Lean Advocacy

Transcript

1. Be a lean advocate so that your org ships better

   products faster. by nis frome

2. Nis Frome Enabling product teams to test and learn what

   users want. Co-founder & Content Lead at Alpha nisfrome@gmail.com // @nisfrome product content 2 This Is Product Management AlphaHQ.com/Resources about me

3. objective The goal is to move further along the spectrum.

   3 It’s a revolution of baby steps.

4. challenge 4 The status quo can feel unbreakable when colleagues

   are incentivized not to take their lean medicine.

5. solution 5 Find the right situations to take initiatives and

   get easy wins.

6. assessment 6 When it comes to lean, where is there

   room to improve? Education Capabilities Examples

7. education: messaging 7 First, focus on messaging. Aspirations Adaptations Product

   Experiment Customer Target demographic Guarantee Likelihood Continuous Here and there

8. education: alignment 8 Then, focus on alignment. A handy guide:

   http://thenextweb.com/insider/2015/10/16/how-to- make-your-team-love-experimenting/

9. capabilities 9 Pick a tool, any tool! Design sprints Happy

   hours Surveys Interviews Prototypes Analytics

10. examples 10 Get your Double Stuf Oreo stories lined up.

11. advocate 11 Make lean sexy. Sizzle reel ROI Socialize

12. case studies 12 “Bring the customer to life.”

13. your turn 13 Identify opportunities to apply lean methodologies within

    your company, and champion the successes to advocate for wider adoption.