Men and women leaders share many common leadership attributes. However, women through ages have got hardwired with abilities of observation, collaboration, patience and perseverance. Call it nature’s way of ensuring survival of the species, but it is these attributes that lend themselves beautifully to the credence of Design Thinking. What is Design Thinking, after all, if not the ability, to observe, connect, interpret and internalize?
This talk focuses on my learnings as a woman who has traversed through several roles, as an Interaction Designer, UX lead and then as the Product Experience Lead at one of India’s foremost IT Service companies. Through my journey, I realized that everywhere we go, the organizational obstacles that we face to delivering good design are somewhat common. As my own understanding of Design Thinking matured, I was able to separate the Problem from the Person, conceptualize changes and test prototypes. This is a living experiment, just like life. Here, I share some interesting examples of changes that we brought about in our own approach and how it helped me and my team to entrench Design Culture successfully in our organization.