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Introduction to DESIGN SPRINT
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mackymakiosh
August 25, 2016
Design
1
530
Introduction to DESIGN SPRINT
DESIGN SPRINT入門 〜導入時のメリット・デメリット〜
mackymakiosh
August 25, 2016
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Transcript
WHAT IS… DESIGN SPRINT? M a k u a k
e U I D E V E LO P E R / S H U M A K I N O S P E C I A L T H A N K S T O G O O G L E V E N T U R E S
SHU MAKINO 6*σβΠϯ ϑϩϯτΤϯυ @mackymakiosh
ϢʔβʔϑΝʔετʹΑΓྑ͍ϓϩμΫτΛੜΈग़ͨ͢Ίɺ (PPHMF7FOUVSFT͕ࢿઌʹରͯ͠ߦ͍ͬͯΔ69σβΠϯख๏ DESIGN SPRINT…?
৽6*৽ػೳͷޮՌݕূΛؒͰऴΘΒͤΔ͜ͱ͕Ͱ͖Δ DESIGN SPRINT…?
ؒͷϑϩʔ DESIGN SPRINT MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY ݕূ ϓϩτλΠϓ
ҙࢥܾఆ ΞΠσΟΞग़͠ ϓϩμΫτͷ ൃݟ
ؒͷϑϩʔ DESIGN SPRINT MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY ݕূ ϓϩτλΠϓ
ҙࢥܾఆ ΞΠσΟΞग़͠ ϓϩμΫτཧղ ඪܾΊ αʔϏεσβΠϯͷجຊతͳϑϩʔͰ͕͢ ͜ΕΒΛؒͰεϐʔσΟʹऴΘΒͤ·͢
ಋೖࣄྫ ൢചαΠτϦχϡʔΞϧ ΞϓϦͷνϡʔτϦΞϧϦχϡʔΞϧ ച্ɾαΠτࡏ࣌ؒ هࣄอଘΞοϓ ഒ
+ more than 200 Startups ಋೖࣄྫ
ؒͷྲྀΕ ֓ཁઆ໌ͷͨΊৄ͘͠4QSJOUͷهࣄͳͲΛࢀߟʹ DESIGN SPRINT
DAY 1 : UNDERSTAND MONDAY ϓϩμΫτΛཧղ͠՝Λݟ͚ͭΔ
DAY 1 : UNDERSTAND ⁞ࠓճͷ413*/5ͷඪܾΊ ϲ݄ޙɺޙɺޙ4QSJOUͷޮՌͱͯ͠ظ͢Δ͜ͱʁ
⁞ࣾͰϓϩμΫτͷใऩू ϢʔβʔώΞϦϯάͷ݁Ռ Ϛʔέοτͷঢ়گ αʔϏεͷ༷ λʔήοτϢʔβʔ DAY 1 : UNDERSTAND
౾ͷछྨͱ͔౾ͷ൨͖ํ͍Ζ͍Ζ͋Γ͗ͯ͢ ݁ہͲΕΛങ͍͍͑ͷʁʁ USER ΦϯϥΠϯαΠτͷϢʔβʔώΞϦϯά݁Ռ DAY 1 : UNDERSTAND
ετʔϦʔϘʔυΛ࡞Γ Ұ൪ղܾ͍ͨ͠՝Λ୳͢ DAY 1 : UNDERSTAND
ϓϩμΫτͷొਓ ϓϩμΫτͱϢʔβʔ͕ͲͷΑ͏ʹΠϯλϥΫτ͢Δ͔ϑϩʔਤʹॻ͖ɺใཧ ϓϩμΫτͷΰʔϧ ετʔϦʔϘʔυͷྫ පӃͷ༧γεςϜ
࠷ऴతʹ4QSJOUͰҰ൪ղܾ͍ͨ͠՝ΛܾΊΔ ࣏͖͢ίίͩͬʂʂ ετʔϦʔϘʔυͷྫ පӃͷ༧γεςϜ
DAY 2 : DIVERGE TUESDAY ՝Λղܾ͢ΔιϦϡʔγϣϯΛߟ͑Δ
$SB[ZTͰ՝ղܾͷΞΠσΟΞग़͠ DAY 2 : DIVERGE
"ΛͭંΓʹͯ͠ݸඵͰΞΠσΟΞΛݸग़͢ CRAZY 8’s
DAY 3 : DECIDE WEDNESDAY ͲͷΞΠσΟΞͰߦ͔͘ҙࢥܾఆ
ళ಄ͷ٬ͰίʔώʔΛ͓͢͢Ί͢ΔϓϩηεΛ ࠾༻͞ΕͨΞΠσΟΞ ωοτʹԠ༻͢Δ
DAY 4 : PROTOTYPE THURSDAY ͻͨ͢ΒϓϩτλΠϓ࡞
πʔϧબఆͯ͠ͻͨ͢ΒϓϩτλΠϐϯά πʔϧྫ4LFUDI 1SPUU 1JYBUF 'MJOUP *O7JTJPO "GUFS&⒎FDUTͳͲ ՄೳͳݶΓ࣮ࡍͷ৮Γ৺ʹ͍ۙϓϩτλΠϓΛ࡞Δ DAY 4
: PROTOTYPE
DAY 5 : VALIDATE FRIDAY ϢʔβʔΠϯλϏϡʔͰΞΠσΟΞΛޮՌݕূ
⁞ΠϯλϏϡʔલʹϢʔβʔʹฉ͖͍࣭ͨΛϦετΞοϓ ΠϯλϏϡʔΛܦֶͯͼ͍ͨ͜ͱΛࣄલʹܾΊ͓ͯ͘
ϢʔβʔςετɾΠϯλϏϡʔͰΞΠσΟΞΛݕূ ͲͷΞΠσΟΞΛϢʔβʔड͚ೖΕɺͲΕΛड͚ೖΕͯ͘Εͳ͍ͷ͔Λผ
ऴΘͬͨΒ࣍ͷ413*/5ͷճ͠ํʹ͍ͭͯߟ͑Δ ϢʔβʔͷԠ͕શ͘Α͘ͳ͚Ε%":ʹΓ՝ݟ͠ ணͨ͠՝͕߹͍ͬͯΕɺ%":͔ΒΓͳ͓͠ ಛʹେ͖ͳ͕ͳ͚ΕɺϓϩτλΠϐϯά͔ΒΓ͢
Ҏ্͕%&4*(/413*/5 ˞؆ུԽͷͨΊଟগΞϨϯδ͞Ε͍ͯ·͢
࠷ऴతʹͰ͖ͨͷ
%&4*(/413*/5ϝϦοτ χʔζͷͳ͍ϓϩμΫτ͕ੜ·Εʹ͍͘ ॳʹϢʔβʔχʔζΛѲ͢ΔͷͰ Ϣʔβʔχʔζ͕ͳ͍ϓϩμΫτΛ։ൃ͢ΔͳͲͷϛε͕ݮΔ
%&4*(/413*/5ϝϦοτ ϓϩμΫτΦʔφʔΛٞʹࠞͥࠐΉͨΊ σβΠϯͷग़ΓΛ͛Δ 10͕ৗʹಉ੮͠օͰҙࢥܾఆ͢ΔͷͰ ʮͬͺΓ͜Εɺҧ͏͔ɺɺΓ͠ʯ͕ͳ͘ͳΔ
εέδϡʔϧݫकͰٞͷటপԽΛ͛Δ ࣌ؒݫक ͲͷϓϩηεͰඞͣͭͷΞΠσΟΞ %&4*(/413*/5ϝϦοτ
%&4*(/413*/5͕69σβΠϯͷਖ਼ղͱݶΒͳ͍ %&4*(/413*/5ൃల్্ஈ֊ʹ͋Γɺ 413*/5Λಋೖ͢Δ͜ͱ͕ඞͣ͠ਖ਼͍͠ͱݶΓ·ͤΜ %&4*(/413*/5σϝϦοτ
ͦͷ··ಋೖ͢Δͷ·ͣແཧ اۀ৫ʹΑͬͯࣄ͕શ͘ҟͳͬͨΓ ࢀՃऀͷ࣌ؒΛ͑Δͱίετ͕͔͔Γ͗͢ΔͨΊ ͦͷ··ಋೖ͢Δͷ·͋͘͠Γ·ͤΜ %&4*(/413*/5σϝϦοτ
Τοηϯε͚ͩऔΓೖΕΔͷ͕·͍͠ ͦͷ··औΓೖΕΔͷͰͳ͘ɺ֤νʔϜɾاۀʹదͨ͠ܗͰɺ 413*/5ͷྲྀΕࣗମɺ69%ͷϑϩʔ͕ཧ͞ΕΔͨΊͱͯྑ͍ ݁
ࢀߟॻ੶ Sprint: How to Solve Big Problems and Test New
Ideas in Just Five Days
ࢀߟεϥΠυ http://www.slideshare.net/takaumada/design-sprint
:PVOH%POVUTͰ༁هࣄΛॻ͍ͯ·͢ https://yng-dnts.themedia.jp
THANK YOU !