Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Capitalizing on the Micro-preneur Revolution - ...
Search
spreeconf
May 24, 2013
Business
0
160
Capitalizing on the Micro-preneur Revolution - Eric Koester
spreeconf
May 24, 2013
Tweet
Share
More Decks by spreeconf
See All by spreeconf
Design Patterns of Successful eCommerce Companies - Adil Wali
spreeconf
0
650
The Magic Tricks of Testing - Sandi Metz
spreeconf
0
270
Evolving Open Source - Yehuda Katz
spreeconf
2
270
Enterprise Spree - Daniel Honig
spreeconf
1
660
Scaling an eCommerce Business - Adil Wali
spreeconf
1
550
Testing Spree Stores and Extensions - M. Scott Ford
spreeconf
1
420
Other Decks in Business
See All in Business
ITエンジニアのためのコーポレートファイナンス入門シリーズ!#全体像理解
tkhresk
2
260
スマートキャンプ株式会社 会社紹介資料 / companydeck
smartcamp
18
650k
SHIFT ASIA 会社説明資料 V2.1
shiftasiarec
0
160
運営という選択〜参加者から運営への変容と運営を経験して得られた学び〜 / The Choice of Being an Organizer
aki_moon
0
340
エンジニア職/新卒向け会社紹介資料(テックファーム株式会社)
techfirm
1
3.8k
Sales Marker Culture book
salesmarker
PRO
16
33k
Perfect Enterprise Security Practice?
okdt
PRO
1
220
わわわ理念制作所 紹介資料
yuadachi
0
430
株式会社スマレジ_求職者向け会社説明資料.pdf
smaregi_recruit
0
41k
Cobe Associe: Who we are? /コンサル・市場調査・人材紹介のCobe Associe
nozomi
6
19k
Mercari-Fact-book_en
mercari_inc
1
24k
merpay-overview_en
mercari_inc
1
18k
Featured
See All Featured
How to train your dragon (web standard)
notwaldorf
91
5.8k
Reflections from 52 weeks, 52 projects
jeffersonlam
348
20k
個人開発の失敗を避けるイケてる考え方 / tips for indie hackers
panda_program
100
18k
It's Worth the Effort
3n
184
28k
The World Runs on Bad Software
bkeepers
PRO
67
11k
JavaScript: Past, Present, and Future - NDC Porto 2020
reverentgeek
47
5.2k
Intergalactic Javascript Robots from Outer Space
tanoku
270
27k
Principles of Awesome APIs and How to Build Them.
keavy
126
17k
Gamification - CAS2011
davidbonilla
80
5.1k
Helping Users Find Their Own Way: Creating Modern Search Experiences
danielanewman
29
2.4k
What’s in a name? Adding method to the madness
productmarketing
PRO
22
3.3k
Docker and Python
trallard
44
3.3k
Transcript
MICRO-PRENEUR REVOLUTION Capitalizing on the
None
40% Freelancers will be of workforce by 2020
60 million people Contractor Temp Entrepreneur Small Biz Owner Self
Employe Seasonal Free Agent
None
OPPORTUNITY The Free Agent Nation represents a massive to build
businesses, services & systems to support
Okay, but what the heck do you know? MEGO Consulting:
Freelancer since 1989 Peer Economy Council Zaarly: 20,000 free agents; 2,000+ storefront owners Data Collateral: $710B Small Business Loan Market
1 2 3 The The The WHY WHAT HOW
1 Why… are there 60M Free Agents?
None
FREE AGENT MOTIVES Diversify Politics Strengths
FREE AGENT MOTIVES Be Valued Keep Control Variety
None
CHOICE It’s a to be a Free Agent
2 What… do free agents need to be successful today?
None
TOOLS OF THE TRADE Finance Marketing Operation
TOOLS OF THE TRADE Help Capital Communit
The biggest reason SBs fail is… POOR FINANCIAL MANAGEMENT
Why did Groupon grow like a weed? MEASURABLE MARKETING
That constant terror o not knowing how it a fits
together require GETTING ORGANIZED
Great business: FREELANCING FOR A FREELANCER
Want a loan? $135B DECREASE IN SB LOANS
Sharing cat photos isn SOCIAL NETWORKING
None
COMPLEX It’s to be a Free Agent
3 How… are today’s winning platforms doing it?
None
Exclusivity Efficiency Design
Social+Mobile+More Community Personalized
Amazing People Deman AMAZING COMPANY
When the only asset yo have his your time, Fr
Agents need tools t help them SAVE HOURS
Craigslist & eBay aren enough anymore… DESIGN EXPECTATION ARE HIGHER
Why did Yahoo! Pay $1. for Tumblr? MOBILE + SOCIAL
+ COMMUNITY
Freelancers need a community because FREE DOESN’T MEAN ALONE
Leaving BigCo means FREE AGENTS HAVE STORIE TO TELL
None
EXPECT We Awesomeness
They’re coming… 60M Micropreneurs
1 2 3 It’s a It’s not Build Them ifestyle
Choice Easy or Free Awesom Sh!t QUICK RECAP…
1 1 HOW TO CAPITALIZE N MICROPRENEUR REVOLUTION BECOME BUILD
FOR
None
Eric Koester WWW.EKOESTER.COM @ERICKOESTER