Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Joel Hughes - Trials and tribulations of runnin...
Search
Hey! Presents
June 17, 2014
Business
0
450
Joel Hughes - Trials and tribulations of running a web design business
Presented at Hey!Stac #10 on 17th June, 2014.
Hey! Presents
June 17, 2014
Tweet
Share
More Decks by Hey! Presents
See All by Hey! Presents
Chris Taylor - Web matters
heypresents
0
510
Doug Winter - Everyone needs a strategy
heypresents
1
260
Paul Berwin - What IP? Whose IP?
heypresents
0
300
Jen Mak - On searching for purpose
heypresents
1
320
Malcolm Slade - The evolution of Google Organic Search
heypresents
0
350
Steve Clarkson - I can't teach you to be a writer
heypresents
0
300
Chris Compston - Design your own career
heypresents
0
330
Emily Cressey - Developers of habit
heypresents
0
310
Stefan McCready - It all started with an anchor tag
heypresents
0
330
Other Decks in Business
See All in Business
Scrum Inc. Japan Company Introduction
scrumincjp
0
7k
【UMed】Company Deck_250923
ryushu
0
120
jinjer recruiting pitch
jinjer_official
0
89k
メルカリグループ行動規範
mercari_inc
0
270
FABRIC TOKYO会社紹介資料 / We are hiring(2025年10月07日更新)
yuichirom
36
350k
採用ピッチ資料
awesome22
0
150
MagicPodを使い倒すメドレーの活用術 / How to utilize of MagicPod
medley
1
150
株式会社ジュニ - 採用ピッチ
junni_inc
2
22k
Sales Marker Culture Book(English)
salesmarker
PRO
2
6.6k
パーソルイノベーション_会社案内
pinotalentbranding
1
33k
ユーザー数10万人規模のアプリで挑んだトップ画面のUI刷新
tochi86
0
450
ソフトウェア開発者が「感性」を磨く時代へ〜匠Methodが導く新しいスキルの方向性 / The Era of Software Developers Cultivating “Sensitivity” ~ The New Direction in Skills Guided by the Takumi Method ~
takumi_method_ug
1
110
Featured
See All Featured
Fight the Zombie Pattern Library - RWD Summit 2016
marcelosomers
234
17k
Mobile First: as difficult as doing things right
swwweet
224
10k
The Pragmatic Product Professional
lauravandoore
36
6.9k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
addyosmani
7
900
個人開発の失敗を避けるイケてる考え方 / tips for indie hackers
panda_program
114
20k
Responsive Adventures: Dirty Tricks From The Dark Corners of Front-End
smashingmag
252
21k
Build your cross-platform service in a week with App Engine
jlugia
232
18k
Testing 201, or: Great Expectations
jmmastey
45
7.7k
The Myth of the Modular Monolith - Day 2 Keynote - Rails World 2024
eileencodes
26
3.1k
What's in a price? How to price your products and services
michaelherold
246
12k
GraphQLの誤解/rethinking-graphql
sonatard
73
11k
Embracing the Ebb and Flow
colly
88
4.8k
Transcript
@tboWebDesign @Joel_Hughes ! #tboRoadshowLeeds 18th July 2014
#tboRoadshowLeeds
What do I do?
Where I came from… permie contractor freelancer agency? 2001 Now
*Lessons I’ve learnt… (*some)
1. Don’t worry about being small… (the battle between ‘we’
& ‘I’)
2. Be clear about who you are & what do
(don’t apologise)
(“So, how much does a simple website cost?”) 3. Clients
are not from hell (volume 1)
(filter out the tyre kickers) 4. Clients are not from
hell (volume 2)
5. Price is Relative
6. People do not buy just on price… (…so don’t
compete on price)
7. Have a process (and stick to it)
8. Bad clients are a triple whammy… (misery, pipeline cloggers
& no referrals)
9. You are allowed to fire a client :)
10. Spend time working ON the business (…not just IN
it)
#tboRoadshowLeeds
Systemising
Documents
Processes
Process (detail)
None
Tactics • “How much are you looking to invest in
this project? • “Too much? Ok, how can we reduce scope to match your budget?”
Spec one-liners…
“There will be an ecommerce element to the website”
“The website needs to have the WOW factor”
“The website needs to be future proof”
2014.theBusinessOfWebDesign.co.uk ! 18th July 2014 @tboWebDesign Cardiff
None
(*very limited usage) COUPON “THANKS” (10%) “LOIDIS” (20%)*
podcast.thebusinessofwebdesign.co.uk
#tboRoadshowLeeds
Thank you! ! @Joel_Hughes ! @tboWebDesign !