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Designing the Perfect Product Page (for eCommer...

Designing the Perfect Product Page (for eCommerce Stores)

We look at the data and trends in eCommerce and talk about how to make sure our product pages aren't just the default templates that come with whatever platform we're using.

chrislema

March 09, 2019
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  1. People trust reviews 1200% more than your product copy. Before

    making a buying decision, 70% of consumers read reviews. 40% can make a choice after just 1-3 reviews.
  2. Understanding who is writing the review helps me determine how

    I weigh their opinion on the product I’m looking at.
  3. The second biggest driver of abandoned carts is the customer

    not being able to touch and experience a product.
  4. Store owners see a 6x sales lift on products that

    have questions answered. 80% of businesses want chatbots. 40% of consumers don’t care whether a bot or a human helps them.
  5. ELIMINATE ANXIETY RAISE TRUST REDUCE RISK CREATE OPTIONS Ratings &

    Reviews Questions & Answers Images & Video Reflection & Personalization