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May 24, 2013
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Capitalizing on the Micro-preneur Revolution - Eric Koester

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May 24, 2013
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Transcript

  1. MICRO-PRENEUR REVOLUTION Capitalizing on the

  2. None

  3. 40% Freelancers will be of workforce by 2020

  4. 60 million people Contractor Temp Entrepreneur Small Biz Owner Self

    Employe Seasonal Free Agent
  5. None

  6. OPPORTUNITY The Free Agent Nation represents a massive to build

    businesses, services & systems to support

  7. Okay, but what the heck do you know? MEGO Consulting:

    Freelancer since 1989 Peer Economy Council Zaarly: 20,000 free agents; 2,000+ storefront owners Data Collateral: $710B Small Business Loan Market

  8. 1 2 3 The The The WHY WHAT HOW

  9. 1 Why… are there 60M Free Agents?

  10. None

  11. FREE AGENT MOTIVES Diversify Politics Strengths

  12. FREE AGENT MOTIVES Be Valued Keep Control Variety

  13. None

  14. CHOICE It’s a to be a Free Agent

  15. 2 What… do free agents need to be successful today?

  16. None

  17. TOOLS OF THE TRADE Finance Marketing Operation

  18. TOOLS OF THE TRADE Help Capital Communit

  19. The biggest reason SBs fail is… POOR FINANCIAL MANAGEMENT

  20. Why did Groupon grow like a weed? MEASURABLE MARKETING

  21. That constant terror o not knowing how it a fits

    together require GETTING ORGANIZED

  22. Great business: FREELANCING FOR A FREELANCER

  23. Want a loan? $135B DECREASE IN SB LOANS

  24. Sharing cat photos isn SOCIAL NETWORKING

  25. None

  26. COMPLEX It’s to be a Free Agent

  27. 3 How… are today’s winning platforms doing it?

  28. None

  29. Exclusivity Efficiency Design

  30. Social+Mobile+More Community Personalized

  31. Amazing People Deman AMAZING COMPANY

  32. When the only asset yo have his your time, Fr

    Agents need tools t help them SAVE HOURS

  33. Craigslist & eBay aren enough anymore… DESIGN EXPECTATION ARE HIGHER

  34. Why did Yahoo! Pay $1. for Tumblr? MOBILE + SOCIAL

    + COMMUNITY

  35. Freelancers need a community because FREE DOESN’T MEAN ALONE

  36. Leaving BigCo means FREE AGENTS HAVE STORIE TO TELL

  37. None

  38. EXPECT We Awesomeness

  39. They’re coming… 60M Micropreneurs

  40. 1 2 3 It’s a It’s not Build Them ifestyle

    Choice Easy or Free Awesom Sh!t QUICK RECAP…

  41. 1 1 HOW TO CAPITALIZE N MICROPRENEUR REVOLUTION BECOME BUILD

    FOR
  42. None

  43. Eric Koester WWW.EKOESTER.COM @ERICKOESTER