Sustainable Print Matters: An Introduction to Green-e re:print

Businesses in the Mid-Atlantic region are more concerned than ever about both the environmental impact of their operations and their bottom line. Green-e, a leader in renewable energy since 1997, has created a new supply chain sustainability tool that can help organizations lower their printing footprint and drive opportunities to connect with new customers. Participants in this webinar joined Orrin Cook, Green-e Marketplace Manager, for an introduction to the Green-e re:print program and Laura Pagliarulo, Manager, Green Products, WGES, to hear how the company has implemented and benefited from the program.

Transcript

1. April  3,  2013     Orrin  Cook   Green-­‐e  Marketplace  Manager   Center  for  Resource  Solu>ons   415-­‐561-­‐2106   marketplace  |at|  resource-­‐solu>ons.org         Brendan  Cook   Green-­‐e  Marketplace  Senior  Analyst   Center  for  Resource  Solu>ons   415-­‐561-­‐2100   marketplace  |at|  resource-­‐solu>ons.org  
2. Outline   1.  Introduc>on   2.  Overview  of  Green-­‐e  re:print   3.  Why  Green-­‐e  re:print?   4.  WGES  &  re:print   5.  Q&A  
4. •  Customers  must  purchase  or  generate  a   minimum  amount  of  renewable  energy   •  Logo  can  be  used  on  consumer  goods   manufactured  with  100%  renewable  energy   •  Helps  demonstrate  environmental   commitment  and  use  of  renewable  energy   CerMficaMon  Program  for  Renewable  Energy  Purchasers  
6. 1.  IntroducMon   2.  Overview  of  Green-­‐e  re:print   3.  Why  Green-­‐e  re:print?   4.  WGES  &  re:print   5.  Q&A   Outline  
7. a  renewable  energy  supply  chain   cerMficaMon  for  the  prinMng  and   paper  industry  
8. Centered  on  Forest  Management   Current  Prin>ng  and  Paper   Cer>fica>on  Programs  
9. Paper   •  4th  most  energy  intensive  behind  oil/coal              manufacturing  and  chemicals  manufacturing     •  11%  of  domesMc  manufacturing’s  energy  use     Prin>ng   •  Nearly  1  million  employed   •  45  trillion  pages  printed  annually     Paper  &  Prin>ng  Industries  
10. How  it  Works  
11. Eligible  Usage  Types  
12. Grays Harbor ‘A’ 1001 Grays Harbor ‘B’ 1002 Sappi ‘C’ 1003 Mohawk ‘X’ 1004 Neenah ‘Y’ 1005 Monadnock ‘Z’ 1006 EnviroPrint USA 5001 J.S. McCarthy 5002 Nicholas Earth 5003 Original Impressions 5006 Year Assigned Printer # Assigned Paper # Tracking  the  Claim  
13. Fees  for  Printers  
14. Process  for   Customer  
15. Printers  in  D.C.  Area  
16. Other  East  Coast  Printers  
17. Examples  
18. Outline   1.  IntroducMon  to  Green-­‐e   2.  Overview  of  Green-­‐e  re:print   3.  Why  Green-­‐e  re:print?   4.  WGES  &  re:print   5.  Q&A  
20. Consumer  Driven  Demand   50%  want  companies  to  be  more  environmentally  friendly   54%  prefer  to  buy  from  environmentally  friendly  companies   55%  want  companies  to  use  renewable  energy   80%  care  about  the  use  of  renewable  energy  
21. Green-­‐e  Recogni>on   BBMG Study: Green-e Recognition at 21% Nationally in 2009
22. Addi>onal  Benefits  
23. Outline   1.  IntroducMon  to  Green-­‐e   2.  Overview  of  Green-­‐e  re:print   3.  Why  Green-­‐e  re:print?   4.  WGES  &  re:print   5.  Q&A  
24. Washington  Gas  Energy  Services   Using  Re:print  to  Further  Sustainability  Efforts   Laura  Pagliarulo,  LEED  AP   Manager,  Green  Products   lpagliarulo@wges.com  
25. Washington  Gas  Energy  Services  (WGES)   •  Headquartered  in  Herndon,  Va.,  Washington  Gas  Energy   Services  is  an  affiliate  of  Washington  Gas  Light  Company   and  a  subsidiary  of  WGL  Holdings,  Inc.   •  One  of  the  largest  and  longest-­‐serving  green  energy   suppliers  in  the  Mid-­‐AtlanMc   •  In  2011,  the  U.S.  Department  of  Energy  (DOE)  named   WGES  the  Green  Power  Supplier  of  the  Year  in  the  non-­‐ uMlity  category   •  Achieve  overall  GHG  emissions  reducMons  through   internal  greening  efforts,  and  by  promoMng  green  energy   products  to  our  customer  base    
26. Reasons  for  Adop>ng  Re:print   •  Alignment  with  our  corporate  sustainability  and  GHG   reducMon  goals   •  WGL-­‐  reducMon  goal  of  70%  in  internal  operaMons  by   2020  based  on  2008  baseline   •  Supports  exisMng  green  procurement  policy   •  Alignment  with  WGES’  long  standing  environmental   commitment  and  with  our  company  brand   •  What  our  customers  want   •  Desire  to  have  an  energy  supplier  that  ‘walks  the  talk’   •  Third  party  cerMficaMon  provides  addiMonal  assurance    
27. Experiences  with  Re:print  to  Date   •  As  of  November  2012,  all  WGES  markeMng  materials  are   re:print  cerMfied   •  Very  lifle  (if  any)  incremental  cost  difference  for   prinMng  jobs   •  Easy  to  parMcipate   •  WGES  demand  for  re:print  cerMfied  material  has  led  to   increased  program  parMcipaMon  among  area  printers        
28. Outline   1.  IntroducMon  to  Green-­‐e   2.  Overview  of  Green-­‐e  re:print   3.  Why  Green-­‐e  re:print?   4.  WGES  &  re:print   5.  Q&A  
29. Orrin  Cook   Green-­‐e  Marketplace  Manager   Center  for  Resource  SoluMons   415-­‐561-­‐2106   orrin|at|  resource-­‐soluMons.org   Twitter: @greenemarktplc Brendan  Cook   Green-­‐e  Marketplace  Senior  Analyst   Center  for  Resource  SoluMons   415-­‐568-­‐4280   brendan  |at|  resource-­‐soluMons.org