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What the eye can't see - Auckland Web Meetup
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Justine Sanderson
August 01, 2007
Design
0
170
What the eye can't see - Auckland Web Meetup
One of my more popular talks - given here at the Auckland Web Meetup.
Justine Sanderson
August 01, 2007
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Transcript
None
Users are dumb
and incredibly busy and incredibly busy and incredibly busy and
incredibly busy what we don’t what we don’t what we don’t what we don’t see see see see
Inattentional blindness
change blindness
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spot the error message
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before before before before after or next to after or
next to after or next to after or next to
what we do see what we do see what we
do see what we do see http://flickr.com/photos/naoh
Pre-attentive processing
Colour is pre-attentive
Shape is pre-attentive
Where’s the red circle now?
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Preattentive Processing
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the whole is more than the sum of its parts
the whole is more than the sum of its parts the whole is more than the sum of its parts the whole is more than the sum of its parts www.lisarienermann.com
Which way to the toilets? Thisisbroken.com
gestalt principles
. . From moonbird's Flickr stream
page elements create lines & shapes
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so common it becomes invisible so common it becomes invisible
so common it becomes invisible so common it becomes invisible http://flickr.com/photos/morgantepsic
alerts
what the user sees
to sum up… to sum up… to sum up… to
sum up…