Introduction to DESIGN SPRINT

DESIGN SPRINT入門 〜導入時のメリット・デメリット〜

Transcript

1. WHAT IS… DESIGN SPRINT? M a k u a k e U I D E V E LO P E R / S H U M A K I N O S P E C I A L T H A N K S T O G O O G L E V E N T U R E S
2. SHU MAKINO 6*σβΠϯ
   
   ϑϩϯτΤϯυ @mackymakiosh
3. ϢʔβʔϑΝʔετʹΑΓྑ͍ϓϩμΫτΛੜΈग़ͨ͢Ίɺ (PPHMF
   7FOUVSFT͕౤ࢿઌʹରͯ͠ߦ͍ͬͯΔ69σβΠϯख๏ DESIGN SPRINT…?
4. ৽6*΍৽ػೳͷޮՌݕূΛ೔ؒͰऴΘΒͤΔ͜ͱ͕Ͱ͖Δ DESIGN SPRINT…?
5. ೔ؒͷϑϩʔ DESIGN SPRINT MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY ݕূ ϓϩτλΠϓ ҙࢥܾఆ ΞΠσΟΞग़͠ ϓϩμΫτͷ ໰୊ൃݟ
6. ೔ؒͷϑϩʔ DESIGN SPRINT MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY ݕূ ϓϩτλΠϓ ҙࢥܾఆ ΞΠσΟΞग़͠ ϓϩμΫτཧղ ໨ඪܾΊ αʔϏεσβΠϯͷجຊతͳϑϩʔͰ͕͢ ͜ΕΒΛ೔ؒͰεϐʔσΟʹऴΘΒͤ·͢
7. ಋೖࣄྫ ൢചαΠτϦχϡʔΞϧ ΞϓϦͷνϡʔτϦΞϧϦχϡʔΞϧ ച্ɾαΠτ଺ࡏ࣌ؒ هࣄอଘ཰Ξοϓ  ഒ
8. + more than 200 Startups ಋೖࣄྫ
9. ೔ؒͷྲྀΕ ֓ཁઆ໌ͷͨΊৄ͘͠͸4QSJOUͷهࣄͳͲΛࢀߟʹ DESIGN SPRINT
10. DAY 1 : UNDERSTAND MONDAY ϓϩμΫτΛཧղ͠՝୊఺Λݟ͚ͭΔ
11. DAY 1 : UNDERSTAND ⁞
    ࠓճͷ413*/5ͷ໨ඪܾΊ ϲ݄ޙɺ൒೥ޙɺ೥ޙ4QSJOUͷޮՌͱͯ͠ظ଴͢Δ͜ͱ͸ʁ
12. ⁞
    ࣾ಺ͰϓϩμΫτͷ৘ใऩू ϢʔβʔώΞϦϯάͷ݁Ռ Ϛʔέοτͷঢ়گ αʔϏεͷ࢓༷ λʔήοτϢʔβʔ DAY 1 : UNDERSTAND
13. ౾ͷछྨͱ͔౾ͷ൨͖ํ͍Ζ͍Ζ͋Γ͗ͯ͢ ݁ہͲΕΛങ͑͹͍͍ͷʁʁ USER ΦϯϥΠϯαΠτͷϢʔβʔώΞϦϯά݁Ռ DAY 1 : UNDERSTAND
14.  
    ετʔϦʔϘʔυΛ࡞Γ Ұ൪ղܾ͍ͨ͠՝୊఺Λ୳͢ DAY 1 : UNDERSTAND
15. ϓϩμΫτͷొ৔ਓ෺ ϓϩμΫτͱϢʔβʔ͕ͲͷΑ͏ʹΠϯλϥΫτ͢Δ͔ϑϩʔਤʹॻ͖ɺ৘ใ੔ཧ ϓϩμΫτͷΰʔϧ ετʔϦʔϘʔυͷྫ පӃͷ༧໿γεςϜ
16. ࠷ऴతʹ4QSJOUͰҰ൪ղܾ͍ͨ͠՝୊఺ΛܾΊΔ ࣏͢΂͖͸ίίͩͬʂʂ ετʔϦʔϘʔυͷྫ පӃͷ༧໿γεςϜ
17. DAY 2 : DIVERGE TUESDAY ՝୊Λղܾ͢ΔιϦϡʔγϣϯΛߟ͑Δ
18. $SB[Z
    TͰ՝୊ղܾͷΞΠσΟΞग़͠ DAY 2 : DIVERGE
19. "ΛͭંΓʹͯ͠ݸඵͰΞΠσΟΞΛݸग़͢ CRAZY 8’s
20. DAY 3 : DECIDE WEDNESDAY ͲͷΞΠσΟΞͰߦ͔͘ҙࢥܾఆ
21. ళ಄ͷ઀٬ͰίʔώʔΛ͓͢͢Ί͢ΔϓϩηεΛ ࠾༻͞ΕͨΞΠσΟΞ ωοτʹ΋Ԡ༻͢Δ
22. DAY 4 : PROTOTYPE THURSDAY ͻͨ͢ΒϓϩτλΠϓ࡞੒
23. πʔϧબఆͯ͠ͻͨ͢ΒϓϩτλΠϐϯά πʔϧྫ
    
    4LFUDI 1SPUU 1JYBUF 'MJOUP *O7JTJPO "GUFS
    &⒎FDUTͳͲ ՄೳͳݶΓ࣮ࡍͷ৮Γ৺஍ʹ͍ۙϓϩτλΠϓΛ࡞Δ DAY 4 : PROTOTYPE
24. DAY 5 : VALIDATE FRIDAY ϢʔβʔΠϯλϏϡʔͰΞΠσΟΞΛޮՌݕূ
25. ⁞
    ΠϯλϏϡʔલʹϢʔβʔʹฉ͖͍࣭ͨ໰ΛϦετΞοϓ ΠϯλϏϡʔΛܦֶͯͼ͍ͨ͜ͱΛࣄલʹܾΊ͓ͯ͘
26. ϢʔβʔςετɾΠϯλϏϡʔͰΞΠσΟΞΛݕূ ͲͷΞΠσΟΞΛϢʔβʔ͸ड͚ೖΕɺͲΕΛड͚ೖΕͯ͘Εͳ͍ͷ͔Λ൑ผ
27. ऴΘͬͨΒ࣍ͷ413*/5ͷճ͠ํʹ͍ͭͯߟ͑Δ Ϣʔβʔͷ൓Ԡ͕શ͘Α͘ͳ͚Ε͹%":ʹ໭Γ՝୊఺ݟ௚͠ ண໨ͨ͠՝୊఺͕߹͍ͬͯΕ͹ɺ%":
    ͔Β΍Γͳ͓͠ ಛʹେ͖ͳ໰୊͕ͳ͚Ε͹ɺϓϩτλΠϐϯά͔Β΍Γ௚͢
28. Ҏ্͕%&4*(/
    413*/5 ˞؆ུԽͷͨΊଟগΞϨϯδ͞Ε͍ͯ·͢
29. ࠷ऴతʹͰ͖ͨ΋ͷ
30. %&4*(/
    413*/5
    ϝϦοτ χʔζͷͳ͍ϓϩμΫτ͕ੜ·Εʹ͍͘ ॳ೔ʹϢʔβʔχʔζΛ೺Ѳ͢ΔͷͰ Ϣʔβʔχʔζ͕ͳ͍ϓϩμΫτΛ։ൃ͢ΔͳͲͷϛε͕ݮΔ
31. %&4*(/
    413*/5
    ϝϦοτ ϓϩμΫτΦʔφʔΛٞ࿦ʹࠞͥࠐΉͨΊ σβΠϯͷग़໭ΓΛ๷͛Δ 10͕ৗʹಉ੮͠օͰҙࢥܾఆ͢ΔͷͰ ʮ΍ͬͺΓ͜Εɺҧ͏͔΋ɺɺ΍Γ௚͠ʯ͕ͳ͘ͳΔ
32. εέδϡʔϧݫकͰٞ࿦ͷటপԽΛ๷͛Δ ࣌ؒݫक ͲͷϓϩηεͰ΋ඞͣͭͷΞΠσΟΞ %&4*(/
    413*/5
    ϝϦοτ
33. %&4*(/
    413*/5͕69σβΠϯͷਖ਼ղͱ͸ݶΒͳ͍ %&4*(/
    413*/5͸ൃల్্ஈ֊ʹ͋Γɺ 413*/5Λಋೖ͢Δ͜ͱ͕ඞͣ͠΋ਖ਼͍͠ͱ͸ݶΓ·ͤΜ %&4*(/
    413*/5
    σϝϦοτ
34. ͦͷ··ಋೖ͢Δͷ͸·ͣແཧ اۀ΍૊৫ʹΑͬͯࣄ৘͕શ͘ҟͳͬͨΓ ࢀՃऀͷ࣌ؒΛ཈͑Δͱίετ͕͔͔Γ͗͢ΔͨΊ ͦͷ··ಋೖ͢Δͷ͸޷·͋͘͠Γ·ͤΜ %&4*(/
    413*/5
    σϝϦοτ
35. Τοηϯε͚ͩऔΓೖΕΔͷ͕޷·͍͠ ͦͷ··औΓೖΕΔͷͰ͸ͳ͘ɺ֤νʔϜɾاۀʹదͨ͠ܗͰɺ 413*/5ͷྲྀΕࣗମ͸ɺ69%ͷϑϩʔ͕੔ཧ͞ΕΔͨΊͱͯ΋ྑ͍ ݁࿦
36. ࢀߟॻ੶ Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
37. ࢀߟεϥΠυ http://www.slideshare.net/takaumada/design-sprint
38. :PVOH
    %POVUTͰ΋຋༁هࣄΛॻ͍ͯ·͢ https://yng-dnts.themedia.jp
39. THANK YOU !