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SaaS プライシングの考察 ~実体験を通じて~

SaaS プライシングの考察 ~実体験を通じて~

Stripe Connect での登壇資料です。
https://connect2019.jpstripes.com/

Kiminari Homma

March 21, 2019
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  1. 4BB4ϓϥΠγϯάͷߟ࡯
    d࣮ମݧΛ௨ͯ͡d
    !LJNJIPN

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  2. ຊؒ ߖ੒ @kimihom
    CTO at selfree LLC
    CallConnect (ϒϥ΢βి࿩γεςϜ)
    ϒϩά “ϘΫίί” ӡӦ
    http://www.bokukoko.info/
    wellcast (ϥΠϒ഑৴γεςϜ)

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  3. ͜Ε͔Β4BB4Λ࡞Ζ͏ͱ͍ͯ͠Δํʁ
    طʹ4BB4ΛӡӦ͞Ε͍ͯΔํʁ
    2

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  4. ຊ೔ͷ಺༰
    ϓϥΠγϯάલఏ৚݅
    ϓϥΠγϯάํ๏
    4BB4ͷ࣮ӡ༻ʹΑΔߟ࡯
    ࢀߟ
    ͓ΘΓʹ

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  5. ϓϥΠγϯάલఏ৚݅

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  6. ސ٬͸୭͔ʁ
    ෦໳ɾػೳಛԽܕ
    ۀքಛԽܕ
    தখاۀ
    ΤϯλʔϓϥΠζ
    lࣗ෼ͳΒ͍͘Β෷͏͔ l͸
    ސ٬૾ͱҰக͢Δ৔߹ʹ͚ͩޮՌత
    ՝୊ղܾΛ๬Ή
    རӹ૑ग़Λ๬Ή

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  7. ϓϥΠγϯάํ๏

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  8. ࠷΋γϯϓϧͳϓϥΠγϯά
    ୯Ұϓϥϯɺ୯Ұྉۚ
    શͯࠐΈͷఏڙ ࢖͍์୊

    γϯϓϧͳ൓໘ɺߴ͘ݟ͑ͯ͠·͏
    ࣦഊʜ
    ຖ݄ ԁ

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  9. େϓϥΠγϯάํ๏
    ϓϥϯ
    ػೳ

    ϥΠηϯε
    ਓ਺

    ैྔ՝ۚ
    ར༻ྔ

    ͲΕ͔ҰͭͰ͸ͳ͘ɺ૊Έ߹Θ͕ͤՄೳ

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  10. େϓϥΠγϯά!4USJQF
    ϓϥϯ
    1MBOT

    ϥΠηϯε
    4VCTDSJQUJPO
    2VBOUJUJFT

    ैྔ՝ۚ
    .FUFSFE#JMMJOH
    PS*OWPJDF*UFNT

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  11. ϓϥϯλʔήοτʹΑΔֹۚ෼͚
    ͦΕͧΕͷϓϥϯͰ໌֬ʹλʔήοτΛ෼͚Δ
    ࠷దͳػೳ͚ͩΛఏڙ
    Ξοϓηϧ ΞοϓάϨʔυ
    ͷػձ
    plan = Stripe::Plan.create({
    currency: 'jpy',
    interval: 'month',
    product: 'prod_CHxGUqw1dyKsDM',
    nickname: 'Pro',
    amount: 3000,
    })

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  12. ϥΠηϯεར༻Ϣʔβʔຖͷ՝ۚ
    ͦͷ4BB4Λ࢖͏Ϣʔβʔ͸Ͳͷ͘Β͍͔
    ࢖͏Ϣʔβʔ਺෼͚ͩࢧ෷͏ೲಘײ
    subscription = Stripe::Subscription.create({
    customer: 'cus_4fdAW5ftNQow1a',
    items: [
    {
    plan: 'plan_CBb6IXqvTLXp3f',
    quantity: 5,
    },
    ],
    })

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  13. ैྔ՝ۚ࢖ͬͨ෼͚ͩͷ՝ۚମܥ
    ਓ਺૿Ճͷ՝ۚෛ୲Λͳͤ͘Δ
    ͨ͘͞Μ࢖ͬͯ΋Β͏རӹΛੜΉ
    ܭࢉ͕ෳࡶ
    Stripe::InvoiceItem.create({
    amount: 5000,
    currency: 'jpy',
    customer: 'cus_4fdAW5ftNQow1a',
    description: ‘ࠓ݄ͷ௨࿩ྉۚ',
    })

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  14. 5JFSFE1SJDJOHஈ֊੍ྉۚମܥ
    ར༻ྔ
    ྉۚ
    (# (# (#
    =
    =
    =
    =

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  15. ؅ཧ͠΍͢͞ ެฏ͞
    74
    ୯Ұϓϥϯ
    ϥΠηϯε
    ैྔ՝ۚ
    ஈ֊ྉۚ
    ސ٬͸ͲͪΒΛ๬Ή͔ʁ

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  16. 4BB4ͷ࣮ӡ༻ʹΑΔߟ࡯

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  17. ҆͞͸ਖ਼ٛͳͷ͔ʁ
    w͓ۚͰೖΓ͓ۚͰग़͍ͯ͘
    wαϙʔτ࿑ྗͷ૿େ
    ҆͗͢Δྉۚઃఆ͸ې෺
    ΑΓ͓ۚΛ෷͍ͬͯͨͩ͘ϢʔβʔΛେ੾ʹ͠Α͏

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  18. τϥΠΞϧͷݶք
    wҙࢥܾఆऀ͸τϥΠΞϧར༻ऀ͚ͩͰ͸ͳ͍ ಛʹେاۀ

    w಺෦Ͱ૬ஊͯ͠΋Β͏ͨΊͷϑΥϩʔ͕ඞཁ
    wࢿྉ੥ٻ
    w΢ΣϏφʔ
    wݸผ໘ஊ

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  19. w4BB4͸z֫ಘzΑΓlܧଓz
    w੒௕Λײ͡ΒΕΔ࢓૊ΈΛఏڙ͠Α͏
    w౷ܭ෼ੳʹΑΔݟ͑ΔԽ
    w࠷৽৘ใͷൃ৴
    wֶशػձͷఏڙ
    ʮސ٬֫ಘʯͱʮސ٬ҭ੒ʯ͸શ͘ҧ͏ʂ

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  20. 4USJQF"UMBTΨΠυ
    IUUQTTUSJQFDPNBUMBTHVJEFTTBBTQSJDJOH

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  21. αϒεΫϦϓγϣϯ՝ۚͷؔ࿈هࣄ
    ֹ݄՝ۚϞσϧͷ Web αʔϏεͷઃܭํ๏
    ֹ݄՝ۚαʔϏεΛϘΫ͸͜͏ઃܭͨ͠
    IUUQTXXXCPLVLPLPJOGPFOUSZ
    IUUQTXXXCPLVLPLPJOGPFOUSZ

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  22. w4BB4ϓϥΠγϯάʹ͓͍ͯސ٬૾Λ໌֬
    ʹ͠·͠ΐ͏ɻ
    w҆͗͢ͳ͍Ձ֨ઃఆΛɻ
    w୯७ͳྉۚମܥ͔ɺެฏͳྉۚମܥ͔Λݕ
    ౼͠·͠ΐ͏ɻ
    w4USJQFͳΒͲΜͳྉۚମܥͰ΋࣮૷Ͱ͖Δʂ

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