Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Gympact Customer Failure
Search
Per Axbom
PRO
October 01, 2012
Technology
0
4
Gympact Customer Failure
Holy customer failure, Batman!
Per Axbom
PRO
October 01, 2012
Tweet
Share
More Decks by Per Axbom
See All by Per Axbom
The Spectacular Lies of Maps
axbom
PRO
1
340
AI och mänskliga rättigheter
axbom
PRO
0
340
AI och människor
axbom
PRO
0
300
AI and Humans
axbom
PRO
0
52
Digital Ethics as a Driver of Design Innovation
axbom
PRO
0
110
How to Build the Good and Responsible Thing
axbom
PRO
1
1.3k
What does AI have to do with Human Rights?
axbom
PRO
0
1.8k
Digital accessibility and the art of caring for humans
axbom
PRO
0
95
Människors metadata och maskinernas mani
axbom
PRO
0
100
Other Decks in Technology
See All in Technology
AI時代に必要なデータプラットフォームの要件とは by @Kazaneya_PR / 20251107
kazaneya
PRO
4
830
Mackerelにおけるインシデント対応とポストモーテム - 現場での工夫と学び
taxin
0
110
Gov-JAWS4回_某団体でのAmazon Bedrock活用検証で見えた“使う側”の課題精度よりもリテラシー
takuma818t
0
160
Oracle Database@Google Cloud:サービス概要のご紹介
oracle4engineer
PRO
0
460
re:Inventに行きたい いつか行きたい 行けるようにできることは?
yama3133
0
110
Digitization部 紹介資料
sansan33
PRO
1
5.8k
開発者が知っておきたい複雑さの正体/where-the-complexity-comes-from
hanhan1978
6
1.8k
Raycast AI APIを使ってちょっと便利なAI拡張機能を作ってみた
kawamataryo
1
250
初海外がre:Inventだった人間の感じたこと
tommy0124
1
200
CloudComposerによる大規模ETL 「制御と実行の分離」の実践
leveragestech
0
190
QAEが生成AIと越える、ソフトウェア開発の境界線
rinchsan
0
750
The Twin Mandate of Observability
charity
1
650
Featured
See All Featured
Sharpening the Axe: The Primacy of Toolmaking
bcantrill
46
2.5k
Statistics for Hackers
jakevdp
799
220k
How Fast Is Fast Enough? [PerfNow 2025]
tammyeverts
2
290
Building Adaptive Systems
keathley
44
2.8k
RailsConf 2023
tenderlove
30
1.3k
CoffeeScript is Beautiful & I Never Want to Write Plain JavaScript Again
sstephenson
162
15k
Fashionably flexible responsive web design (full day workshop)
malarkey
407
66k
Building Applications with DynamoDB
mza
96
6.7k
Intergalactic Javascript Robots from Outer Space
tanoku
273
27k
ピンチをチャンスに:未来をつくるプロダクトロードマップ #pmconf2020
aki_iinuma
127
54k
Building Better People: How to give real-time feedback that sticks.
wjessup
370
20k
Building a Modern Day E-commerce SEO Strategy
aleyda
45
8k
Transcript
Holy customer failure, Batman! You just lost 52 potential clients
Awesome!
GymPact The idea seemed really cool...
I liked that you were recommended by Runkeeper. d
The idea: If I don’t go to the gym I
pay you $10 a pop. (and if I go I can make around a dollar per visit)
So I gave you my full credit card credentials... (yeah
that’s a whole lot of trust)
Problem: Not able to add my gym because the app
crashes when I try.
Effect: I can not check in at my gym with
the app. (kind of the key feature)
Result: I risk losing money even though I’ve been to
the gym.
I think: Hmm, should be no problem. I just contact
you...
You’re a startup, you should love to hear from users...
or maybe not...?
Geotagged... Twitter. Sep 13. l
Support ticket. Sep 15. I Got this ticket no. I
sent you all the details of my gym, including links to website and Facebook page. l
Sep 17. I added a picture from the app. Geotagged...
h
All you sent me was a threat to charge me
$10. Thanks to Runkeeper I had at least made 1 registered workout. Ah, so this is where I send reports? Sep 17. h
Sep 17. sent to corrections. I reference the tweets and
the bug report I’ve already sent (with a ref no.) h
I get another automated reply with a new ticket no.
h
First sign of life! Sep 17. Evening. Notice how fast
I respond. o
o
n
t
Oct 1. Another email about charging me... T
So yeah, I deleted my account and made a video
of how to do it... Hint: it’s in the app, click settings, scroll down, delete.... http://per.ax/gpvideo
Seriously, “help us do better”?? T You have $50 winnings
for people who give feedback after uninstall!?
My free feedback: The 50 bucks you’re giving away to
people who give feedback, use it to pay your customer service. I think they’re on strike....
h T l l d o v t Sep 13
Sep 7 Sep 17 Oct 1 Time Satisfaction My GymPact User Experience Map axbom.com/gympact v
None
Holy customer failure, Batman! You just lost 52 potential clients
Awesome! axbom.com/gympact