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Sally Shepard - Embracing the Internet of Thing...

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October 10, 2015
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Sally Shepard - Embracing the Internet of Things for cats @ #Pragma 2015

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Realm

October 10, 2015
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Transcript

  1. Embracing the Internet of Things for cats Sally Shepard @mostgood

  2. For cats??

  3. None
  4. None

  5. Why am I here to talk about cat wearables?

  6. Should I stay or should I go?

  7. Redundancy!

  8. “What about wearables for cats?”

  9. “Wearables for cats!” !

  10. None
  11. None

  12. Finding problems

  13. MEET PAVLO

  14. None
  15. None
  16. None
  17. None

  18. Cat research

  19. Over 55% of cats are overweight or obese.

  20. 200-300 million cats are kept as pets.

  21. 110-165 million potential users

  22. None
  23. None

  24. Solving problems

  25. What causes obesity in cats?

  26. Diet

  27. > burned consumed

  28. None

  29. Requirement gathering

  30. Track cat activity.

  31. Make cat active.

  32. Something needs to store and send data to the ..

    ☁

  33. #

  34. “brain” Toy Collar # ☁

  35. “brain” Toy Collar # ☁

  36. What’s the existing market like?

  37. None

  38. First to market means very little.

  39. $

  40. Prototyping

  41. Lean Prototyping

  42. “brain” Toy Collar # ☁

  43. “brain” Toy Collar

  44. Toy Collar

  45. Toy Collar

  46. Collar

  47. Lean collar prototype

  48. None

  49. Minimum: - track movement - communicate

  50. MetaWear: www.mbientlab.com

  51. Faster Prototyping (board)

  52. None

  53. “temporary brain” Toy Collar

  54. None
  55. None
  56. None

  57. Toys

  58. Lean toy prototypes

  59. None

  60. Smart air flow ball

  61. Smart egg Toy

  62. “temporary brain” Toy Collar

  63. None

  64. Cat steps are not the same as human steps.

  65. Raw data.

  66. Quantify.

  67. Following the cat around. Jump Walking Sleeping Grooming Eating Running

  68. None

  69. Lots of data.

  70. A less Lean tangent: Kinect

  71. User testing with cats

  72. User testing with humans

  73. “A cat is a puzzle for which there is no

    solution.” - Hazel Nicholson

  74. “A cat will do what it wants when it wants,

    and there’s not a thing you can do about it.” - Frank Perkins

  75. Challenges of testing

  76. None
  77. None

  78. The future!

  79. Super-smart toys

  80. CTaaS (cat toys as a service)

  81. Collar attachment

  82. Track additional behaviours.

  83. %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%% %%%%%%%%%%%

  84. 1) Cats 2) Internet 3) ???? 4) &&&&

  85. Hire some awesome people.

  86. A cool name.

  87. '

  88. hardware possible

  89. You can always make it leaner.

  90. As long as you are solving a problem, nothing is

    too silly.

  91. Thank you for listening! Sally Shepard - @mostgood Pavlo (cat)

    - @UIKitten

  92. Questions?