Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Product Management at Central 1
Search
Scott Baldwin
July 11, 2013
Technology
0
180
Product Management at Central 1
Presentation given at the Vancouver Product Management meetup.
Scott Baldwin
July 11, 2013
Tweet
Share
More Decks by Scott Baldwin
See All by Scott Baldwin
Your product needs a customer/user/people community (maybe)
benry
0
64
Solution Validation and Metrics - UBC PM Club
benry
0
140
Running is Stupid (Maybe) - Finning Talks
benry
0
67
Style & Class - October 6, 2015
benry
0
270
World IA Day 2015 - Edmonton
benry
2
160
WIAD - sketch notes of Jeff Archibald's talk
benry
0
67
How to be a productivity ninja
benry
1
260
The future of experience management in a world of makers - VanUE
benry
0
54
UX for product managers - ProductCamp Vancouver 2011
benry
0
270
Other Decks in Technology
See All in Technology
Introduce marp-ai-slide-generator
itarutomy
0
150
AI with TiDD
shiraji
1
330
re:Invent2025 セッションレポ ~Spec-driven development with Kiro~
nrinetcom
PRO
2
150
日本Rubyの会: これまでとこれから
snoozer05
PRO
6
250
「もしもデータ基盤開発で『強くてニューゲーム』ができたなら今の僕はどんなデータ基盤を作っただろう」
aeonpeople
0
270
MySQLのSpatial(GIS)機能をもっと充実させたい ~ MyNA望年会2025LT
sakaik
0
170
MariaDB Connector/C のcaching_sha2_passwordプラグインの仕様について
boro1234
0
1.1k
2025年のデザインシステムとAI 活用を振り返る
leveragestech
0
540
20251203_AIxIoTビジネス共創ラボ_第4回勉強会_BP山崎.pdf
iotcomjpadmin
0
160
[Neurogica] 採用ポジション/ Recruitment Position
neurogica
1
140
普段使ってるClaude Skillsの紹介(by Notebooklm)
zerebom
8
2.6k
AWSに革命を起こすかもしれない新サービス・アップデートについてのお話
yama3133
0
530
Featured
See All Featured
What's in a price? How to price your products and services
michaelherold
246
13k
The Power of CSS Pseudo Elements
geoffreycrofte
80
6.1k
Paper Plane
katiecoart
PRO
0
44k
Evolving SEO for Evolving Search Engines
ryanjones
0
89
Digital Projects Gone Horribly Wrong (And the UX Pros Who Still Save the Day) - Dean Schuster
uxyall
0
110
AI Search: Implications for SEO and How to Move Forward - #ShenzhenSEOConference
aleyda
1
1k
More Than Pixels: Becoming A User Experience Designer
marktimemedia
2
270
Docker and Python
trallard
47
3.7k
So, you think you're a good person
axbom
PRO
0
1.9k
Design in an AI World
tapps
0
100
Taking LLMs out of the black box: A practical guide to human-in-the-loop distillation
inesmontani
PRO
3
2k
Accessibility Awareness
sabderemane
0
28
Transcript
Product Management at Central 1 July 11, 2013
Consumer Mobile Business MemberDirect!Online MemberDirect!Integrated MemberDirect!Mobile!Services MemberDirect*Small!Business MemberDirect*Business MemberDirect Services
is a flexible outsourced SaaS direct banking solution used by over 350+ Canadian credit unions and banks serving over 4M customers.
None
None
None
Product management at Central 1 Client Access & Integration MemberDirect
Payment Applications Partner Integration & FX Director, Product Management
MemberDirect Product Management Senior Product Manager, Direct Banking Product managers
Business analysts
None
$
Change happens in a few ways
Our rhythm: weekly Mon Tue Wed Thu Fri Change meeting
Evaluate requests for change Build meeting (Business), Change meeting and Product CAB Review tickets going to build, evaluate requests for change Build meeting Review tickets going to build
None
None
Our rhythm: planning February March-May June September December User group
meetings Strategy committee Strategy committee Strategy committee Strategy committee User group webinar Gather input, feedback Present roadmap recommendation Finalize roadmap and share to support planning and budgeting Ongoing client meetings
Roadmap
Objectives, streams, and shapes
Pragmatic Marketing framework
What we do
What we don’t do a lot (or enough) of
What isn’t our job or we don’t do
Projects begin with vision and scope • Business!requirements – Background,!opportunity,!objec=ves!&!success!criteria,!customer/business!
needs,!business!risks • Vision!of!the!product/solu=on – Vision!statement,!scope!summary!(inclusions,!exclusions,!assump=ons,! dependencies,!constraints),!personas,!primary!use!scenarios • Business!context – Stakeholder!profiles – Project!priori=es!(schedule,!features,!quality,!staff,!costs) • Business!case
Working with clients as “champions”
Very active in projects
@benry #AllSBNoBS blog: benry.net Scott Baldwin Senior Product Manager, Direct
Banking
[email protected]
T: 604.730.6377 C: 604.762.7255