get mixed as they get reported through a chain of people, and just like a watermelon, it can be green on the outside (management meeting), and red on the inside (the daily standup). In a business it’s a bit more serious than at breakfast. Without clear feedback loops it’s not possible to make effective change. We can help you make the intangible tangible, and measure not only features delivered, but culture and capabilities as well. Have you heard of Watermelon Reporting?