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Transcript
SXSW’12 UPDATE tweet of schiet #sxswupdate SOCIAL TV Viewer becomes
User By John Meulemans
MY PERSONAL FAVOURITE SXSW2012 2012: THE YEAR OF SOCIAL TV
SXSW2012 IT’S THE NEW WATERCOOLER
Social TV about using the second screen to engage the
audience before, during and after the show.
SXSW2012 VIEWER BECOMES USER... AND THAT’S A GOOD THING
SXSW2012 NOT NEW
SXSW2012 HOW DOES THIS WORK: FACEBOOK & #TWITTER CHECKINS CHATS
/ MESSAGING
players
SXSW2012 2M USERS 170K CHECKINS OSCARS
SXSW2012
SXSW2012
SXSW2012
SXSW2012
SXSW2012
SXSW2012
SXSW2012
gaan mensen dat echt doen?
SXSW2012 PROBABLY MTV KEEPS BREAKING THE RECORDS
SXSW2012 JUST SOME STATS
SXSW2012
SXSW2012
SXSW2012
So... what does it all mean? how does this apply
to my brand? tell me about the opportunities!
SXSW2012 REWARD LOYALTY
SXSW2012 EXCLUSIVE CONTENT & EVENT UPDATES RECAPS THOUSANDS OF GROUPS
ALL 3-5 FANS IT’S ABOUT NICHE
SXSW2012
SXSW2012 QUESTIONS OR BEER?
thank you “It’s not about what you’re, saying, it’s about
how you listen. Customer Service is the new business. We are now living in a “thank you” economy.” Quote: @garyvee More info: www.3sixtyfive.co Twitter: @weare3sixtyfive