PHONE […] REACHING 3 HOURS PER DAY THERE ARE 2.1M APPS IN THE GOOGLE PLAY STORE App usage statistics by Statista.com & hubspot.net USER ENGAGMENT INCREASED BY 23%
least 10 min per week • 20 weeks long sliding windows (1 week) • How does the App space evolve over time? The familiar apps over time: the App space THE APP SPACE (t) THE APP SPACE (t-1) THE APP SPACE (t+1) 1 WEEK 1 WEEK
time consequence (KS: 0.55 p-value < 0.001). •Global: app usage among users (KS: 0.98 p-value < 0.001). It’s an individual characteristics. Is capacity a time-constraints consequence? < B D T USER A D T < B < B D T USER A < B D T < B D T USER B < B D T
Individuals exhibit a conserved app capacity •Capacity is an individual behaviour •Capacity varies with age •We can define app explorers and keepers •AND MORE! So?
quantity in human mobility." Nature human behaviour 2.7 (2018): 485. • Alessandretti, Laura, Sune Lehmann, and Andrea Baronchelli. "Understanding the interplay between social and spatial behaviour." EPJ Data Science 7.1 (2018): 36. • Pappalardo, Luca, et al. "Returners and explorers dichotomy in human mobility." Nature communications 6 (2015): 8166. • Miritello, Giovanna, et al. "Limited communication capacity unveils strategies for human interaction." Scientific reports 3 (2013): 1950. References