Your Library Website Stinks and it's Your Fault

Transcript

1. STINKS YOUR LIBRARY WEBSITE & IT’S YOUR FAULT MATTHEW REIDSMA

   GRAND VALLEY STATE UNIVERSITY

2. #YWSTINKS

3. GO AWAY Totally stolen from John Fink, @adr

4. FOLLOW ALONG http://matthewreidsma.com/ltc2012

5. Photo from Hewlett Packard: http://remmbr.us/ltc1

6. Welcome to OPAC Catalog of Your Local Library You may

   search for: A > AUTHOR T > TITLE J > JOURNAL B > AUTHOR/TITLE SEARCH S > SUBJECT W > KeyWORD C > LC CALL NO P > Repeat PREVIOUS Search R > RESERVE Lists I > Library INFORMATION O > OTHER Libraries F > Campus/Faculty Information database V > VIEW your circulation record D > DISCONNECT Choose one (A,T,J,B,S,W,C,P,R,I,O,F,V,D)
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14. (ANGER)

15. SO WHY DO YOU HAVE A WEBSITE?

16. https://twitter.com/#!/ebellempire/status/172355190232592384

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19. FRICTION LIBRARIES ADD

20. FRICTION REDUCE

21. http://www.google.com

22. WHO IS YOUR WEBSITE FOR, ANYWAY?

23. NOT LIBRARIANS

24. (SORRY) LIBRARIANS

25. AUDIENCE FINDING YOUR

26. DREAM SCENARIO

27. 100% OF YOUR PATRONS

28. NEED? WHAT DO USERS

29. EXPERT INTUITION Whitney Hess: http://whitneyhess.com/blog/2012/02/27/don-draper-is-the-antithesis-of-user-experience/

30. EXPERT INTUITION EXPERT LISTENING Whitney Hess: http://whitneyhess.com/blog/2012/02/27/don-draper-is-the-antithesis-of-user-experience/

31. USER RESEARCH

32. LOOP FEEDBACK

33. USABILITY TESTS

34. EVERY MONTH

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41. WEB ANALYTICS

42. Google Analytics: http://analytics.google.com

43. Reinvigorate: http://reinvigorate.net

44. Reinvigorate: http://reinvigorate.net

45. https://twitter.com/#!/UXYoda/status/149053341215899648

46. ONLY THAT DO THAT AND

47. UGLY THIS WILL GET

48. https://twitter.com/nzkoz

49. 90% POLITICAL

50. ARE A SYMPTOM BAD LIBRARY WEBSITES http://matthewreidsma.com/articles/15

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53. BE NICE

54. BE PATIENT

55. CULTURE UNDERSTAND THE

56. PARTICIPATE GET EVERYONE TO

57. NOT REDESIGN TEST AND ITERATE,

58. COMPROMISE STRATEGIC

59. ASK FORGIVENESS

60. VIGILANCE ETERNAL

61. 10% TECHNICAL

62. BE CONSISTENT

63. GVSU Libraries UI Pattern Lbrary: http://gvsu.edu/library/ui

64. GVSU Libraries UI Pattern Lbrary: http://gvsu.edu/library/ui

65. AND CLEARLY WRITE CONCISELY

66. https://twitter.com/#!/aarron/status/175661412968968192

67. HICK’S LAW

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69. 48 LINKS

70. EASY CUTS

71. MISSION STATEMENTS

72. WHEN NEEDED OFFER HELP ONLY

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75. QUESTIONS FREQUENTLY ASKED

76. QUESTIONS WE THOUGHT OF

77. IN THE COPY ANSWER QUESTIONS

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81. POLICIES COMPLICATED

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83. GANGLIA ADMINISTRATIVE

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85. LEARN MORE http://matthewreidsma.com/ltc2012

86. [email protected] :: @mreidsma matthewreidsma.com :: gvsu.edu/library/labs YOU THANK