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VC Secret Decoder Ring

Calibrate
September 21, 2018

VC Secret Decoder Ring

Marcy Swenson

Calibrate

September 21, 2018
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  1. 1. VC secret levers drive many decisions 2. what is

    required for next fundraise? 3. how will your company exit? 4. insider info is powerful & dangerous VC DECODER RING
  2. GROWING YOUR HAPPINESS VCs Promise *their* investors 12% yearly invested

    over 10+ years VC DECODER RING 1.12^10 = 3.10 12% annual return fund length 3x return
  3. GROWING YOUR HAPPINESS $100M 10 year fund must return $300M

    (3x) for the VC to raise another fund from LPs VC DECODER RING
  4. GROWING YOUR HAPPINESS given that 50% fail the other 50%

    have to return $300M+ VC DECODER RING
  5. GROWING YOUR HAPPINESS VC DECODER RING >3x 5% 2-3x 10%

    1-2x 35% < 1x 50% VC Fund Returns
  6. GROWING YOUR HAPPINESS VC job: raise money invest in companies

    push CEOs to grow/exit pay investors back at least 3x {repeat} VC DECODER RING
  7. GROWING YOUR HAPPINESS Investment Stages: angel / F&F Seed A

    B C, D, … IPO or Acquisition VC DECODER RING
  8. GROWING YOUR HAPPINESS Why is my CEO asking for more

    & faster revenue & more users? VC DECODER RING
  9. GROWING YOUR HAPPINESS Why is my CEO asking me to

    ignore tech debt & hack together features? VC DECODER RING
  10. GROWING YOUR HAPPINESS Why is my CEO asking me to

    cut costs *while* building more features? VC DECODER RING
  11. GROWING YOUR HAPPINESS Why is my CEO asking me to

    “make it social”? VC DECODER RING
  12. GROWING YOUR HAPPINESS Why am I spending cycles on an

    integration with this lame partner? VC DECODER RING
  13. GROWING YOUR HAPPINESS Diligence looks like: • meetings w/key staff

    • senior people OOO • requests for tech docs • hiring freeze • no decisions VC DECODER RING