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感官文化印刷的全通路品牌營運策略

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Avatar for Sam Huang Sam Huang
March 31, 2022
Marketing & SEO
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280

 感官文化印刷的全通路品牌營運策略

[從設備到服務：探索印刷文創新潮流]

影片連結：https://www.facebook.com/EcultureTech/videos/896621231119598

Avatar for Sam Huang

Sam Huang

March 31, 2022
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Transcript

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  5. 2021年年1-9⽉月 印刷業營業額約1216億台幣，較2020年年同時增加約11.6% 出版業營業額約278億台幣，較2020年年同時增加約2.0% 數位出版營業額約8.5億台幣，較2020年年同時增加約22.6% 資料來來源：財政部 • 印刷跟網路路購物的密切關係：出貨包材、透過實體紙本傳遞品牌形象 • 印刷在疫情之下有機會成長 •

    印刷的網路路⾏行行銷⽅方式 • 印刷電商的可能性
  6. None

  7. • 紙質媒體 ➔ 網路路媒體 • 代⼯工製造 ➔ 品牌服務 • 網路路⾏行行銷

    ➔ 印刷電商

  8. Versant 180i Press

  9. Iridesse Production Press

  10. kawatodesign｜毓繡美術館《花園裡，植物記憶纏繞—珍奈特‧勞倫倫絲個展》邀請卡

  11. 臺灣師範⼤大學設計系畢業專刊 ｜Mind the Gap

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  14. 什什麼樣的⼤大⼈人｜WHAT KIND OF ADULT？ 2021樹德科⼤大視覺傳達設計系畢業設計展專刊

  15. 沙⻄西米影像RawNFresh｜ 造型名片

  16. 蘇維｜《⿃鳥落落地後

  17. ⾦金金銀新篇章-數位印刷⼤大禮包

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  19. 數位印刷新宇宙-COLOR GUIDE SAMPLE

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  25. 泰維克紙

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