What the eye can't see - Auckland Web Meetup

One of my more popular talks - given here at the Auckland Web Meetup.

2. Users are dumb
3. and incredibly busy and incredibly busy and incredibly busy and incredibly busy what we don’t what we don’t what we don’t what we don’t see see see see
4. Inattentional blindness
5. change blindness
12. spot the error message
17. before before before before after or next to after or next to after or next to after or next to
18. what we do see what we do see what we do see what we do see http://flickr.com/photos/naoh
19. Pre-attentive processing
20. Colour is pre-attentive
21. Shape is pre-attentive
22. Where’s the red circle now?
28. Preattentive Processing
30. the whole is more than the sum of its parts the whole is more than the sum of its parts the whole is more than the sum of its parts the whole is more than the sum of its parts www.lisarienermann.com
31. Which way to the toilets? Thisisbroken.com
32. gestalt principles
33. . . From moonbird's Flickr stream
34. page elements create lines & shapes
39. so common it becomes invisible so common it becomes invisible so common it becomes invisible so common it becomes invisible http://flickr.com/photos/morgantepsic
40. alerts
41. what the user sees
42. to sum up… to sum up… to sum up… to sum up…