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AnyMind Group Company Deck (JP)

AnyMind Group
August 10, 2022

AnyMind Group Company Deck (JP)

AnyMind Groupの沿革、事業内容等をお伝えする会社概要資料です。

AnyMind Group

August 10, 2022
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  1. © AnyMind Group. All Rights Reserved. Last updateɹ2022.09.22

  2. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ 01. ࣄۀʹ͍ͭͯ

    02. ૊৫ʹ͍ͭͯ 03. Contents 2
  3. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ AnyMind Group͸

    ίϚʔεྖҬͰΞδΞNo.1Λ໨ࢦ͢ ςΫϊϩδʔΧϯύχʔͰ͢ɻ ঎඼։ൃ͔Βੜ࢈ɺECɺ෺ྲྀɺϚʔέςΟϯά·ͰΛ ϫϯετοϓͰࢧԉ͢ΔϓϥοτϑΥʔϜΛੈք13ϱࠃɾ஍ҬͰఏڙ͍ͯ͠·͢ɻ What is AnyMind Group 3
  4. AnyMind Groupͱ͸ 01. 4

  5. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ ੈքதʹ޿͕ΔAnyMind Group

    13ϱࠃɾ஍ҬΛى఺ʹ ΞδΞ͔Βੈքʹ޲͚ ϏδωεΛల։ γϯΨϙʔϧͰͷ૑ۀҎདྷɺΞδΞ13ϱࠃɾ஍ҬΛ ى఺ʹάϩʔόϧͳࣄۀ֦େΛଓ͚͍ͯ·͢ɻ
 ֤ࢢ৔ʹਫ਼௨ͨ͠ϓϩϑΣογϣφϧϝϯόʔʹΑΓɺ ϩʔΧϧٴͼΫϩεϘʔμʔͰͷՁ஋ఏڙΛ࣮ݱ͍ͯ͠·͢ɻ ※ӈهڌ఺ͷଞɺόϯίΫ੍࡞ΦϑΟεɺࠤլΦϑΟεɺ ਂηϯΦϑΟε΋͍͟͝·͢ 5
  6. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ CEO's Message

    ࢲ͸ɺܦӦऀͰ͋ͬͨ૆෕฼ͷӨڹ΋͋Γɺ༮গظΑΓىۀՈʹͳΔ͜ͱΛ ເݟ͍ͯ·ͨ͠ɻࠓৼΓฦΔͱɺੲ͔ΒϏδωε͕େ޷͖Ͱɺ ੈͷதʹΠϯύΫτΛ༩͍͑ͨͱ͍͏૝͍͸ৗʹ৺ͷதʹ͋ͬͨΑ͏ʹࢥ͍·͢ɻ ͦͯ͠ɺ2016೥ɺڞಉ૑ۀऀͷখఅͱͱ΋ʹAnyMind GroupΛ૑ۀ͠ɺ ࢲͷເͱ৘೤͸ಈ͖ग़͠·ͨ͠ɻ ૑ۀҎདྷ౰ࣾ͸ɺ৽͍͠ࢢ৔ɺϓϩμΫτɺࣄۀྖҬʹ͓͍ͯɺ શ଎ྗͰ։୓Λଓ͚͓ͯΓɺϒϥϯυɺύϒϦογϟʔɺΫϦΤΠλʔͷ ଟ֯తͳ੒௕ʹ޲͚ͨՁ஋ఏڙʹ౒Ίͯ·͍Γ·ͨ͠ɻ ౰ࣾ͸ςΫϊϩδʔͷྗͰϏδωεͷนΛపఈతʹյ͠ɺ ͜Ε͔ΒͷΫϦΤΠλʔ͕ɺ΋ͬͱࣗ༝ʹ׆༂Ͱ͖ΔΑ͏ʹɻ ͦͯ͠ɺ͜Ε͔ΒͷαʔϏε΍ϓϩμΫτ͕ɺ΋ͬͱࣗ༝ʹ੒௕Ͱ͖ΔੈքΛ ࣮ݱ͍͖͍ͯͨ͠ͱߟ͍͑ͯ·͢ɻ ࠓޙ΋શͯͷاۀ΍ݸਓ͕ɺϏδωεΛΑΓ؆୯ʹɺάϩʔόϧʹల։Ͱ͖Δੈքͷ ࣮ݱΛ໨ࢦ͠ɺ40ԯਓΛ௒͑ΔΞδΞࢢ৔Λى఺ʹࣄۀ֦େΛଓ͚ɺ ͢΂ͯͷ৘೤͕ɺ͢΂ͯͷເ͕ɺ͢΂ͯͷΞΠσΞ͕ɺ ͜ͷੈքʹ͋ͨΒ͍͠Ձ஋ΛੜΈͩ͢ະདྷͷ࣮ݱʹ޲͚ͯɺᬏਐͯ͠·͍Γ·͢ɻ Let’s move forward, together. 6
  7. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ Our Purpose

    © AnyMind Group. All Rights Reserved. Ϗδωε͸͓΋͠Ζ͍ɻ ਓͷ৘೤΍ɺເ΍ɺΞΠσΞ͕ɺ ࣮ݱ͢Δॠ͕ؒͨ·Βͳ͍ɻ ͔ͩΒɺςΫϊϩδʔͷྗͰ ϏδωεͷนΛపఈతʹյͦ͏ͱࢥ͏ɻ ͜Ε͔ΒͷΫϦΤΠλʔ͕ɺ ΋ͬͱࣗ༝ʹ׆༂Ͱ͖ΔΑ͏ʹɻ ͜Ε͔ΒͷαʔϏε΍ϓϩμΫτ͕ɺ ΋ͬͱࣗ༝ʹ੒௕Ͱ͖ΔΑ͏ʹɻ ͊͞ɺڞʹਐ΋͏ɻ ͢΂ͯͷ৘೤͕ɺ͢΂ͯͷເ͕ɺ͢΂ͯͷΞΠσΞ͕ɺ ͜ͷੈքʹ͋ͨΒ͍͠Ձ஋ΛੜΈͩ͢ະདྷ΁ɻ Make It Exciting for everyone to do business. ୭΋͕Ϗδωεʹ೤ڰ͢ΔੈքΛ૑Δ 7
  8. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ Our Mission

    Make Every Business Borderless ࡢࠓͷΠϯλʔωοτɾςΫϊϩδʔͷਐԽʹΑͬͯɺ ୭΋͕ੈքΛ૬खʹϏδωεʹ௅ઓͰ͖Δ࣌୅͕౸དྷ͠·ͨ͠ɻ ͔͠͠ɺੈքʹ͸ࠓͰ΋ɺ৘ใͷඇରশੑ΍ෆಁ໌ͳ঎श׳ɺ ஍ཧతͳ੍ݶͳͲɺ Ϗδωεʹ͓͚Δ͞·͟·ͳϘʔμʔʢো֐ʣ͕ᷓΕ͍ͯ·͢ɻ AnyMind Group͸ɺ৘೤ͱΞΠσΞΛ࣋ͭ͢΂ͯͷਓ΍اۀʹɺ ͜ΕΒͷ՝୊Λղܾ͢ΔͨΊͷ౷߹ܕϓϥοτϑΥʔϜΛఏڙ͢Δ͜ͱͰɺ ୭΋͕ϏδωεΛΑΓ؆୯ʹɺͦͯ͠άϩʔόϧʹల։Ͱ͖ΔੈքΛ࣮ݱ͍͖ͯ͠·͢ɻ ࣍ੈ୅ͷϏδωεΠϯϑϥ΁ 8
  9. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ Our Values

    Be Open Move Faster Stay Updated Achieve Together ୭ʹͰ΋ΦʔϓϯϚΠϯυͰ͋Εɻ ϑϥοτͰ͋Εɻ Be Bold ͍ͭͰ΋”ϏϏΒͣ”େ୾ʹɻ ϦεΫΛڪΕͣ௅ઓ͠ଓ͚Δɻ ৗʹ଎͘ɻ ୭ΑΓ΋ઌʹߦಈ͢Δɻ ৗʹ৘ใΛࣗ෼͔Β֫Γʹ͍͘ɻ ৘ใͷ࣭͕ҙࢥܾఆͱ ͦͷઌͷ੒ՌΛܾΊΔɻ ಉ͡ΰʔϧʹ޲͔ͬͯڞʹ૸Γɺ ڞʹ࣮ݱ͢Δɻ 9
  10. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ ਺ࣈͰݟΔAnyMind Group

    © AnyMind Group. All Rights Reserved. 10 ※਺ࣈɾσʔλ͸શͯ2021೥12݄࣌఺ͷ΋ͷͰ͢ɻʢྦྷܭࢿۚௐୡֹɺڌ఺਺Λআ͘ʣ
  11. © AnyMind Group. All Rights Reserved. AnyMind Groupͱ͸ Our History

    11 © AnyMind Group. All Rights Reserved.
  12. © AnyMind Group. All Rights Reserved. ֤ࠃɾ஍ҬͷΦϑΟε 12 AnyMind Groupͱ͸

  13. ࣄۀʹ͍ͭͯ 02. 13

  14. © AnyMind Group. All Rights Reserved. άϩʔόϧ(2025) 1,171ԯυϧ άϩʔόϧ(2020) 603ԯυϧ

    ೔ຊ(2020) 54ԯυϧ άϩʔόϧ(2025) 7.4ஹυϧ άϩʔόϧ(2020) 4.2ஹυϧ ೔ຊ(2020) 1,142ԯυϧ ϚʔέςΟϯά ౰ࣾάϧʔϓͷ૆ۀͰ͋ΔʮσδλϧϚʔέςΟϯάʯʹ͍ͭͯ ͸ɺ2020೥ͷੈքͷࢢ৔ن໛Ͱ3,344ԯυϧɺ5೥ޙͰ6,787ԯυϧ ͕༧૝͞Ε͍ͯ·͢ɻ೔ຊͷ໿16ഒͷن໛ΛތΔੈքࢢ৔ʹͯɺߋ ͳΔγΣΞΞοϓΛૂ͍ͭͭɺଟذʹ޿͕Γͭͭ͋ΔϚʔέςΟϯ άྖҬΛऔΓࠐΉ͜ͱʹΑΓɺܧଓతͳߴ͍੒௕ͷ࣮ݱΛ໨ࢦ͠· ͢ɻ ϚʔέςΟϯά σδλϧ޿ࠂࢢ৔(1) άϩʔόϧ(2025) 6,787ԯυϧ άϩʔόϧ(2020) 3,344ԯυϧ ೔ຊ(2020) 209ԯυϧ AnyMind Group͸ɺओʹҎԼͷ3ͭͷࢢ৔ΛϝΠϯλʔήοτͱͯ͠ࣄۀΛల։͍ͯ͠·͢ɻ άϩʔόϧʹ͓͚Δڊେͳજࡏࢢ৔ʹର͢ΔɺՁ஋ఏڙΛଓ͚͍ͯ͘͜ͱͰɺ࣋ଓతͳ੒௕ͷ࣮ݱΛ໨ࢦ͍͖ͯ͠·͢ɻ ࣄۀʹ͍ͭͯ άϩʔόϧʹ͓͚Δڊେͳજࡏࢢ৔ ύʔτφʔάϩʔε ౰ࣾάϧʔϓͷʮύʔτφʔάϩʔεʯʹ͓͍ͯɺͦͷࠃ಺ͷࢢ৔ ن໛͸54ԯυϧɺੈքࢢ৔Ͱ͸603ԯυϧͱࢼࢉ͞Ε͓ͯΓɺ5೥ ޙʹ͸1,171ԯυϧͷن໛ʹͳΔͱ༧૝͞Ε͓ͯΓ·͢ɻҾ͖ଓ ͖ɺސ٬ຬ଍౓ΛߴΊΔࢪࡦΛଧͪͭͭɺ͜Ε·Ͱಉ༷ͷߴ͍੒௕ ͷ࣮ݱΛՄೳʹ͍ͨ͠ͱߟ͍͑ͯ·͢ɻ (1)ग़ॴ: S&P Global Market Intelligence: Global Advertising Expenditure Forecasts (2021೥12݄)ɻϝσΟΞͷࢢ৔ن໛ʹ͍ͭͯ͸ϝσΟΞͷओͳऩӹϞσϧͰ͋ΔσΟεϓϨΠ޿ࠂٴͼϏσΦ޿ࠂͷࢢ৔ن໛Λ଍͢͜ͱͰ૝ఆ (2)ग़ॴ: Global Ecommerce Forecast, eMarketer (2021೥7݄) 14 D2C ౰ࣾάϧʔϓ͕஫ྗ͍ͯ͠ΔʮϒϥϯυίϚʔεྖҬʯʹ͍ͭͯ ͸ɺάϩʔόϧECࢢ৔ͷ੒௕Λલఏʹ͓ͯ͠Γ·͢ɻ2020೥ʹ໿ 4.2ஹυϧͰ͋ͬͨಉࢢ৔͸5೥ޙʹ͸7.4ஹυϧ·Ͱͷ֦େ͕༧૝ ͞Ε͍ͯ·͢ɻ౰ࣾ͸૑ۀ࣌ΑΓάϩʔόϧࢢ৔ΛऔΓࠐΉࣾ෩ɾ ମ੍͕ෑ͔Ε͓ͯΓɺΑΓੵۃతͳਓࡐɾΠϯϑϥɾϊ΢ϋ΢ͷ׆ ༻ʹΑͬͯ࣋ଓతͳ੒௕ͷ࣮ݱΛ໨ࢦ͠·͢ɻ ECࢢ৔(2) ϝσΟΞ σΟεϓϨΠ޿ࠂࢢ৔+ϏσΦ޿ࠂࢢ৔(2)
  15. © AnyMind Group. All Rights Reserved. ೔ຊ 43% ౦ೆΞδΞ 41%

    த՚ݍ 9% ల։஍Ҭ 13Χࠃɾ஍Ҭ ւ֎ച্ൺ཰ 57% ஍Ҭผച্ߴ
 (2021೥౓ୈ2࢛൒ظ) தࠃ 14.4 Πϯυ 13.5 ASEAN 6.6 த౦ 2.6 ೔ຊ 1.2 ߳ߓ 0.7 ୆࿷ 0.2 λʔήοτࢢ৔ͷਓޱ ໿ 40ԯਓ ݱࡏɺAnyMind Group͸ΞδΞΛத৺ʹ40ԯਓΛ๊͑Δࢢ৔Λλʔήοτͱͯ͠ࣄۀΛల։͓ͯ͠Γɺ ೔ຊɾASEANΛத৺ʹɺΠϯυɾத౦ɺத՚ݍͳͲɺ෼ࢄతͳച্ϙʔτϑΥϦΦΛܗ੒͍ͯ͠·͢ɻ ࣄۀʹ͍ͭͯ λʔήοτࢢ৔ʢࠃɾ஍Ҭʣͱάϩʔόϧͳऩӹج൫ 15 (͏ͪ೔ຊ1.2ԯ) ֤ࢢ৔ʹ͓͚Δ ਓޱ෼෍ Πϯυ 7%
  16. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ల։ϓϥοτϑΥʔϜ ECҰݩ؅ཧ /

    BIϨϙʔτ / ϓϥοτϑΥʔϜ࿈ܞ ޻৔બఆ / ࢓༷ࡦఆ / ੜ࢈؅ཧ ECߏங / ച্؅ཧ / ফඅऀ෼ੳ νϟοτϘοτ / CS / CRM SNSΠϯαΠτ / Ωϟϯϖʔϯ؅ཧ Ωϟϯϖʔϯ / Ϩϙʔτ / σʔλ ঎඼ࡏݿ / ૔ݿ / ഑ૹ؅ཧ WEBτϥϑΟοΫ / Ϩϙʔτ SNS෼ੳ / ϑΝϯ৘ใ؅ཧ ੜ࢈؅ཧ ECαΠτߏஙɾӡӦαʔϏε ձ࿩ܕίϚʔε ΠϯϑϧΤϯαʔϚʔέςΟϯά σδλϧϚʔέςΟϯά ෺ྲྀ؅ཧ ϝσΟΞɾECάϩʔε ΫϦΤΠλʔάϩʔε ECϚωδϝϯτ 16 ੜ࢈ɾ෺ྲྀɾECɾձ࿩ܕίϚʔε/CRMɾϚʔέςΟϯάͷ֤ྖҬʹ͓͍ͯɺಠࣗͷϓϥοτϑΥʔϜΛ։ൃɾఏڙ͍ͯ͠·͢ɻ
  17. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ଟذʹΘͨΔϏδωεϞσϧ ϒϥϯυίϚʔε ϒϥϯυͷઃܭɾاը͔ΒECߏஙɺ෺ྲྀ؅ཧʹࢸΔ·ͰΛแׅతʹࢧԉ

    ύʔτφʔάϩʔε ύϒϦογϟʔͱΫϦΤΠλʔͷϒϥϯυ੒௕ͱऩӹ޲্Λࢧԉ σʔλ෼ੳ UXվળ ऩӹԽ ECߏஙɾӡ༻ ϚʔέςΟϯά ෺ྲྀ ੜ࢈঎඼اը ΠϯϑϧΤϯαʔϚʔέςΟϯά σδλϧϚʔέςΟϯά ෺ྲྀ؅ཧ ECαΠτߏஙɾӡӦαʔϏε ձ࿩ܕίϚʔε ECϚωδϝϯτ ੜ࢈؅ཧ ϝσΟΞɾECάϩʔε ΫϦΤΠλʔάϩʔε 17 ౰ࣾάϧʔϓ͸ɺ๏ਓ/ݸਓʹ޲͚ͯɺECٴͼD2CྖҬΛத৺ʹϒϥϯυͷઃܭɾاը͔Βɺੜ࢈؅ཧɺ ECαΠτͷߏஙɾӡ༻ɺϚʔέςΟϯάɺ෺ྲྀ؅ཧʹࢸΔ·ͰͷόϦϡʔνΣʔϯΛʮϒϥϯυίϚʔεʯɺ ύϒϦογϟʔͱΫϦΤΠλʔͷ੒௕ʹؔΘΔϓϩηεΛʮύʔτφʔάϩʔεʯͱఆٛ͠ɺͦͷ֤ϓϩηεͰαʔϏεΛఏڙ͍ͯ͠·͢ɻ
  18. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ϒϥϯυίϚʔεࣄۀʹ͍ͭͯ © AnyMind

    Group. All Rights Reserved. τʔλϧαϙʔτ OEMɺD2Cࢧԉɺੜ࢈͔Βൢച·ͰҰؾ௨؏ࢧԉ 18 ੜ࢈ ECαΠτߏஙɺSNSΞΧ΢ϯτӡ༻ɺΠϯϑϧΤϯ αʔ׆༻ɺϥΠϒίϚʔεɺσδλϧ޿ࠂӡ༻ ϚʔέςΟϯά ΞφϦςΟΫε ސ٬Τϯήʔδϝϯτ ձ࿩ܕίϚʔεɺCRMɺΧελϚʔରԠɺ ϝϧϚΨ ച্෼ੳɺνϟωϧ෼ੳɺϚʔέςΟϯά෼ੳɺ ϑϧϑΟϧϝϯτ෼ੳ ϑϧϑΟϧϝϯτ ࡏݿ؅ཧɺड஫؅ཧɺࣗಈग़ՙɺదਖ਼ࡏݿҡ࣋ ΫϩεϘʔμʔ ϩʔΧϥΠζɺӽڥ ECɾ෺ྲྀɾΧελϚʔαϙʔτ ੜ࢈ ΫϩεϘʔμʔ ΞφϦςΟΫε ϚʔέςΟϯά ϑϧϑΟϧϝϯτ ސ٬Τϯήʔδϝϯτ τʔλϧαϙʔτ ๏ਓ/ݸਓʹ޲͚ͯɺECٴͼD2CྖҬΛத৺ʹϒϥϯυͷઃܭɾاը͔Βɺੜ࢈؅ཧɺ ECαΠτͷߏஙɾӡ༻ɺϚʔέςΟϯάɺ ෺ྲྀ؅ཧʹࢸΔ·ͰͷόϦϡʔνΣʔϯΛʮϒϥϯυίϚʔεʯͱఆٛ͠ɺࣄۀΛల։͍ͯ͠·͢ɻ
  19. © AnyMind Group. All Rights Reserved. - 3C෼ੳ - αϯϓϧɾίϯηϓτࡦఆ

    - ൢചܭը࡞੒ɾՁ֨ࡦఆ - ੜ࢈/࢓ೖઌͷબఆ - αϯϓϧݕ඼ - ࡏݿ؅ཧ - ࢓ೖΕ؅ཧ - SNSެࣜΞΧ΢ϯτӡӦ - ΠϯϑϧΤϯαʔ/UGCࢪࡦ - SNS/Web޿ࠂӡ༻ - ձ࿩ܕίϚʔε/CRMӡ༻ (ΧελϚʔαϙʔτ) - ΞϑΟϦΤΠτ - ϝʔϧϚΨδϯ഑৴ - ίϯςϯπࢪࡦ - ετΞ։ઃɾࣗࣾECߏங - ֤छγεςϜ࿈ܞ (ܾࡁ,ࡏݿ؅ཧ,ސ٬؅ཧͳͲ) - ͛͞͞ۀ຿ - ঎඼ొ࿥/ߋ৽ - CVRͷ޲্ (͓͢͢Ίػೳ/SNSϏϡϫʔ ػೳ/ϨϏϡʔػೳ/ϑΟϧλ ػೳͳͲ) - UX/UIվળ - SEOରࡦ - ड஫ɾ஫จରԠ - ܾࡁ֬ೝ - ࡏݿͷҾ͖౰ͯ - ग़ݿࢦࣔ - ೖݿɾอ؅ - ఻ථग़ྗɾࠝแɾग़ݿ - ग़ՙ௨஌ૹ৴ - ഑ૹ؅ཧ - ͓໰͍߹ΘͤରԠ - ฦ඼ରԠ - ΫϨʔϜରԠ - ݴޠɾ௨՟ରԠ - UI/UXมߋ - ϑϧϑΟϧϝϯτରԠ χʔζ͝ͱʹػೳผٴͼϫϯετοϓͰࢧԉ ઓུઃܭ ੜ࢈ / ࢓ೖΕ ू٬ɾސ٬؅ཧ ECߏஙŋӡӦ ड஫؅ཧ ૔ݿ / ࡏݿ؅ཧ ΧελϚʔαϙʔτ ӽڥରԠ ࣄۀʹ͍ͭͯ ϒϥϯυίϚʔεࣄۀʹ͍ͭͯ 19 ϒϥϯυίϚʔεࣄۀʹ͓͍ͯ͸ɺ֤χʔζʹ߹ΘͤͯػೳผٴͼҰؾ௨؏ͰͷιϦϡʔγϣϯఏڙΛߦ͍ͬͯ·͢ɻ
  20. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ϒϥϯυίϚʔεࣄۀ࣮੷ 20 ϒϥϯυίϚʔεྖҬͰ͸ɺάϩʔόϧͰ1,100Λ௒͑Δاۀ΍ΫϦΤΠλʔϒϥϯυΛɺ

    ੜ࢈ɾ෺ྲྀɾαΠτߏஙɾϚʔέςΟϯά౳ɺΫϥΠΞϯτχʔζʹ߹Θͤͯแׅతʹࢧԉ͍ͯ͠·͢ɻ ※Ұ෦ͷΫϥΠΞϯτΛܝࡌ ※਺ࣈɾσʔλ͸શͯ 2021೥12݄࣌఺ͷ΋ͷͰ͢ɻ 1,100+ ల։ɾࢧԉϒϥϯυ
  21. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ύʔτφʔάϩʔεࣄۀʹ͍ͭͯ ޿ࠂऩӹ΍αΠτ෼ੳɺΩʔϫʔυ෼ੳ Engage

    Monetize ϝσΟΞ΍ECαΠτͷදࣔεϐʔυΛߴ଎Խ Push௨஌΍ΞϓϦ಺ϝοηʔδʹΑΔ ίϛϡχέʔγϣϯΛ׆ੑԽ ܭଌλάͷ؅ཧγεςϜͰ޿ࠂऩӹΛ࠷େԽ Web Stories౳ͷػೳ࣮૷ ύʔτφʔάϩʔεࣄۀͷ5ͭͷύοέʔδ Build Speed Analytics 1 2 3 4 5 21 ࣗࣾαΠτͷ࠷దԽ ࢢ৔ͷ֦େ ྲྀೖͷ૿Ճ ޿ࠂऩೖͷ࠷େԽ Web΍AppͷޮՌ ※্هΠϝʔδ͸WebϝσΟΞΛӡӦ͢ΔഔମࣾʢύϒϦογϟʔʣ޲͚ͷαʔϏεఏڙͷҰྫͰ͢ Web/AppύϒϦογϟʔͱΫϦΤΠλʔͷϒϥϯυ੒௕ʹؔΘΔϓϩηεΛʮύʔτφʔάϩʔεʯͱఆٛ͠ɺࣄۀΛల։͍ͯ͠·͢ɻ
  22. © AnyMind Group. All Rights Reserved. ࣄۀʹ͍ͭͯ ύϒϦογϟʔωοτϫʔΫʹ͍ͭͯ 22 1,200+

    45+ Publisher Markets covered ੈք45ϱࠃɾ஍ҬҎ্ɺ1,200ࣾΛ௒͑Δ Web/AppύϒϦογϟʔΛࢧԉ͓ͯ͠Γɺ ύϒϦογϟʔάϩʔεࣄۀશମʹ͓͚Δɺސ٬ͷ݄ؒղ໿཰͸1.0%ҎԼͱͳ͍ͬͯ·͢ɻ ※਺ࣈɾσʔλ͸શͯ2021೥12݄࣌఺ͷ΋ͷͰ͢ɻ
  23. © AnyMind Group. All Rights Reserved. YouTubeऩӹԽ σʔλղੳɾऩӹԽ ࣄۀʹ͍ͭͯ ෳ਺ͷϓϥοτϑΥʔϜΛސ٬͕ಉ࣌ར༻ʢΫϩεηϧʣ

    AnyMind Group͸ɺϒϥϯυɺΫϦΤΠλʔɺύϒϦογϟʔͷ3ऀʹ޲͚ͯɺՁ஋ఏڙΛߦ͍ͬͯ·͢ɻ ๏ਓ/ݸਓ໰Θͣɺࠃ಺֎ʹ͓͚ΔϒϥϯυٴͼϏδωεల։ͷϓϩηεΛҰؾ௨؏Ͱαϙʔτɻ ϒϥϯυاըɾ੡଄ɾ޿ࠂɾൢചɾ෺ྲྀʹΘͨΔΠϯλʔωοτϏδωεͷΠϯϑϥతͳଘࡏͱͯ͠اۀՁ஋ΛߴΊ͍ͯ·͢ɻ ϒϥϯυ ΫϦΤΠλʔ ύϒϦογϟʔ ߤۭձࣾA ΫϦΤΠλʔB ΞϓϦӡӦࣄۀऀC ϚʔέςΟϯά SNSӡ༻ D2C ΞϓϦऩӹԽ λΠΞοϓ D2C D2C(෺ྲྀ؅ཧ) 23
  24. © AnyMind Group. All Rights Reserved. CyberAgent (2003೥) ࣄۀʹ͍ͭͯ ૑ۀ6ظ໨ʹ͓͚Δച্ߴͷൺֱ

    ૑ۀ6ظ໨ʹ͓͚Δച্͸೔ຊɾੈքΛ୅ද͢ΔITاۀͱൺֱͯ͠΋ɺߴ͍ਫ४ͱͳ͓ͬͯΓɺࠓޙ΋ܧଓతͳ੒௕Λ໨ࢦͯ͠·͍Γ·͢ɻ AnyMind Group ָఱ (2002೥) 192ԯԁ 98ԯԁ 162ԯԁ 46ԯԁ (RMB:359m) 15ԯԁ DeNA (2004೥) Alibaba Group (2004೥) 24 [ग़య] CyberAgentɿhttps://www.cyberagent.co.jp/files/user/pdf/ir/library/annual/9772_ext_08_0.pdf Salesforceɿhttps://companiesmarketcap.com/salesforce/revenue/ tencentɿhttps://www.nasdaq.com/articles/tencent%3A-the-ultimate-outsider.-part-i-in-a-two-part-series-on-the-biggest-company-we-know Salesforce (2004೥) tencent (2003೥) ָఱɿhttps://corp.rakuten.co.jp/investors/documents/results/2002.html Alibaba Groupɿhttps://www1.hkexnews.hk/listedco/listconews/sehk/2009/0401/ltn20090401489.pdf DeNAɿhttps://ssl4.eir-parts.net/doc/2432/tdnet/238670/00.pdf 151ԯԁ ʢUSD:140m) 116ԯԁ ʢUSD:100m) [ࢉग़Ϩʔτ] ҎԼΛجʹͯ͠ɺ೔ຊԁʹ׵ࢉ 1USDɿ116ԁ/2003೥ʢtencentʣ 1USDɿ108ԁ/2004೥ʢSalesforceʣ 1RMBɿ13ԁ/2004೥ʢAlibaba Groupʣ
  25. ૊৫ʹ͍ͭͯ 03. 25

  26. © AnyMind Group. All Rights Reserved. ૊৫ʹ͍ͭͯ ϩʔΧϧωοτϫʔΫΛࢧ͑ΔڧྗͳϩʔΧϧνʔϜ 26 ϩʔΧϧωοτϫʔΫ

    ΠϯϑϧΤϯαʔ ޻৔ ύϒϦογϟʔ ύʔτφʔ άϩʔε D2C ϚʔέςΟϯά ΠϯϑϧΤϯαʔ਺ YouTube਺ ొ࿥ऀ100ສਓҎ্ͷYouTuber ల։ٴͼࢧԉϒϥϯυ਺ ఏܞ޻৔਺ ఏܞ޻৔ͷ͋Δࠃ ݄ؒղ໿཰ ࢧԉύϒϦογϟʔ਺ 300,000+ 1,400+ 75+ 65 200+ 6ϲࠃ < 1.0% 1,200 + ೔ຊ 284 λΠ 217 ϕτφϜ 148 Πϯυ 98 ΠϯυωγΞ 96 ϑΟϦϐϯ 47 ୆࿷ 37 ߳ߓ 31 γϯΨϙʔϧ 21 ͦͷଞ 48 ࠃผैۀһ਺ (2021೥12݄຤೔࣌఺) (2021೥12݄຤೔࣌఺) ࠃผͰ͸೔ຊ͕284໊ɺλΠ͕217໊ɺϕτφϜ͕148໊ɺΠϯυ͕98໊ͳͲͰߏ੒͞Εɺଟࠃ੶ʹࣄۀΛల։͍ͯ͠·͢ɻ ւ֎ैۀһ͸શମͷ໿7ׂɺച্ߴʹ͓͍ͯ΋໿6ׂ͕ւ֎Ͱ͋ΔAnyMind Group͸ɺ૑ۀ͕γϯΨϙʔϧͰ͋ͬͨ͜ͱ͔Β΋ɺ Πϯυ΍౦ೆΞδΞΛؚΊͨΞδΞॾࠃͷܦࡁ੒௕ΛੵۃతʹऔΓࠐΉاۀ෩౔͕͋Γ·͢ɻ
  27. © AnyMind Group. All Rights Reserved. ૊৫ʹ͍ͭͯ ΧϯτϦʔ Ϛωʔδϟʔ ϓϩμΫτ

    Ϛωʔδϟʔ άϩʔόϧ ։ൃମ੍ ֤ࠃͷχʔζ΍ ڝ߹؀ڥͷΠϯϓοτ ϩʔΧϥΠζ ϓϩμΫτ։ൃͷ ํ޲ੑͱ༏ઌॱҐ ϓϩμΫτ։ൃ 27 ΞδΞॾࠃͰ͸ɺࠃʹΑͬͯݴ༿͸΋ͪΖΜɺจԽɾ෩श͕ҟͳΓɺ՝ۚํ๏Ͱ͢Βҧ͍͕͋Γ·͢ɻ ͜͏ͨ͠஍Ҭʹࠜͨ͟͠ҧ͍ΛɺపఈతʹϩʔΧϥΠζͰ͖Δͷ΋౰ࣾͷେ͖ͳಛ௃Ͱ͢ɻ ౰ࣾ͸૑ۀҎདྷɺϓϩμΫτ։ൃΛੵۃతʹਐΊ͓ͯΓɺ։ൃ͔Βސ٬ʹఏڙͰ͖Δ·ͰͷظؒΛ୹͘ɺ ͔ͭෳ਺ࠃʹಉ࣌ల։͢Δ͜ͱͰྗڧ͍੒௕Λ࣮ݱ͍ͯ͠·͢ɻ άϩʔόϧల։Λલఏʹ։ൃ͞ΕͨϓϥοτϑΥʔϜΛɺͦΕͧΕͷࠃΛ౷ׅ͢ΔΧϯτϦʔϚωʔδϟʔ͕ పఈͯ͠ϩʔΧϥΠζ͢Δ͜ͱͰɺݱ஍χʔζʹ͋ͬͨ՝୊ղܾΛ࣮ݱ͍ͯ͠·͢ɻ ߴ੒௕Λࢧ͑Δάϩʔόϧ։ൃମ੍
  28. © AnyMind Group. All Rights Reserved. ૊৫ʹ͍ͭͯ ϩʔΧϧࢢ৔΁ͷਂ͍஌ݟΛ༗͢ΔϚωδϝϯτνʔϜ Kosuke Sogo

    CEO and Co-founder Rohit Sharma COO Otohiko Kozutsumi CCO and co-founder Keizo Okawa CFO Hitoshi Maruyama Managing Director, Publisher Growth Ryuji Takemoto Managing Director, Product Development Vaibhav Odhekar Managing Director, India and the Middle East Koki Shibata Managing Director, Engineering Purwa Jain Managing Director, Product Growth Aditya Aima Managing Director, Agency Business Shailesh Garg Managing Director, Engineering, POKKT Siddharth Kelkar Managing Director, Performance Business Takehiko Mizutani Managing Director, Human Resources Ben Chien Managing Director, Greater China Punsak Limvatanayingyong Country Manager, Thailand Lidyawati Aurelia Country Manager, Indonesia Nguyen Thi Ha My Country Manager, Vietnam Wing Lee Country Manager, Taiwan Lee Chin Chuan Country Manager, Malaysia Siwat Vilassakdanont Country Manager, Philippines Shohei Murata Corporate Auditor Shogo Ikeuchi External Director Nao Kitazawa External Corporate Auditor Tomoyuki Oka External Corporate Auditor 28
  29. © AnyMind Group. All Rights Reserved. ૊৫ʹ͍ͭͯ SDGsͷऔΓ૊Έ ਓʑͷࣾձతɾܦࡁత஍Ґͷ޲্ʹ޲͚ͨऔΓ૊Έ ΞδΞΛத৺ͱ֤ͨ͠஍Ҭʹ

    1,000໊Λ௒͑ΔैۀһΛ༴͢Δ౰ࣾ ͸ɺશڌ఺ʹ͓͍ͯ࠾༻ɾҭ੒ɾධՁɾΩϟϦΞܗ੒·ͰͷऔΓ૊Έ Λฏ४Խ͍ͯ͠·͢ɻ͜ΕʹΑΓɺ֤ϩʔΧϧʹ͓͚Δ༏लͳਓࡐͷ ੵۃ࠾༻ͱҭ੒ɺ੒௕ػձͷఏڙΛ௨ͯ͠ɺΞδΞΛத৺ͱ͢Δࣾձ ՝୊ͷղܾʹ޲͚ͯɺऔΓ૊ΈΛߦ͍ͬͯ·͢ɻ·ͨɺैۀһҰਓҰ ਓ͕ɺ౰ࣾͷεςʔΫϗϧμʔ΍֤஍Ҭࣾձʹ޲͚ͨΠϯύΫτͷ૑ ग़ʹ౒Ί͍ͯ·͢ɻ ςΫϊϩδʔͷྗΛ׆༻ͨ͠ܦࡁ੒௕ ౰ࣾ͸ςΫϊϩδʔΛ׆༻ͨ͠ಠࣗͷϓϥοτϑΥʔϜΛ௨ͯ͠ɺ ༷ʑͳਓͱاۀʹ੒௕ػձΛఏڙ͍ͯ͠·͢ɻϒϥϯυͷ্ཱͪ͛ɺ ੜ࢈ɺൢചͳͲΛؚΉαϓϥΠνΣʔϯͷҰ؏ࢧԉ͔ΒύϒϦογϟ ʔ޲͚ͷ૯߹తͳ੒௕ࢧԉ·ͰɺΞδΞΛத৺ͱ͢Δ 13ͷࢢ৔ͰϏ δωεΛల։͠ɺ֤஍Ҭͷܦࡁ੒௕ʹߩݙ͍ͯ͠·͢ɻ ஍ҬίϛϡχςΟͷ׆ੑԽ ౰ࣾ͸ɺΞδΞΛ͸͡Ίͱ͢Δ 13Χࠃɾࢢ৔ʹ͓͍ͯɺ֤౎ࢢͱ஍ ҬίϛϡχςΟͷ׆ੑԽΛਪਐ͍ͯ͠·͢ɻͦΕͧΕͷ஍Ҭʹ͓͚Δ ݱ஍๏ਓʹΑΔࣄۀల։΍ޏ༻૑ग़ͷ΄͔ɺ஍Ҭͷެڞஂମɾ࣏ࣗମ ͓Αͼࣄۀऀ͔ΒΠϯϑϧΤϯαʔʹࢸΔ·ͰɺਓͱςΫϊϩδʔΛ ௨֤ͨ͡஍Ҭͷ׆ੑԽʹऔΓ૊ΜͰ͍·͢ɻ μΠόʔγςΟˍΠϯΫϧʔδϣϯ ౰ࣾ͸೥ྸɺࠃ੶ɺੑผʹ͔͔ΘΒͣɺ͢΂ͯͷैۀһ͕ฏ౳ʹֶ ͼɺ੒௕͠ɺ׆༂͢Δ͜ͱ͕Ͱ͖Δ؀ڥΛఏڙ͍ͯ͠·͢ɻݸਓͱ͠ ͯɺ·ͨνʔϜͱͯ͠ɺϏδωεʹ͓͚ΔύϑΥʔϚϯεΛ࠷େԽ͞ ͤΔͨΊʹ͸ྑ޷ͳػձఏڙ͕ॏཁͰ͋Δͱ౰ࣾ͸ߟ͍͑ͯ·͢ɻݱ ࡏɺ౰ࣾܦӦਞٴͼ໾һ͸ 9ΧࠃҎ্ͷࠃ੶͔Βߏ੒͞Ε͓ͯΓɺશ ࣾʹ͓͚Δ؅ཧ৬ͷঁੑൺ཰͸ 38ˋҎ্ͱͳ͍ͬͯ·͢ɻ Πϊϕʔγϣϯ૑ग़΁ͷߩݙ ΠϯλʔωοτɾςΫϊϩδʔͷਐԽΛ௨ͯ͡ɺੈք͸ݸਓɾ๏ਓʹ ؔΘΒͣɺ୭΋͕άϩʔόϧʹϏδωεΛ͸͡ΊΔ͜ͱ͕Ͱ͖Δੈͷ த΁ͱਐԽΛଓ͚͍ͯ·͢ɻ౰ࣾ͸ੜ࢈ʹ͓͚ΔτϨʔαϏϦςΟͷ ֬อ΍αϓϥΠνΣʔϯޮ཰Խʹ޲͚ͨऔΓ૊ΈͳͲɺσʔλͱςΫ ϊϩδʔΛ׆༻༷ͨ͠ʑͳΠϊϕʔγϣϯͷ૑ग़ʹ౒Ί͍ͯ·͢ɻࠓ ޙ΋౰ࣾ͸طଘϓϥοτϑΥʔϜͷվྑͱ৽ػೳͷ֦ॆΛߦ͍ɺ·ͨ ৽ϓϩμΫτ΍ϏδωεϞσϧͷ։ൃʹ౒Ί͍ͯ͘͜ͱͰɺֵ৽తͳ Ձ஋ఏڙʹ޲͚ͨ௅ઓΛଓ͚͍͖ͯ·͢ɻ 29
  30. © AnyMind Group. All Rights Reserved. Thank You 30