Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Capitalizing on the Micro-preneur Revolution - ...
Search
spreeconf
May 24, 2013
Business
0
160
Capitalizing on the Micro-preneur Revolution - Eric Koester
spreeconf
May 24, 2013
Tweet
Share
More Decks by spreeconf
See All by spreeconf
Design Patterns of Successful eCommerce Companies - Adil Wali
spreeconf
0
650
The Magic Tricks of Testing - Sandi Metz
spreeconf
0
290
Evolving Open Source - Yehuda Katz
spreeconf
2
280
Enterprise Spree - Daniel Honig
spreeconf
1
680
Scaling an eCommerce Business - Adil Wali
spreeconf
1
560
Testing Spree Stores and Extensions - M. Scott Ford
spreeconf
1
430
Other Decks in Business
See All in Business
国内ランサムウェア3事例から学ぶ中小病院におけるサイバーセキュリティ対策 / Cybersecurity Learned from Cases
henryofficial
0
300
RとLLMで自然言語処理
bob3bob3
3
480
KINTOテクノロジーズ OsakaTechLab説明資料 / ktc-osakatechlab-introduction.pdf
ktc_creative
0
480
エクセレントグループ採用ピッチ[介護事業]
excare
0
2.1k
Recruitment Deck_Growth Strategy_202506
sixtypercent
0
510
ベタートラップと夏
mosa_siru
8
3.4k
15 Effective Ways to Speak to a Live 24/7 QuickBooks Payroll Support Experts
herry0o4
0
110
How to use ‘Economies of Empowerment’ to get the benefits of both speed and scale - AgileAus 2025
matthewskelton
PRO
0
260
社会の中のわたしの技術 ─ 自分の地図の描き方 #wttjp
yotii23
0
540
株式会社ファンコミュニケーションズ|会社説明資料 / Company Deck
fancomi_career
0
550
ITコストの最適化を目指す DX時代のシステム刷新・保守運用の適正価格の見極め方
ncdc
0
150
株式会社ボスコ・テクノロジーズ 採用ピッチ資料
boscotechrecruit
0
510
Featured
See All Featured
Unsuck your backbone
ammeep
671
58k
Product Roadmaps are Hard
iamctodd
PRO
54
11k
Being A Developer After 40
akosma
90
590k
Typedesign – Prime Four
hannesfritz
42
2.7k
The Web Performance Landscape in 2024 [PerfNow 2024]
tammyeverts
8
700
The Art of Delivering Value - GDevCon NA Keynote
reverentgeek
15
1.6k
The Power of CSS Pseudo Elements
geoffreycrofte
77
5.9k
Balancing Empowerment & Direction
lara
1
440
Gamification - CAS2011
davidbonilla
81
5.4k
The World Runs on Bad Software
bkeepers
PRO
69
11k
Connecting the Dots Between Site Speed, User Experience & Your Business [WebExpo 2025]
tammyeverts
6
320
The Cost Of JavaScript in 2023
addyosmani
51
8.5k
Transcript
MICRO-PRENEUR REVOLUTION Capitalizing on the
None
40% Freelancers will be of workforce by 2020
60 million people Contractor Temp Entrepreneur Small Biz Owner Self
Employe Seasonal Free Agent
None
OPPORTUNITY The Free Agent Nation represents a massive to build
businesses, services & systems to support
Okay, but what the heck do you know? MEGO Consulting:
Freelancer since 1989 Peer Economy Council Zaarly: 20,000 free agents; 2,000+ storefront owners Data Collateral: $710B Small Business Loan Market
1 2 3 The The The WHY WHAT HOW
1 Why… are there 60M Free Agents?
None
FREE AGENT MOTIVES Diversify Politics Strengths
FREE AGENT MOTIVES Be Valued Keep Control Variety
None
CHOICE It’s a to be a Free Agent
2 What… do free agents need to be successful today?
None
TOOLS OF THE TRADE Finance Marketing Operation
TOOLS OF THE TRADE Help Capital Communit
The biggest reason SBs fail is… POOR FINANCIAL MANAGEMENT
Why did Groupon grow like a weed? MEASURABLE MARKETING
That constant terror o not knowing how it a fits
together require GETTING ORGANIZED
Great business: FREELANCING FOR A FREELANCER
Want a loan? $135B DECREASE IN SB LOANS
Sharing cat photos isn SOCIAL NETWORKING
None
COMPLEX It’s to be a Free Agent
3 How… are today’s winning platforms doing it?
None
Exclusivity Efficiency Design
Social+Mobile+More Community Personalized
Amazing People Deman AMAZING COMPANY
When the only asset yo have his your time, Fr
Agents need tools t help them SAVE HOURS
Craigslist & eBay aren enough anymore… DESIGN EXPECTATION ARE HIGHER
Why did Yahoo! Pay $1. for Tumblr? MOBILE + SOCIAL
+ COMMUNITY
Freelancers need a community because FREE DOESN’T MEAN ALONE
Leaving BigCo means FREE AGENTS HAVE STORIE TO TELL
None
EXPECT We Awesomeness
They’re coming… 60M Micropreneurs
1 2 3 It’s a It’s not Build Them ifestyle
Choice Easy or Free Awesom Sh!t QUICK RECAP…
1 1 HOW TO CAPITALIZE N MICROPRENEUR REVOLUTION BECOME BUILD
FOR
None
Eric Koester WWW.EKOESTER.COM @ERICKOESTER