31 Digital Media Kit - Feb-May 2015

31 Digital provide quality, relevant and entertaining content to households across Brisbane.

31's programs attract loyal viewers (over 500,000 a month actually) who tune in again and again. Loyal to 31 Digital, they are also loyal to those who support their interests - you, your business, your message.

With only 7 minutes per hour of Sponsor Announcements, businesses stand out - offering a unique opportunity to escape the clutter of traditional advertising.

31's broadcast footprint extends from the Sunshine Coast to Brisbane, out to Ipswich and as far down as the Gold
Coast.

With 31's onsite production facilities and our in-house professional production crew, 31 Digital can craft the
perfect campaign production to make your brand shine.

A campaign with 31 Digital heightens your business profile and showcases your brands’ commitment to supporting community and fulfilling its Corporate Social Responsibility (CSR).

Transcript

1. commodo consequat COMPANY NAME MEDIAKIT 2015 FEBRUARY - MAY CELEBRATING 20 YEARS
2. commodo consequat COMPANY NAME CELEBRATING 20 YEARS WE ARE BRISBANE Recently  celebra,ng  it’s  20th  anniversary,  31  Digital  con,nues  to  provide  quality,  relevant  and  entertaining   content  to  households  across  Brisbane. 31  Digital  is  all  about  community  -­‐  reflec,ng  and  encouraging  community  iden3ty  and  cultural  diversity. 31  Digital  viewers  are  a  uniquely  engaged  audience  -­‐  they  iden,fy  with  the  programs  they  see  and  the  stories  they   tell. Rich  in  diverse  programming  content,  31  Digital  offers  something  for  everyone  -­‐  from  motoring  and  fishing   enthusiasts  to  gardening  fana,cs,  from  music  goers  to  animal  lovers.  You  can  be  confident  that  your  message  will   be  heard  and  seen  by  the  right  people! Our  programs  aIract  loyal  viewers  (over  500,000  a  month  actually)  who  tune  in  again  and  again.  Loyal  to  31   Digital,  they  are  also  loyal  to  those  who  support  their  interests  -­‐  you,  your  business,  your  message. With  only  7  minutes  per  hour  of  Sponsor  Announcements,  businesses  stand  out  -­‐  offering  a  unique  opportunity  to   escape  the  cluAer  of  tradi3onal  adver3sing. Our  broadcast  footprint  extends  from  the  Sunshine  Coast  to  Brisbane,  out  to  Ipswich  and  as  far  down  as  the  Gold   Coast. With  our  onsite  produc,on  facili,es  and  our  in-­‐house  professional  produc3on  crew,  31  Digital  can  craP  the   perfect  campaign  produc,on  to  make  your  brand  shine. A  campaign  with  31  Digital  heightens  your  business  profile  and  showcases  your  brands’  commitment  to   suppor3ng  community  and  fulfilling  its  Corporate  Social  Responsibility  (CSR). Interested?  At  least  intrigued?  Read  on  and  learn  more  about  how  31  Digital  can  help  your  business.
3. commodo consequat COMPANY NAME CELEBRATING 20 YEARS broadcast footprint We  have  a  strong,  crystal  clear  digital  signal. Our  broadcast  footprint  covers  Metropolitan  Brisbane,  up  the  east  coast  to   Caloundra,  down  to  Sanctuary  Cove  and  out  as  far  as  Ipswich. To  find  31  Digital,  simply  re-­‐scan  your  digital  television  or  set  top  box.  You’ll  find   us  on  DTV  44. watch us online - www.31.com.au/live
4. commodo consequat COMPANY NAME CELEBRATING 20 YEARS the demographics 55+ - 29% 0-17 - 17% 18-24 - 8% 25-39 - 24% 40-54 - 23% AGE gender females - 42% males - 58% 0" 100,000" 200,000" 300,000" 400,000" 500,000" 600,000" 700,000" January" February" M arch" April" M ay" June" July" August" Septem ber" October" Novem ber" Decem ber" monthly viewers *  Based  on  2013  data  supplied  by  ozTAM
5. commodo consequat COMPANY NAME CELEBRATING 20 YEARS OUR PROGRAMS MOTORING 4wdTV  takes  you  off-­‐road,  features  ,ps   &  advice  plus  hardcore  compe,,on   ac,on. Fletch  travels  across  Australia  hun,ng   down  the  best  classic  car  restora,ons. Presenter  review  bikes  &  motorcycle   products  &  bring  you  stories  from  behind   the  scenes  of  your  fave  motorcycle  heros. “Wide  Open  ThroIle  –  for  the  rev-­‐head   in  all  of  us!  No  maIer  how  many  wheels   or  where  you’d  find  it…  if  it  has  a   throIle,  we’ve  got  it  covered!  Featuring   an  all-­‐new  lineup  with  even  more   mechanical  glory,  only  on  WOT  TV.” All  the  ac,on  from  the  sphere  of   grassroots,  state  of  art  motorsport.   Enjoy  fantas,c  racing,  intense  baIles  &   drivers  with  character.   Brings  you  all  the  major  new  arrivals  on   the  automobile  market.  What  car's  going   to  be  available  when,  which  cars  are   worth  the  money  and  what's  really.   original  about  the  new  cars  on  the   block?
6. commodo consequat COMPANY NAME CELEBRATING 20 YEARS FISHING MUSIC OUR PROGRAMS An  underwater  fishing  &  seafood   cooking  show. An  extensive  library  of  professionally   shot  &  edited  fishing  stories  from   around  Australia. Brian  Sanders  (The  Colonel)  takes  his   team  to  fishing  spots  that  you  can  visit   too. Speaker  TV  prides  itself  on  discovering  &   suppor,ng  strong  talent  on  the  fringe  of   the  mainstream  &  presen,ng  it  in  a   fresh  &  accessible  format. An  informa,ve  and  entertaining  show   for  guitar  players  and  guitar  music  fans!   Featuring  Australian  and  Interna,onal   Guitar  Greats. Underground  Sounds  is  a  music  television   program  airing  throughout  Australia.   Featuring  bands  from  around  the  globe,   soloist,  ar,st,  reviews  &  interviews.
7. commodo consequat COMPANY NAME CELEBRATING 20 YEARS LIFESTYLE OUR PROGRAMS Master  ar,st  Wayne  Clements  guides   you  step-­‐by-­‐step  through  his  unique  oil-­‐ based  landscape  pain,ng  methods. Vasili explores healthy living, cooking & of course...gardening. Dog tricks, grooming, dog food, dog fashion, doggy events & awesome interviews with pooch owners. Each  week  Dr  Kevin,  veterinary  surgeon   from  vets  on  Parker,  explains  common   issues  for  pets  such  as  obesity,  diabetes   or  disability. Blooming  In  Brisbane  Gardening  TV  is  a   local  Brisbane  TV  show  about  gardening,   plants,  pest,  disease,  gardening   products. A  weekly  health  show  on  DW,  covering   all  aspects  of  health  care:  what’s  new  in   medical  treatment,  alterna,ve  medicine,   wellness  and  fitness.
8. commodo consequat COMPANY NAME CELEBRATING 20 YEARS INVESTMENT             DURATION             RATES  PER  MESSAGE                           10s  credit  men,on           $50.00 Monday  to  Sunday         15s  sponsorship  message         $96.00 6:00pm  -­‐  10:00pm         30s  sponsorship  message           $165.00 Prime  Time           45s  sponsorship  message         $210.00             60s  sponsorship  message         $275.00             10s  credit  men,on           $30.00 Monday  to  Saturday         15s  sponsorship  message         $45.00 12pm  -­‐  4:00pm         30s  sponsorship  message           $65.00 Midday  Movie  Session       45s  sponsorship  message         $100.00             60s  sponsorship  message         $150.00             10s  credit  men,on           $13.00 Monday  to  Sunday         15s  sponsorship  message         $19.00 12:00am  -­‐  10:00pm         30s  sponsorship  message           $33.00 Run-­‐of-­‐Sta3on  (ROS)       45s  sponsorship  message         $44.00             60s  sponsorship  message         $55.00 TIME,  DAY  &  PROGRAM  SPECIFIC  REQUESTS  -­‐  ADD  20%  LOADING             10s  credit  men,on           $60.00 Monday  to  Sunday         15s  sponsorship  message         $115.00 6:00pm  -­‐  10:00pm         30s  sponsorship  message           $197.00 Prime  Time           45s  sponsorship  message         $252.00             60s  sponsorship  message         $330.00 * SUBJECT  TO  CHANGE  AT  ANYTIME  WITHOUT  NOTICE * SUBJECT  TO  AVAILABILITY * ALL  PRICES  QUOTED  EXCLUDE  GST FEBRUARY - MAY
9. commodo consequat COMPANY NAME CELEBRATING 20 YEARS SESSION SPONSORSHIP CHOOSE FROM: TUESDAY  AUTO  NIGHT       WEDNESDAY  LIFESTYLE       SATURDAY  MATE  NIGHT 6:00PM  -­‐  9:00PM  -­‐  Prime  Time     6:00PM  -­‐  9:00PM  -­‐  Prime  Time     5:30PM  -­‐  9:00PM  -­‐  Prime  Time 30s  Package                   15s  Package Sponsorship  Messages 30s  x  6                   15s  x  6 30s  x  8  Bonus  Weekday  Encore  Broadcasts         15s  x  8  Bonus  Weekday  Encore  Broadcasts Sponsor  Billboards 10s  x  3  (broadcast  throughout  the  session)         10s  x  3  (broadcast  throughout  the  session) Sponsor  Logo  Feature  on  Promo 10s  x  21  Bonus  Promo  Logo  Feature  (ROS)           10s  x  21  Bonus  Promo  Logo  Feature  (ROS) Sponsorship  Weekly  Value:       $2,139       Sponsorship  Weekly  Value:       $1,613 Sponsorship  Weekly  Investment:     $897*         Sponsorship  Weekly  Investment:     $507* * MINIMUM  SIX  WEEK  SPONSORSHIP  (6  x  selected  weekly  investment) * SUBJECT  TO  CHANGE  AT  ANYTIME  WITHOUT  NOTICE * SUBJECT  TO  AVAILABILITY * ALL  PRICES  QUOTED  EXCLUDE  GST
10. commodo consequat COMPANY NAME CELEBRATING 20 YEARS PROGRAM SPONSORSHIP CHOOSE FROM: AUTOMOTIVE       LIFESTYLE       FISHING       MUSIC       ENTERTAINMENT     EXTREME/SPORT Just2Wheelz       Vasili’s  Garden       AFN  Fishing  Show     Guitar  Gods     The  Reel  Thing       Local  X Blendline  TV       Art  Studio       Catch  and  Cook       Speaker  TV     Community  Kitchen     Blokesworld Classic  Restos       Yappy  Hour  TV       That’s  Fishing       Underground  Sounds           Hockey  Zone Wide  Open  ThroIle     Pet’s  Prac,ce       Liquid  Vision       Wrokdown             That’s  Good  for  Footy 30s  Package                   15s  Package Sponsorship  Messages 30s  x  2  per  chosen  show               15s  x  2  per  chosen  show 30s  x  10  Bonus  Messages  per  week           15s  x  10  Bonus  Messages  per  week Sponsor  Billboards 10s  x  2  per  chosen  show               10s  x  2  per  chosen  show Sponsorship  Weekly  Value:       $760         Sponsorship  Weekly  Value:       $482 Sponsorship  Weekly  Investment:     $330*         Sponsorship  Weekly  Investment:     $200*  ! * MINIMUM  SIX  WEEK  SPONSORSHIP  -­‐  EXCEPT  WHERE  NEW  SEASONS  APPLY  -­‐  THEN  MINIMUM  IS  SEASON  DURATION * SUBJECT  TO  AVAILABILITY * ALL  PRICES  QUOTED  EXCLUDE  GST
11. commodo consequat COMPANY NAME 07 3010 7331 level 1, Logan House South, 25 Donkin Stret, West End, 4101 PO Box 3138, South Brisbane, QLD, 4101 watch us online - www.31.com.au/live for more information contact CELEBRATING 20 YEARS