Insights for exhibitors at the 2019 IBIE show in Las Vegas, NV presented at BEMA Summit 2019
IBIE Exhibitor Insight
DYNAMIC SHOW COMMITTEE
• All-American Tailgate Party
• Fresh Take Talks
• Great American Pie Festival
• Pillsbury Bakers’ Plus Creative
• PMQ Pizza Acrobatics
• TIA’s Technical Conference
NEW IN 2019:
• Artisan Marketplaces
• RBA Bakers Center
• 100+ sessions – the largest
educational offering in the industry
• New for 2019! A dedicated day of
education before the exhibit hall
ROBUST MARKETING CAMPAIGN
IBIE Road Show
April 2018 | Singapore
August 2018 | Mexico
September 2018 | Germany
February 2019 | Japan
July 2019 | Brazil
TO YOUR BOOTH
70% of show attendees plan a list of exhibitors/booths
to visit before setting foot on the trade show floor.
By contrast, an average of only 10-15% of exhibitors
invest in pre-show marketing efforts.
Qualified leads rose 50% when
a pre-show promotion was used.
NEW! CUSTOMER DISCOUNT
• New for 2019!
As an IBIE exhibitor, you can
extend a 20% discount on
exhibit hall passes to your
• Log in to your Exhibitor
Console to access your
Banner ads for
IBIE Logo for
tips and media
81% of attendees are involved in purchasing and 19% have a budget of $1,000,000+.
Will their budget be spent on your products and services?
Official Media Provider for IBIE
More than 1,000 leading suppliers fill 700,000 sq. ft. of show floor space at IBIE.
Will buyers find you?
UNVEIL NEW PRODUCTS
23,000 buyers from every segment of the baking industry will be in attendance.
Will they look to you for what’s new?
BEST IN BAKING
• Bragging Rights: Logo to place on packaging,
press releases, ads, etc.
• Recognition in IBIE pre-show promotions,
website, onsite directory, trade press, and a
dedicated supplement in SF&WB’s preshow
• Dedicated BEST in Baking Lounge located in the
Las Vegas Convention Center lobby, where all
show attendees can learn about the winners.
• Award presented at IBIE on the show floor.
BEST IN BAKING
• Workforce Development NEW for 2019!
• Sanitation NEW for 2019!
• Product Innovation (Baker Category)
NEW for 2019!
Is your company setting a standard of excellence in the baking industry?
APPLY AT: www.IBIE2019.com/best
SUBMISSION DEADLINE: April 30, 2019
EXHIBITOR RESOURCES PAGE
Your source for…
• Exhibitor badges
• Exhibitor Services Manual
• And more!
• How To Use Your Bundled Booth Package at IBIE (Material Handling & Lead Retrieval)
Wednesday, March 27 at 1:00 PM Central
• Never Been To IBIE? Here’s Everything You Need To Know As A First Time Exhibitor
Wednesday, April 24 at 1:00 PM Central
• Give Your Booth A Boost: Pre-Show Marketing Strategies + Best Practices
Wednesday, May 22 at 1:00 PM Central
• Things To Know For Your Final IBIE 2019 Show Preparations
Wednesday, July 17 at 1:00 PM Central
• How To Access and Use Your Exhibitor Console
Recording Posted on IBIE2019.com
IBIE’s webinar series is designed to help you navigate the exhibiting experience
and maximize your ROI at the show. All webinars are free to IBIE exhibitors.
BEWARE OF UNAUTHORIZED
There are many travel agencies and
wholesale room bookers who will try to
present themselves as “official housing
agents ” for IBIE. onPeak is the only
official housing provider for IBIE 2019.
Reserve now for the lowest rates!