"Conversational UX" from Anton Kosolapov

Speech is about such a trendy topic as Conversational UX. It's describes why it's so important to understand user, his/her goals and desires and how these knowledges gives us an understanding of how to bring a communication between product and user to the next level.

Transcript

1. Conversational UX Anton Kosolapov
4. 20XX
5. 2007-2016
6. How nice would it be to type “Reservation for five people @ Momofuku 7pm” into your phone? Daniel Eckler
7. CUI - Interfaces that involve little layout and design which depends on the context and goal. CUI uses text (normal) phrases instead of buttons and controls.
8. • Voice Assistants • Chatbots • Pseudo Chatbots
9. Today
16. Advantages
17. Focus
18. Simplicity
19. Interaction with words, not commands
20. Context
21. Time
22. Flexibility and opportunities
23. Cloud & Multiplatform
24. Works great with wearables
25. Problems and Disadvantages
26. Siri is a good start, but as it stands we’re still talking at her, not with her. Daniel Eckler
27. 1. Less impressive and emotional
28. 1. Less impressive and emotional 2. Harder to make branded and unique experience
29. 1. Less impressive and emotional 2. Harder to make branded and unique experience 3. It’s easy to make a bot, but it’s a real challenge to make a good bot
30. 1. Less impressive and emotional 2. Harder to make branded and unique experience 3. It’s easy to make a bot, but it’s a real challenge to make a good bot 4. Empathy for Bots or Fear of AI
31. 1. Less impressive and emotional 2. Harder to make branded and unique experience 3. It’s easy to make a bot, but it’s a real challenge to make a good bot 4. Empathy for Bots or Fear of AI 5. Bots not a panacea
32. 98% have used Siri, but only 3% do so in public due to embarrassment
33. Problems customers have Problems your bots solve
34. What’s next?
35. Keep in touch with developers and technologies
36. Research and Context
37. Define goals and personalities
38. Make brainstorms, experiment with scenarios and user stories
39. • Cards, buttons, custom keyboards • Keyword syntax • /commands • Artificial Intelligence • Human backend
40. Kits and Content
41. Don’t forget to learn and teach
42. Conclusion Hybrid
44. Survey completion rate: 55%
45. Thank You
46. Useful Links • https://medium.com/@mia/getting-real-survey-answers-out-of-smart-busy- people-778f5a98e4c6#.gibx1jrgv • https://www.typeform.com/ • https://operator.com/ • http://www.webdesignerdepot.com/2016/04/is-conversational-ux-the-future-of-the-web/ • https://chatbotsmagazine.com/conversational-interfaces-beyond-the-hype-457c18290644#. 683bu48qz • https://medium.com/the-mission/the-future-of-cui-isn-t-conversational-fa3d9458c2b5#. 2k54oht6f • https://chatbotsmagazine.com/usability-heuristics-for-bots-7075132d2c92#.5r7i6tbzn • https://blog.intercom.io/principles-bot-design/ • http://www.fastcodesign.com/3054934/the-next-phase-of-ux-designing-chatbot-personalities • https://medium.com/chris-messina/2016-will-be-the-year-of-conversational- commerce-1586e85e3991#.6iqz9eouv • https://medium.com/the-layer/the-future-of-conversational-ui-belongs-to-hybrid- interfaces-8a228de0bdb5#.pzutx9f23 • https://medium.com/@beerud/conversational-interface-design-the-new-ux- frontier-3be054e7302a#.dci1slx55