Approaches to new media

CMNS253 - Week4

Transcript

1. APPROACHES TO NEW MEDIA SFU CMNS 253 - Alberto Lusoli. September 28th 2015
2. Understanding technical change
3. 3 Alberto Lusoli Technological determinism • Better-Faster-Cheaper • Market dynamics steer innovation trajectories • We are technological consumers. Our contribution to technological advancement is mediated by the market. • “Market natural selection” • Rationality. Are cars “rational”? • Innovation is always progressive: from simple to complex. From primitive to advanced • Any example of technologies going in the opposite direction? • Technology shape the way we live
4. Social shaping of technology Diffusion of innovation model Political economy model Theories of culture and technology
5. 5 Alberto Lusoli Diffusion of innovation model
6. Political economy Science, technology and society are not separated realms. Therefore, if we want to understand technology, we have to explore the political, economic and power relations embedded in the process of scientific and technological development. Focus on power imbalances (gender, class, ethnical, etc.)
7. Cultural studies Andrew Feenberg
8. 8 Alberto Lusoli Preparation to Assignment II Work in groups of 3 - Explain the author you found Ask for suggestion if you haven’t found it yet - Explain the technology you’re interested in - How can you analyze it using the theories on Chapter III? Today’s exercise
9. See you in 2 weeks alusoli@sfu.ca Twitter.com/albertolusoli For informal conversations: #CMNS253 Office hour: Monday, 17.30-198.30, HC2156 ENJOY THANKSGIVING