Likes, Tweets, Pins, and More: The Impact on Media

Cf6bf9ccf0e6602f915a9db78480cc92?s=47 simplereach
September 06, 2012

Likes, Tweets, Pins, and More: The Impact on Media

Bryan Birsic's talk from the 2012 Innovate Content conference.

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simplereach

September 06, 2012
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Transcript

  1. 1.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic bryan@simplereach.com
  2. 2.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic Socially Intelligent
  3. 3.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic The Great Fragmentation (Continued) “What if the power of the Internet is that it unbundles all that came before?” - Andrew Weissman, USV
  4. 4.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic Your Audience Now Curates Itself
  5. 5.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic Content Drives Social, Social Drives Content
  6. 6.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic 25% 50% 75% 100% Twitter Facebook Top 1% of Content Drives Majority of Referrals Occupy The One Percent
  7. 7.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic Top 1% Articles Differ Widely Across Network Twitter Facebook 20% All Social Networks Are Not Created Equal
  8. 8.

    Likes, Tweets, Pins and More: The Impact on Media Bryan

    Birsic @birsic Audience Voice Brand Content Is King, Again