Harnessing the Real-Time Web for Personalized News Recommendation

Transcript

1. Harnessing the Real-Time Web for Personalized News Recommendation Gianmarco De

   Francisci Morales ✱ ✦✤ Aristides Gionis ✦ Claudio Lucchese ✤ ✱ IMT, Lucca ✤ ISTI-CNR, Pisa ✦ Yahoo! Research, Barcelona WSDM 2012

2. The Problem Information Overload

3. -0.2 0 0.2 0.4 0.6 0.8 1 1.2 M ay-01

   h20 M ay-02 h00 M ay-02 h04 M ay-02 h08 M ay-02 h12 M ay-02 h16 M ay-02 h20 M ay-03 h00 M ay-03 h04 M ay-03 h08 news twitter clicks The Motivation Twitter as source of news recommendation Number of mentions of “Osama Bin Laden”

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   3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Average DCG Rank T.Rex+ T.Rex Popularity Content Social Recency Click count The Result Click prediction! Topic overlap between clicked and suggested news article