Converser - Lifecycle Marketing

Transcript

1. 1 converser

2. 2 Converser helps you: get to know your mobile app

   customers, message and interact with them intelligently.

3. converser.io KNOW Insightful profiles of your customers, their status &

   likes

4. converser.io CONVERSE In-App interactive customer messaging KNOW Insightful profiles of

   your customers, their status & likes

5. converser.io CONVERSE In-App interactive customer messaging LEARN Analytics: customers &

   campaigns KNOW Insightful profiles of your customers, their status & likes

6. converser.io Deliver any message right inside your apps. Updates Offers

   Polls Surveys Forms Reminders ... Customers can interact with one-touch This is a conversation it happens right inside your apps

7. converser.io anything you want to say, ask or send, you

   can.

8. converser.io The easiest conversation maker possible No code or design

   experience needed. Simply edit & publish to all your apps.

9. 9 five ways to improve your app success

10. converser.io Lifecycle Marketing Deliver different messages to your app users,

    depending on where they are in their lifecycle.

11. 11 each new user

12. 12 Always welcome each new subscriber

13. 13 Create a guided tour of your app Showcase each

    feature on a page

14. 14 Video message tours, intro’s, tutorials native across all devices

15. 15 support users. get feedback. boost app ratings.

16. 16 Private in-app feedback get more, better, and real-time feedback

    from users

17. 17 Feedback that you can respond to the conversation happens

    all in-app

18. 18 Turn feedback into roadmap for example, update your users

    with simple one-tap to download

19. 19 interactions, iterations, communications

20. 20 Know your customers converser builds a personal profile of

    customers, their likes & preferences

21. 21 Personalized messaging Targeting allows you reach only the audiences

    you want Audience: Women London Like: Indigo Like: £-off promos Analytics

22. 22 Ask anything questions, offers, polls, surveys, forms...

23. 23 Analytics that inform no matter the message, analytics report

    performance and insights analytics automatically learn about each customers likes and dislikes

24. 24 Simple rich messaging that users can interact with

25. 25 Lifecycle messaging Automated message cycles to boost engagement. e.g.

    Day 1, 7, 30...

26. 26 Transactional messaging from you backend services with one-tap call-to-action

    one API call

27. 27 ways to improve monetization

28. 28 See your customers Rich profiles of your app users

    is valuable data for marketers/advertisers

29. 29 Click-to-call messaging or click-to-link

30. 30 In-app forms for anything from lead generation to competitions

31. 31 Drive in-app purchases more interactive content increases conversion

32. 32 re-engage lost users

33. 33 Reactivate lapsed users automate messaging to users who haven’t

    been around in a while

34. 34 Improve app updates conversions rich messaging and one-tap downloads

35. 35 converser