July 27, 2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing 1. All Specials All the Time 2. All Contests All the Time. 3. No Promotional Motion 4. Nothing but Good News 5. Going on Too Long 6. Take Your Time 7. Mixing Your Signals. 8. First Spy, Then Ambush. 9. Get Too Comfortable. 10. Fall in Love with Likes.
spent on Facebook is in the News Feed. Current Trends …. Twitter Hashtag: #SocialMarketing TabSite.com Sendible.com Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
fans DO NOT get your CONTENT in their News Feed! Twitter Hashtag: #SocialMarketing TabSite.com Sendible.com Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar Getting “Likes”, Shares, Comments Engagement = The more a fan engages, the more they will see your posts in the future Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar Your Timeline Posts Are the starting point for visibility & activity On your Facebook Page Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
login. This enables Sendible users to plan a post to various social networks that links to the Facebook Page tab! Webinar: July 27, 2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing
Webinar Webinar Brands posting outside of business hours had 20% higher engagement rates Source: Buddy Media: Strategies for Effective Facebook Wall Posts When to Post is Critical to Success Links posted from 1pm to 4pm result in the highest clicks Peak time of the week is….. Wednesday at 3pm Source Bitly, May 2012 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing 1. Do your research before engaging 2.Determine organizational goals 3.Utilize either a branded or personal profile 4. Build your Twitter equity and credibility 5. Track metrics and conversation trends 6. Don’t go overboard; less structure is better 7. Listen and observe before engaging 8. Be authentic & believable 9. Track, measure, and iterate 10. Don’t just strategize: execute!
be seen, you must first get the… So that you appear in the News Feed! Twitter Hashtag: #SocialMarketing TabSite.com Sendible.com Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar #3 Boost Engagement with Promos Draw in and Build Engagement With Contests, Giveaways, and Promos Image Credit to Amy Porterfield Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar Wedding Photo Contest Case Study: RESULTS: • 46% + in Fans • 34% + in People Talking About This •Viral Reach was 13K during contest Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing New Pin Deal App for Facebook by TabSite Fans must pin a image on Pinterest to access the deal on Facebook!
Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing Sendible supports multiple services and social networks, making it easy to reach your customers on multiple platforms.
Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing Use Sendible's interactive drag-and-drop calendar to easily plan your message schedule. You can even configure Sendible to send your messages on a recurring basis. Reporting and Analytics gives you the ‘Best time to post’ based on engagement probability. Enabling you to optimize the reach.
2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing Keep track of what people are saying about your business on the social web. Sendible's reports help you understand exactly who and where those mentions are coming from. -Track mentions across the social web. -Sentiment analysis.
2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing Configure Sendible to alert you of your latest Yelp, CitySearch and TripAdvisor reviews so you can respond to customer feedback promptly.
2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Webinar Webinar Webinar #SocialMarketing It's almost impossible to keep track of all the relevant conversations on the social web! Priority Inbox highlights only the important ones, so you know which posts need attention.
27, 2011 Webinar Webinar Webinar Sendible's automation tools for Twitter make it easy to grow your following by automatically targeting people who match specific criteria you define. Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Webinar Webinar SUMMARY FAST FACTS: •Boost Engagement via • Strategic Posting • Monitoring / Listening • TabSite Promo Tabs to drive traffic to your Page • Drive traffic to FB promo tabs via other social tools Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing
Purchases for the next 48 hours at Sendible.com use Code: TabSite at TabSite.com use Code: Sendible Webinar: July 27, 2011 Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com Twitter Hashtag: #TabSite Facebook.com/TabSite www.TabSite.com #SocialMarketing