site from scratch, we still want Hero Site Builder to provide a shell for the customer to build into. The Hero Site Builder should render 6 blank sections to give the admin user a starting block to create a site from scratch. At any point, the admin user can delete, move around, or personalize the pre-defined blank sections. Description of each section below with the next slide providing a visual of the foundational shell for "Building from Scratch" #1: Header (or Top Navigation): This is where a customer will typically inject the logo(s) for the campaign and also activate headers for pages e.g. Home, About Us, Donate, Survivor Stories, FAQs, Learn More, etc. #2: Banner: This is where a customer will typically inject the larger image and add text over the top that is the main marketing asset for their online site experience. #3: Section #1: This is a section of the body where the customer will typically inject information about the online campaign. The admin will add things like images, videos, text, social media sharing, blog-style posts, buttons, call to action (CTAs), color schemes, and so much more. #4: Section #2: This is a section of the body where the customer will typically inject information about the online campaign. The admin will add things like images, videos, text, social media sharing, blog-style posts, buttons, call to action (CTAs), color schemes, and so much more. #5: Section #3: This is a section of the body where the customer will typically inject information about the online campaign. The admin will add things like images, videos, text, social media sharing, blog-style posts, buttons, call to action (CTAs), color schemes, and so much more. #6: Footer: This is a section at the bottom of the site experience where the customer/admin will inject things like their logo(s), social media images and links, links to privacy policy, their address, and more. Images, text, links, etc.