BMTC19: Understanding the Beer Traveler

BMTC19: Understanding the Beer Traveler

Beer Tourism: Understanding the Beer Traveler – Barry Hansen (City Brew Tours), Hal Mooney (LA Beer Hop), Ashley Rose Salvitti (Brewvana): When you consider all the tools and best practices being discussed at BMTCon, what’s next? How do you capture the hearts (and dollars) of these travelers and exceed expectations after you’ve piqued their interest? This panel led by the CBTOA will explore the many benefits of beer tourism and tactics used to execute local brewery tours for domestic and international travelers. You’ll also learn how best to work with DMOs and other travel partners to maximize the long-term value of beer travel to your organization or city.


Zephyr Conferences

March 27, 2019