Why technology will destroy us all (and what we can do about it)
We often think of technological progress as a good thing, but the reality is, it's as much a threat as it is an opportunity. In this talk I look at 3 things you can do to prepare yourself for any disruptions technological change might bring.
product, what you’re really buying is the ability to do something. Product, construed as ability, is form agnostic, and should not just adapt to, but also anticipate changes in how people will want to access and use that ability.” “ - AMARIS SINGER, WOLFF OLINS Friday, 2 November 12
it?” “How does it work?” “What does it let me do (or not do)?” “When will I use it?” “What does it say about me?” “How does it make me appear to others?” Friday, 2 November 12
the one that can survive technology-fueled disruption: an obsession with customer experience.” “ - HARLEY MANNING, FORRESTER RESEARCH Friday, 2 November 12
Subscription Make Payment Confirmation Step 2 Step 3 Step 4 Dashboard/ Welcome Set-up/Explore U Webinars (Every Friday) Email Subscript Confirmat Email Invoices/ Estmates DAY 3 Email Expenses DAY 6 Email Account Summary DAY 7/14/21/28 Email Trial Finished DAY 30 Email 5 days left FA Benefits Email Banking/ PayPal DAY 9 Email VAT DAY 12 Email Tax DAY 16 Email Profit & loss DAY 19 DAY 25 Watch help video May call/email Support Watch help video May call/email Support this is a quick set-up and w orth the effort d I add m y real com pany details? t sure I've got all the required inform ation Rushed W ant to m ake a decision quickly If I subscribe now w ill I lose m y trial? How do I give m y accountant access? Relieved Look like I'm nearly finished Autom ated banking looks useful C onfused Entering these dates is confusing W orried I'm m aking m istakes/guessing M ight com e back and finish this later Frustrated Som e things don't m ake sense Not easy to rectify m istakes Haven't got enough tim e Forgotten m y login Forgotten w here to log in Satisfied Seem s to do everything I need U ndecided Could I extend m y free trial? Do I really need this? Am I paying for functionality I w on't use? Is the softw are pow erful enough? Share subscription Ran out of tim e/didn't login Watch help video May call/email Support pport Create Invoice Add Logo Set Themes Create Contact Create Estimate Create Project Create Bill Upload Statement Explain Items Edit Templates View Reports Create Expense Add Users Unsure if I've finished the setup process? Login/out nd m y Com pany tion num ber Friday, 2 November 12
do this later Sign up Looks like it could help Sees Ad AWARENESS WEBSITE FREE TRIAL SUBSCRIBER INACTIVE Icons: Tobias F. Wolf, from The Noun Project Friday, 2 November 12
do this later Sign up Looks like it could help Sees Ad Wow, that was easy Send invoice AWARENESS WEBSITE FREE TRIAL SUBSCRIBER INACTIVE Icons: Tobias F. Wolf, from The Noun Project Friday, 2 November 12
do this later Sign up Looks like it could help Sees Ad Wow, that was easy Send invoice I need more time to decide Pay AWARENESS WEBSITE FREE TRIAL SUBSCRIBER INACTIVE Icons: Tobias F. Wolf, from The Noun Project Friday, 2 November 12
do this later Sign up Looks like it could help Sees Ad Wow, that was easy Send invoice Sorted my problem Contact support I need more time to decide Pay AWARENESS WEBSITE FREE TRIAL SUBSCRIBER INACTIVE Icons: Tobias F. Wolf, from The Noun Project Friday, 2 November 12
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with another person - is far more influential for business executives than other communication channels.” “ - JACK MORTON WORLDWIDE Friday, 2 November 12
are delivered; they are co-created with customers; and service providers must often respond in real time to customer desires and preferences. Services are contextual.” “ - DAVE GRAY Friday, 2 November 12
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