. Lots of data.
70. A less Lean tangent: Kinect
71. User testing with cats
72. User testing with humans
73. “A cat is a puzzle for which there is no solution.” - Hazel Nicholson
74. “A cat will do what it wants when it wants, and there’s not a thing you can do about it.” - Frank Perkins
75. Challenges of testing
78. The future!
79. Super-smart toys
80. CTaaS (cat toys as a service)
81. Collar attachment
82. Track additional behaviours.
83. %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%%
84. 1) Cats 2) Internet 3) ???? 4) &&&&
85. Hire some awesome people.
86. A cool name.
87. '
88. hardware possible
89. You can always make it leaner.
90. As long as you are solving a problem, nothing is too silly.
91. Thank you for listening! Sally Shepard - @mostgood Pavlo (cat) - @UIKitten
92. Questions?