Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Product Management at Central 1
Search
Scott Baldwin
July 11, 2013
Technology
0
170
Product Management at Central 1
Presentation given at the Vancouver Product Management meetup.
Scott Baldwin
July 11, 2013
Tweet
Share
More Decks by Scott Baldwin
See All by Scott Baldwin
Your product needs a customer/user/people community (maybe)
benry
0
51
Solution Validation and Metrics - UBC PM Club
benry
0
130
Running is Stupid (Maybe) - Finning Talks
benry
0
65
Style & Class - October 6, 2015
benry
0
260
World IA Day 2015 - Edmonton
benry
2
150
WIAD - sketch notes of Jeff Archibald's talk
benry
0
63
How to be a productivity ninja
benry
1
240
The future of experience management in a world of makers - VanUE
benry
0
47
UX for product managers - ProductCamp Vancouver 2011
benry
0
260
Other Decks in Technology
See All in Technology
Goに育てられ開発者向けセキュリティ事業を立ち上げた僕が今向き合う、AI × セキュリティの最前線 / Go Conference 2025
flatt_security
0
350
Trust as Infrastructure
bcantrill
0
330
OpenAI gpt-oss ファインチューニング入門
kmotohas
2
960
Oracle Base Database Service 技術詳細
oracle4engineer
PRO
11
77k
"複雑なデータ処理 × 静的サイト" を両立させる、楽をするRails運用 / A low-effort Rails workflow that combines “Complex Data Processing × Static Sites”
hogelog
3
1.9k
リーダーになったら未来を語れるようになろう/Speak the Future
sanogemaru
0
280
stupid jj tricks
indirect
0
7.9k
AIが書いたコードをAIが検証する!自律的なモバイルアプリ開発の実現
henteko
1
340
VCC 2025 Write-up
bata_24
0
180
生成AIを活用したZennの取り組み事例
ryosukeigarashi
0
200
生成AIで「お客様の声」を ストーリーに変える 新潮流「Generative ETL」
ishikawa_satoru
1
310
【新卒研修資料】LLM・生成AI研修 / Large Language Model・Generative AI
brainpadpr
23
17k
Featured
See All Featured
Music & Morning Musume
bryan
46
6.8k
Building Applications with DynamoDB
mza
96
6.6k
The Success of Rails: Ensuring Growth for the Next 100 Years
eileencodes
46
7.6k
The Power of CSS Pseudo Elements
geoffreycrofte
79
6k
Connecting the Dots Between Site Speed, User Experience & Your Business [WebExpo 2025]
tammyeverts
9
580
Designing for humans not robots
tammielis
254
25k
Faster Mobile Websites
deanohume
310
31k
Practical Orchestrator
shlominoach
190
11k
Building Adaptive Systems
keathley
43
2.8k
A better future with KSS
kneath
239
17k
Optimising Largest Contentful Paint
csswizardry
37
3.4k
Typedesign – Prime Four
hannesfritz
42
2.8k
Transcript
Product Management at Central 1 July 11, 2013
Consumer Mobile Business MemberDirect!Online MemberDirect!Integrated MemberDirect!Mobile!Services MemberDirect*Small!Business MemberDirect*Business MemberDirect Services
is a flexible outsourced SaaS direct banking solution used by over 350+ Canadian credit unions and banks serving over 4M customers.
None
None
None
Product management at Central 1 Client Access & Integration MemberDirect
Payment Applications Partner Integration & FX Director, Product Management
MemberDirect Product Management Senior Product Manager, Direct Banking Product managers
Business analysts
None
$
Change happens in a few ways
Our rhythm: weekly Mon Tue Wed Thu Fri Change meeting
Evaluate requests for change Build meeting (Business), Change meeting and Product CAB Review tickets going to build, evaluate requests for change Build meeting Review tickets going to build
None
None
Our rhythm: planning February March-May June September December User group
meetings Strategy committee Strategy committee Strategy committee Strategy committee User group webinar Gather input, feedback Present roadmap recommendation Finalize roadmap and share to support planning and budgeting Ongoing client meetings
Roadmap
Objectives, streams, and shapes
Pragmatic Marketing framework
What we do
What we don’t do a lot (or enough) of
What isn’t our job or we don’t do
Projects begin with vision and scope • Business!requirements – Background,!opportunity,!objec=ves!&!success!criteria,!customer/business!
needs,!business!risks • Vision!of!the!product/solu=on – Vision!statement,!scope!summary!(inclusions,!exclusions,!assump=ons,! dependencies,!constraints),!personas,!primary!use!scenarios • Business!context – Stakeholder!profiles – Project!priori=es!(schedule,!features,!quality,!staff,!costs) • Business!case
Working with clients as “champions”
Very active in projects
@benry #AllSBNoBS blog: benry.net Scott Baldwin Senior Product Manager, Direct
Banking
[email protected]
T: 604.730.6377 C: 604.762.7255