Upgrade to Pro — share decks privately, control downloads, hide ads and more …
Sign up for free

Document demand, typeface supply

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for Gerry Leonidas Gerry Leonidas
July 26, 2013
Design
700
0

Document demand, typeface supply

Talk at the Granshan 2013 conference, taking place at the TCDC centre, in Bangkok

Avatar for Gerry Leonidas

Gerry Leonidas

July 26, 2013

More Decks by Gerry Leonidas

See All by Gerry Leonidas
Enabling modernity: innovation in modulated Greek typefaces
Avatar for Gerry Leonidas gerryleonidas
0
1k
Helvetica is dead!
Avatar for Gerry Leonidas gerryleonidas
0
680
Putting type in from of eager eyes: type for global audiences
Avatar for Gerry Leonidas gerryleonidas
0
1.2k
A framework for discourse in typeface design
Avatar for Gerry Leonidas gerryleonidas
0
700
Zombie Typography
Avatar for Gerry Leonidas gerryleonidas
0
1k
Swift strokes and sampled constructs (Pt. 1)
Avatar for Gerry Leonidas gerryleonidas
2
2.2k
On minimum quality in typeface design
Avatar for Gerry Leonidas gerryleonidas
3
1.6k
Typefaces for screens
Avatar for Gerry Leonidas gerryleonidas
7
2.1k
Notes on multi-script typeface design
Avatar for Gerry Leonidas gerryleonidas
1
2.2k

Other Decks in Design

See All in Design
デザイナーがいない部署にハーネスを設計する
Avatar for 太田賢一 kenichiota0711
5
3.9k
「おすすめ」はなぜ信用されないのか - 信頼を築くUI/UX設計
Avatar for ryu ryu1013
0
300
分散するデザイン組織をつなぐ　デザインミートアップの取り組み/nikkei-tech-talk49
Avatar for 日本経済新聞社 エンジニア採用事務局 nikkei_engineer_recruiting
1
230
デザイン組織の"次の"強みづくり
Avatar for 井斉花織（いおり） isaikaori
2
280
Edmonton River Slidedeck
Avatar for Edmonton River edmontonriver
0
350
ボタンUIの冪等性の話をしたらVimmerに刺さっちゃった
Avatar for たと ottatto
3
1.8k
なぜ、インサイトを貯めるのか？
Avatar for 田島佳穂 tajima_kaho
3
2.8k
Kouseki | CREATIVE CLASS成果物
Avatar for Yurika Ishida yuri9911
0
220
(2026 FlowCon Keynote) Sociotechnical Architecture Finding Flow
Avatar for xinyao xinyao
0
120
明日から真似できる、AIでデザインシステムを活用する方法
Avatar for viviON vivion
0
680
日経電子版を支えていく Kasane Design System
Avatar for Taito Tanaka taitotnk
0
350
【CEDEC2026】『Shadowverse: Worlds Beyond』続編開発におけるUIデザイン・アニメーション演出の「超進化」 ～継承と挑戦を両立するデザイン手法～
Avatar for Cygames, Inc. cygames
PRO
3
5.2k

Featured

See All Featured
The World Runs on Bad Software
Avatar for Brandon Keepers bkeepers
PRO
72
12k
HTML-Aware ERB: The Path to Reactive Rendering @ RubyCon 2026, Rimini, Italy
Avatar for Marco Roth marcoroth
5
710
We Analyzed 250 Million AI Search Results: Here's What I Found
Avatar for Josh Blyskal joshbly
1
2k
[RailsConf 2023 Opening Keynote] The Magic of Rails
Avatar for Eileen M. Uchitelle eileencodes
31
10k
The Straight Up "How To Draw Better" Workshop
Avatar for Dennis Kardys denniskardys
239
140k
Leveraging Curiosity to Care for An Aging Population
Avatar for Cassini Nazir cassininazir
1
500
Building AI with AI
Avatar for Ines Montani inesmontani
PRO
1
1.2k
How to Think Like a Performance Engineer
Avatar for Harry Roberts csswizardry
28
2.8k
Optimizing for Happiness
Avatar for Tom Preston-Werner mojombo
378
71k
AI: The stuff that nobody shows you
Avatar for John Nunemaker jnunemaker
PRO
10
1.1k
Designing for Performance
Avatar for Lara Hogan lara
611
70k
How STYLIGHT went responsive
Avatar for nonsquared nonsquared
100
6.3k

Transcript

  1. Document demand, typeface supply Gerry Leonidas University of Reading Friday,

    26 July 13

  2. seismograph* Friday, 26 July 13

  3. Typefaces are a seismograph* Friday, 26 July 13

  4. Typefaces tell stories Friday, 26 July 13

  5. People, places, and conditions of document-making and document-reading Friday, 26

    July 13

  6. Linguistic, cultural and typographic integrity Friday, 26 July 13

  7. Linguistic, cultural and typographic integrity Friday, 26 July 13

  8. Friday, 26 July 13

  9. Friday, 26 July 13

  10. Linguistic, cultural and typographic integrity Friday, 26 July 13

  11. Friday, 26 July 13

  12. Friday, 26 July 13

  13. Friday, 26 July 13

  14. Friday, 26 July 13

  15. Friday, 26 July 13

  16. Friday, 26 July 13

  17. Friday, 26 July 13

  18. Friday, 26 July 13

  19. Friday, 26 July 13

  20. Friday, 26 July 13

  21. Friday, 26 July 13

  22. Friday, 26 July 13

  23. Friday, 26 July 13

  24. Linguistic, cultural and typographic integrity Friday, 26 July 13

  25. Friday, 26 July 13

  26. Friday, 26 July 13

  27. Friday, 26 July 13

  28. A methodology Friday, 26 July 13

  29. Four axes of investigation Friday, 26 July 13

  30. 1 Typeface design as an industrial and professional enterprise Friday,

    26 July 13

  31. Friday, 26 July 13

  32. Friday, 26 July 13

  33. Friday, 26 July 13

  34. Friday, 26 July 13

  35. Friday, 26 July 13

  36. Friday, 26 July 13

  37. Friday, 26 July 13

  38. 2 The impact of type-making and typesetting technologies on the

    forms of letters Friday, 26 July 13

  39. Friday, 26 July 13

  40. Friday, 26 July 13

  41. Friday, 26 July 13

  42. Friday, 26 July 13

  43. 3 Typographic decisions that reflect changes in type-making and typesetting

    environments Friday, 26 July 13

  44. Friday, 26 July 13

  45. Friday, 26 July 13

  46. Friday, 26 July 13

  47. Friday, 26 July 13

  48. Friday, 26 July 13

  49. Friday, 26 July 13

  50. Friday, 26 July 13

  51. 4 The tension between tradition and modernity Friday, 26 July

    13

  52. Friday, 26 July 13

  53. Friday, 26 July 13

  54. Friday, 26 July 13

  55. Friday, 26 July 13

  56. Friday, 26 July 13

  57. Friday, 26 July 13

  58. Friday, 26 July 13

  59. Friday, 26 July 13

  60. Meanwhile… Friday, 26 July 13

  61. Friday, 26 July 13

  62. Friday, 26 July 13

  63. Friday, 26 July 13

  64. Friday, 26 July 13

  65. Friday, 26 July 13

  66. Friday, 26 July 13

  67. New approaches Friday, 26 July 13

  68. Friday, 26 July 13

  69. Friday, 26 July 13

  70. Friday, 26 July 13

  71. Friday, 26 July 13

  72. Friday, 26 July 13

  73. Friday, 26 July 13

  74. Friday, 26 July 13

  75. Friday, 26 July 13

  76. Friday, 26 July 13

  77. Friday, 26 July 13

  78. So, what now? Friday, 26 July 13

  79. Thank you @gerryleonidas Friday, 26 July 13

  80. Friday, 26 July 13