KitKat claiming pitch

As used/seen in the movie Point Snack by Kathryn Bigelow, starring Patrick Swayze and Keanu Reeves.

Transcript

1. After the Break B O H D I A G E N C Y J U L Y 1 2 , 1 9 9 1 How to bring KitKat to the next lexel
2. When markets are games, branding is the sport. Do we want to play it like amateurs – or like true professionals? Do we seize a first-class opportunity when it comes our way? Or do we remain in second-class status out of misconceived nostalgic sensitivities? The ball is on the field.
3. How people are spending their time 0 20 40 60 Work Fun Breaks Other 50 30 10 10
4. Its halftime break is 15. A game is 90 minutes.
5. W H A T P E O P L E A R E D O I N G I N A H A L F T I M E B R E A K go to the toilet grab a new beer watch the news talk with friends SNACK TIME 23 24 18 30 6 Competitive timeslot Due to the given time frame, people have to set priorities. Of course, this applies not only to sports fans, but equally during lunch breaks, for example.
6. Have A Break, Have A KitKat? R E A L L Y ?
7. Because breaks are holding them back to unlock their full potential. With a break-free KitKat Nestlé can win the Snack World Cup. True goalgetters are hating breaks. B R A N D I N G P R E M I E R L E A G U E
8. Challenge accepted!