Shu-Ha-Ri : Lessons learnt from building 6 companies and 101 clients

Presented on 14th April 2016 at CHIuXid 2016 (chiuxid2016.chiuxindo.uxindo.com/business-stories/)

Shu-Ha-Ri is a way of thinking about how you learn a technique. (http://martinfowler.com/bliki/ShuHaRi.html)

Shu: In the beginning stage ...

Over the course of 16 years since 1999, Michael has built 6 companies : 3 service companies and 3 product companies. He has also had the fortunate opportunity to work with 101 clients across a number of industries and teams.

Ha: At this point the student begins to branch out ...

He will share his continuous journey from an early tech background and transition towards user research / design and product management. If there is time he might even share the year he spent taking online spaceships very seriously.

Ri: Now the student isn't learning from other people, but from his own practice.

Michael applies all the lessons learnt along the way to help shape The Collab Folks which was founded to coach and mentor startups and growing SMEs across Product Management, User Experience and Agility.

As he believes cycling is a great way to tell stories, he also co-founded Bicycl.asia - Ride Your Story : a community for cyclists from all over the world to share stories about their rides and connect cyclists to new experiences. He has lost count of the number of times he talks about cycling in meetings and how often it connects back to his work.

Transcript

1. L E S S O N S L E A R N T F R O M B U I L D I N G 6 C O M PA N I E S A N D 1 0 1 C L I E N T S M I C H A E L O N G C O A C H A N D F O U N D E R M E N T O R @ T H E C O L L A B F O L K S P R E S E N T E D O N 1 4 T H A P R I L 2 0 1 6 A T C H I u X i d 2 0 1 6 , J A K A R TA I N D O N E S I A
2. M Y PAT H F R O M 1 9 9 9 T O P R E S E N T ‣ before 1999 : programming in 6 languages ‣ web design / development ‣ research & development ‣ network engineer ‣ full-stack development + sales ‣ programming in +15 languages ‣ business process consulting ‣ internet spaceships ‣ portal development ‣ scrum master ‣ mobile & ux lead ‣ product manager ‣ coo a.k.a even more work including customer success, operations, logistics & finance ‣ cycling + startup ‣ coach for agile, ux & product
3. S H U - H A - R I • Shu-Ha-Ri is a way of thinking about how you learn a technique. • The name comes from Japanese martial arts (particularly Aikido), and Alistair Cockburn introduced it as a way of thinking about learning techniques and methodologies for software development. http://martinfowler.com/bliki/ShuHaRi.html
4. S H U - H A - R I • Shu: In the beginning stage ... • Ha: At this point the student begins to branch out ... • Ri: Now the student isn't learning from other people, but from his own practice. http://martinfowler.com/bliki/ShuHaRi.html
5. A C T I V I T Y F O R E V E RY O N E • Write down on a piece of paper your journey • Jot down your key experiences over the next 20 minutes • Reflect on your learnings so far - share them at lunch!
6. 1 9 9 9 - 2 0 0 8 S H U : I N T H E B E G I N N I N G S TA G E . . .
7. FA I L I N G … Q U I C K LY M Y F I R S T B U S I N E S S
8. T H E P R O J E C T T H AT C H A N G E D M E • cleaning inspection system • designed, developed end- to-end by myself • on-site visits to observe user behaviour • support & maintenance to adjust the product according to feedback
9. T H E G A M E T H AT C H A N G E D M E • EVE Online is a persistent world massively multiplayer online role-playing game (MMORPG) developed and published by CCP Games. • Players of Eve Online can participate in a number of in- game professions and activities, including mining, piracy, manufacturing, trading, exploration, and combat (both player versus environment and player versus player). https://en.wikipedia.org/wiki/Eve_Online
10. L E S S O N S L E A R N T • SILO in Tech with no understanding about the wider business operations hurt the successful roll out of products my teams worked on • SPEAKING with Customers / Stakeholders early • TAKE TIME OFF and learn something different
11. 2 0 0 8 - 2 0 1 5 H A : A T T H I S P O I N T T H E S T U D E N T B E G I N S T O B R A N C H O U T . . . Product Works (aka Product #beer) for Product Teams
12. FA I L I N G … A G A I N ! B U S I N E S S # 3 …
13. How did I venture into UX Industry? how did i venture into ux industry?
16. May 2012 Rumah123 - Intro to UX Workshop
18. some apps i’ve worked on
19. What do I like about UX • focus on the customer and understanding them before making decisions • focus on internal users and understanding them • once we done that, making decisions with these factors in mind
20. What made me stay in the field of UX? • not a “UX” full timer • I stay engaged with community & topics as find it useful to act as bridge between ux, technical & business
21. C O M M U N I T I E S A G I L E S I N G A P O R E , U X S G & P R O D U C T W O R K S
22. D A N & J O U X H K 2 0 1 2
23. U X S G 2 0 1 4 T E A M TA K E S C O M M I T M E N T T O B U I L D C O M M U N I T I E S
24. P R O D U C T C O M M U N I T Y B A C K I N 2 0 1 3 …
26. L E S S O N S L E A R N T • BRIDGE people as soon as possible • not only UX , Tech, Prod but all the various teams in a company and communities • Speaking with the people who create the products and influencing CULTURE CHANGE takes time • the right COMMUNITIES are important for personal and professional growth
27. 2 0 1 5 - P R E S E N T Ri: Now the student isn't learning from other people, but from his own practice. Product Works (aka Product #beer) for Product Teams
28. THE COLLAB FOLKS Product Management Agility User Experience Marketing Founder Mentorship Team Coaching Talent / Skills Identification Connect external Talent / Skills
29. THE COLLAB FOLKS APPROACH 1.EXPLORE (Think) - Uncover pain points across the business, users and employees - Determine current level of maturity across key topics (UX, Product, Agile, Marketing) and to-be ideal - Set development targets & KPIs
 2.COLLAB (Make) - Work closely with your team to drive improvements across agreed areas for development (individual/ workshop-based training) - Help identify talent based on your needs
 3.EVALUATE (Check) - Feedback on team progress and engagement level - Suggest next steps and update training plans
30. Bukalapak - UX Workshop
31. KMK - UX Program
32. OUR NOTABLE COLLABS CLIENTS COLLABS KMK ONLINE
36. L E S S O N S I ’ M S T I L L L E A R N I N G • DON’T BE AFRAID TO FAIL • 101 clients later, I’m still learning something new from each client and applying this into each new coaching with product teams and my latest business • FIND LIKE MINDED partners • I keep in touch with all ex-team members and see where they are in life, and check in about their work
37. A C T I V I T Y F O R E V E RY O N E • Write down on a piece of paper your journey • Jot down your key experiences over the next 20 minutes • Reflect on your learnings so far - share them at lunch!
38. I N S U M M A RY • SHU • SILO in Tech with no understand about the wider business operations hurt the successful roll out of products my teams worked on • SPEAKING with Customers / Stakeholders early • TAKE TIME OFF and learn something different • HA • BRIDGE people as soon as possible • not only UX , Tech, Prod but all the various teams in a company • Speaking with the people who create the products and influencing CULTURE CHANGE takes time • the right COMMUNITIES are important for personal and professional growth • RI • DON’T BE AFRAID TO FAIL • 101 clients later, I’m still learning something new from each client and applying this into each new coaching with product teams and my latest business • FIND LIKE MINDED partners • I keep in touch with all ex-team members and see where they are in life, and check in about their work
39. T H A N K Y O U Let’s Have a chat @michaelon9 michael@thecollabfolks.com