4 principles to synthesize evaluative research in a day

Cf9808b306096a913709da756edeb665?s=47 UXAustralia
March 14, 2019

4 principles to synthesize evaluative research in a day

Cf9808b306096a913709da756edeb665?s=128

UXAustralia

March 14, 2019
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  1. @ duzkiez 4 principles to synthesize evaluative research in a

    day. DESIGN RESEARCH 2019 @duzkiez Samantha Yuen
  2. @ duzkiez @ duzkiez Design Research Lead GDS, GovTech Singapore

    o Growing research craft + ops o Lead team of 4 researchers o Serve 40 UX designers
  3. @ duzkiez ‘Ninja’ UX consultancy Local design + research Team

    of one In-house Regional research Consultant XD agency Global research Lead Gov Craft + ops 2007-2012 2012-2013 2014-2018 2018+
  4. @ duzkiez @ duzkiez

  5. @ duzkiez WHAT DOES YOUR DAY LOOK LIKE AFTER USABILITY

    TESTING? TRANSCRIBING / READING / CODIFYING LUNCH SYNTHESIZING CREATING SOME FORM OF REPORT DEBRIEF
  6. @ duzkiez 01 Gain time upstream.

  7. @ duzkiez Minimize the ripple effect SYNTHESIS + REPORT DEBRIEF

    RECRUIT PROTOTYPE WALK THROUGHS DG PLAN PREP RESEARCH PLAN Objectives Questions Processes Tools File names RESEARCH Observers’ roles If & how they take notes DG Relevant Effective Neutral
  8. @ duzkiez 02 Good notes FTW.

  9. @ duzkiez Good notes save you time Create your shorthand

    o Happy o Upset o Confused o Great o Problem o Desired o Check time o Shortcuts Contextual to questions
  10. @ duzkiez Good notes keep you flexible Retention Recordings Reliance

  11. @ duzkiez 03 Gut before data.

  12. @ duzkiez @ duzkiez

  13. @ duzkiez @ duzkiez Gut-first synthesis 1 Blue From gut

    2 Yellow From notes 3 Lime Stakeholder questions 4 Light pink Synthesis 5 Orange / Dark Pink Actions + Recommendations
  14. @ duzkiez 04 Go digital after.

  15. @ duzkiez Use tools to archive vs. synthesize DEBRIEF PLAN

    RECRUIT PROTO W/THROUGHS DG PREP RESEARCH POST-RESEARCH POCKETS OF TIME o Transcribe recordings o Add to research repo o Refine research ops SYNTHESIS + REPORT
  16. @ duzkiez Time vs. outcomes Speed Quality Impact Speed x

    Impact o Research admin takes time away from synthesis o 80/20: Good enough Quality x Impact o Research admin supports synthesis of complexity o 90/10: Deeper analysis
  17. @ duzkiez 01 Gain time upstream. 02 Good notes FTW.

    03 Gut before data. 04 Go digital after.
  18. @ duzkiez @ duzkiez Time is a muscle you can

    train. Awareness Usage Perception
  19. @ duzkiez @ duzkiez emotional heart space cognitive head space

    learning play space
  20. @ duzkiez “If you put water into a bottle, it

    becomes the bottle. You put it in a teapot, it becomes the teapot. Now, water can flow or it can crash. Be water, my friend.” Bruce Lee
  21. @ duzkiez Thanks for listening! @duzkiez botanical, clock + cat

    photos by Annie Pratt, Victoria Heath, Chris Chatham, Gustavo Espíndola