How Radar Works

A guide to using Radar

Transcript

1. What is Radar? who uses Radar? Opportunities for commissioners: for directors: How Radar works for commissioners: for directors: Reviews from commissioners: from directors: Videos INDEX
2. Radar is an award-winning network of +10,000 music video directors worldwide ! We help labels, managers and artists to quickly commission creative music videos for affordable budgets ! We specialise in music videos between $800 and $8,000 £500 and £5,000 €600 and €6,000 ! We never promote opportunities to make music videos for free. What is Radar? INDEX
3. Commissioners include: Tiesto Jessie J Crookers Kacey Musgraves Netsky Toploader Alt-J and hundreds more… ! Typically, directors come to Radar already on their career path, they use Radar to progress further. Atlantic Records Island Records Spinnin’ Records Red Light Mgmt Hospital Records Sony Music ATC Mgmt Who uses Radar? INDEX INDEX
4. ! Opportunities: INDEX INDEX
5. • get maximum value from your budget • commission creative videos • work with headhunted directors worldwide • commission quickly - our tools make it easy to filter and shortlist ! ! ! Alt-J’s most successful video was made through Radar - over 26 million views. for commissioners: INDEX INDEX
6. • make music videos for up & coming and established artists • make long term connections with artists and commissioners • get recognised - talent spotters use Radar and many directors get signed ! ! ! Music video directors often feature in these blogs with Radar-won commissions. for directors: INDEX INDEX
7. ! How Radar works: INDEX INDEX
8. Commissioners post briefs on Radar, upgraded directors see this: How Radar works: INDEX INDEX
9. Other users see a preview of the brief. Only budget, location, deadlines and basic details can be accessed. How Radar works: INDEX INDEX
10. Email alerts carry previews. Directors use alerts to decide whether/when to upgrade to access full details and to submit pitches. How Radar works: INDEX INDEX
11. • Pitches link to directors’ profiles, click through to see director bios, videos and reviews ! • Quick shortlisting filters include starred accounts - awarded to directors who have made particularly successful videos through Radar or who we headhunted ! • Reviews from other commissioners give feedback about working with particular directors. for commissioners: INDEX INDEX
12. • There's no obligation to commission ! • Radar is non-exclusive - post your brief on Radar at the same time as briefing your current contacts - it takes 5 minutes ! • The Radar service is completely FREE for labels, artists and managers. No fees, no percentages, no hidden costs. for commissioners: INDEX INDEX
13. • The only cost to directors is the upgrade cost between $10 and $15 per month, which gives access to all briefs. No hidden costs, no percentages ! • Between 30 and 60 new music video briefs are posted every month ! • Every brief has a minimum budget ! • Premium briefs ($3,500, £2,000 or €2,400 and over) account for 30-50% of new briefs. for directors: INDEX INDEX
14. • Most briefs have pitch pools of 5 - 12 pitches - not too far from rep pitch pool sizes ! • Claim a starred account to recognise critically acclaimed and popular videos, and to have your pitches stand out on more popular briefs. for directors: INDEX INDEX
15. ! Reviews: INDEX INDEX
16. You offer a fantastic service Allan McGrath, AnjunaBeats ! We used Radar for the GhostCulture video and we’ll use it again. Some fantastic creatives on there Erol Alkan, Phantasy Sound ! An excellent site Sophie Hall, MTA Records ! A fantastic way for us to reach out to new and exciting directors Matt Riley, Hospital Records ! I have to say, I was amazed by the response we got after putting the brief up. I will definitely use Radar again Five Easy Pieces ! Commissioning a video through Radar was a great experience Guillermo Enguita, Sony ! RADAR is a great way to gain access to a lot of creative talent in filmmaking relatively quickly. The system is professional and the treatments we got were original, serious and clever. I definitely recommend RADAR Tim Dunham, Cosmos Music Group ! Once again RADAR has helped us maximise our modest budgets and make something truly worthy of a fantastic song and artist. As a UK label, this is the first time we have commissioned a video through RADAR to be made in the USA Simon Drake, Naim Label. from commissioners: INDEX INDEX
17. Radar has been brilliant for us. We directed some of our best work through Radar, which contributed to us getting signed, and it's a great way to build up your reel with proper artists and labels. Adi Kerr, now signed to Gas & Electric ! It's definitely been worth it, I've done Hurricane (for Tom Williams and the Boat). I’m currently finishing off the band's next video and next month I'm shooting for another video commissioned through Radar. Abbie Brandon ! I just finished a music video for Hospital Records this week via Radar (as well as another video I also just finished). Without Radar as a conduit, I probably would never have made the contact. Vixon Media ! We came across Emile and were struck by the raw talent and emotional sensibility crafted by someone so early on in their career Caviar London on Emile Rafael, former Radar director ! It's great to have the opportunity to create work for overseas artists. The connection Radar gives directors to artists around the world is totally worth the subscription fee. Phoebe Hartley ! Radar is a great way to get access to up and coming bands who have great tracks and need strong videos to support them. Having been commissioned through Radar I’d definitely say it’s worth the subscription! Josh Nolan. from directors: INDEX INDEX
18. Videos: INDEX INDEX