Sally Shepard - Embracing the Internet of Things for cats @ #Pragma 2015

Transcript

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   Embracing the Internet of Things for cats Sally Shepard @mostgood

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   For cats??

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   None
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   None
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   Why am I here to talk about cat wearables?

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   Should I stay or should I go?

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   Redundancy!

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   “What about wearables for cats?”

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   “Wearables for cats!” !

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    Finding problems

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    MEET PAVLO

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    Cat research

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    Over 55% of cats are overweight or obese.

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    200-300 million cats are kept as pets.

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    110-165 million potential users

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    None
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    None
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    Solving problems

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    What causes obesity in cats?

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    Diet

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    > burned consumed

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    None
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    Requirement gathering

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    Track cat activity.

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    Make cat active.

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    Something needs to store and send data to the ..

    ☁
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    #

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    “brain” Toy Collar # ☁

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    “brain” Toy Collar # ☁

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    What’s the existing market like?

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    None
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    First to market means very little.

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    $

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    Prototyping

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    Lean Prototyping

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    “brain” Toy Collar # ☁

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    “brain” Toy Collar

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    Toy Collar

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    Toy Collar

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    Collar

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    Lean collar prototype

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    None
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    Minimum: - track movement - communicate

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    MetaWear: www.mbientlab.com

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    Faster Prototyping (board)

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    None
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    “temporary brain” Toy Collar

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    None
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    Toys

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    Lean toy prototypes

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    None
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    Smart air flow ball

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    Smart egg Toy

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    “temporary brain” Toy Collar

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    None
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    Cat steps are not the same as human steps.

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    Raw data.

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    Quantify.

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    Following the cat around. Jump Walking Sleeping Grooming Eating Running

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    None
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    Lots of data.

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    A less Lean tangent: Kinect

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    User testing with cats

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    User testing with humans

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    “A cat is a puzzle for which there is no

    solution.” - Hazel Nicholson
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    “A cat will do what it wants when it wants,

    and there’s not a thing you can do about it.” - Frank Perkins
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    Challenges of testing

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    None
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    None
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    The future!

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    Super-smart toys

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    CTaaS (cat toys as a service)

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    Collar attachment

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    Track additional behaviours.

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    %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%%

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    1) Cats 2) Internet 3) ???? 4) &&&&

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    Hire some awesome people.

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    A cool name.

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    '

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    hardware possible

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    You can always make it leaner.

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    As long as you are solving a problem, nothing is

    too silly.
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    Thank you for listening! Sally Shepard - @mostgood Pavlo (cat)

    - @UIKitten
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    Questions?