「伴走」と「共創」のUXデザイン / We DESIGN story.

UX Bridge vol.8 での登壇資料です。
https://uxbridge.connpass.com/event/117026/

Transcript

1. We DESIGN story. ʮ൐૸ʯͱʮڞ૑ʯͷ UXσβΠϯ ಙӬ
   ୓໵ גࣜձࣾϏζϦʔν Copyright (C) 2019 BizReach, Inc.
2. Copyright (C) 2019 BizReach, Inc. ಙ Ӭ ୓ ໵ 69
   %FTJHOFS גࣜձࣾΦϋί גࣜձࣾϏζϦʔν
   
    
    8FCσβΠϯձࣾ 
    σβΠφʔ 69σβΠφʔ
   
   6*σβΠφʔ
   
   Ϛωʔδϝϯτ 6*9σβΠφʔ גࣜձࣾϏζϦʔν
   σβΠϯຊ෦
   ΤΫεϖϦΤϯεઓུࣨ
3. Copyright (C) 2019 BizReach, Inc. ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
   ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
   ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ ຊ೔ͷ͓࿩
4. Copyright (C) 2019 BizReach, Inc. ೥݄ ࣄۀ։࢝ ೆ૖Ұ࿠ ୅දऀ ʢࢿຊ४උۚΛؚΉʣ ̐ ̍ ԯԁ ࢿຊۚ ೥݄࣌఺  ໊ ैۀһ਺ ౦ژɺେࡕɺ໊ݹ԰ɺ෱Ԭɺ γϯΨϙʔϧ ڌ఺ ΠϯλʔωοτΛ׆༻ͨ͠αʔϏεࣄۀ ࣄۀ಺༰ About BizReach
5. Copyright (C) 2019 BizReach, Inc. σβΠϯਓࡒ ໿ ໊ 1,300 ˞
   ೥݄࣌఺
6. Copyright (C) 2019 BizReach, Inc. ΠϯλʔωοτͷྗͰɺ
   ੈͷதͷબ୒ࢶͱՄೳੑΛ޿͍͛ͯ͘
7. Copyright (C) 2019 BizReach, Inc. ࣾձͷ՝୊Λ Social Issue ϓϩμΫτͷྗͰ Product େ͖͘ղܾ͢Δ Scalability
8. Copyright (C) 2019 BizReach, Inc. ਓखෆ଍ શޏ༻ܗଶ एखࣾһ ଈઓྗਓࡐ ਓࡐ׆༻ϓϥοτϑΥʔϜ اۀͷ*5Խ ઓུਓࣄϝσΟΞ ࣄۀঝܧ." ࣄۀܧঝ ब৬ ɾ ΩϟϦΞڭҭ ঁੑ׆༂ਪਐ ஍Ҭ׆ੑ ࣍ʑͱࣾձ՝୊ͷղܾΛ໨ࢦ͢ࣄۀΛ্ཱͪ͛Δ ʮਓखෆ଍ʯʮاۀͷ*5Խʯʮࣄۀঝܧʯ͸ɺதখاۀிͷฏ੒೥౓தখاۀɾখن໛ࣄۀऀ੓ࡦͷॏ఺߲໨ͱͯ͠ڍ͛ΒΕ͍ͯ·͢ɻ
9. Copyright (C) 2019 BizReach, Inc. ϏζϦʔν͸σβΠϯʹྗΛೖΕ·͢ ೥݄ʹએݴ
10. Copyright (C) 2019 BizReach, Inc. αʔϏε
    
    ΠϯλϥΫγϣϯσβΠϯͰड৆
11. Copyright (C) 2019 BizReach, Inc. σβΠϯڭՊॻͷ։ൃ
    
    ֎෦ߨࢣڞಉݚम
12. Copyright (C) 2019 BizReach, Inc. Ϟϊͮ͘Γਓࡒ΁ͷઃඋπʔϧ౤ࢿ
13. Copyright (C) 2019 BizReach, Inc. औΓ૊ΈΛۀքʹؐݩͯ͠د༩͍ͨ͠ ʮσβΠφʔ
    ϒϩάʯ ͰݕࡧҐ
14. Copyright (C) 2019 BizReach, Inc. શࣾԣஅͷϒϥϯυ69ηϯλʔ্ཱͪ͛ σβΠϯͷઓུઐ೚ਓࡒ $%0ઃஔ ೥݄
    ຊ֨తʹܦӦʹσβΠϯΛ ܦӦ௚Լ΁ͷσβΠϯຊ෦ઃཱ
15. Copyright (C) 2019 BizReach, Inc. ຊ೔ͷ͓࿩ ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
    ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
    ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ
16. Copyright (C) 2019 BizReach, Inc. w தཱతͳཱ৔͔ΒϋϯζΦϯͰհೖ
    w Ϧαʔν͔ΒϓϩτλΠϐϯά·Ͱ൐૸͢Δ Experience Strategy Office ΤΫεϖϦΤϯεઓུࣨ ֤ࣄۀ෦ʢϓϩμΫτʣ ΤΫεϖϦΤϯεઓུࣨͷ69σβΠφʔ w ࣮ࢪͨ͠Ξϓϩʔνʹؔ͢ΔφϨοδͷूੵ
17. Copyright (C) 2019 BizReach, Inc. Experience Strategy Office ΤΫεϖϦΤϯεઓུࣨ ֤ࣄۀ෦ʢϓϩμΫτʣ Business Designer Engineer PO / PM UX Designer UX Designer ϓϩδΣΫτνʔϜͷମ੍
18. Copyright (C) 2019 BizReach, Inc. ຊ೔ͷ͓࿩ ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
    ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
    ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ
19. × Copyright (C) 2019 BizReach, Inc. ৽نࣄۀ্ཱͪ͛ϑΣʔζ 69σβΠϯ
20. Copyright (C) 2019 BizReach, Inc. ՝୊Λղܾ͢ΔͨΊʹ͸ͲΜͳετʔϦʔ͕͋ΔͩΖ͏ʁ αʔϏεΛར༻͢ΔͱɺϢʔβʔ͸Ͳ͏มΘΔͷʁ αʔϏεͷՁ஋͕ఏڙ͞ΕΔਓͬͯͲΜͳਓʁ ͦΕͬͯͲ͏΍ͬͨΒΘ͔Δͷʁ ετʔϦʔΛ࣮ݱ͢ΔͨΊͷιϦϡʔγϣϯ͸ʁ ٕज़తͳ՝୊͸͋Δʁ ຊ౰ʹ࢖ͬͯ΋Β͑Δͷ͔ͳʁ ৽نࣄۀ্ཱͪ͛ϑΣʔζ
    
    
    
    Θ͔Βͳ͍͜ͱͩΒ͚
21. Copyright (C) 2019 BizReach, Inc. ՝୊Λղܾ͢ΔͨΊʹ͸ͲΜͳετʔϦʔ͕͋ΔͩΖ͏ʁ αʔϏεΛར༻͢ΔͱɺϢʔβʔ͸Ͳ͏มΘΔͷʁ αʔϏεͷՁ஋͕ఏڙ͞ΕΔਓͬͯͲΜͳਓʁ ͦΕͬͯͲ͏΍ͬͨΒΘ͔Δͷʁ ετʔϦʔΛ࣮ݱ͢ΔͨΊͷιϦϡʔγϣϯ͸ʁ ٕज़తͳ՝୊͸͋Δʁ ຊ౰ʹ࢖ͬͯ΋Β͑Δͷ͔ͳʁ ৽نࣄۀ্ཱͪ͛ϑΣʔζ
    
    
    
    Θ͔Βͳ͍͜ͱͩΒ͚ ʮෆ࣮֬ੑʯͷத͔ΒϢʔβʔ΁ͷ
 ʮ࠷దղʯΛνʔϜͰ໛ࡧ͍ͯ͘͠
22. Copyright (C) 2019 BizReach, Inc. Ծઆߏங ԾઆݕূαΠΫϧ ݕূ ֶश
23. Copyright (C) 2019 BizReach, Inc. w தཱతͳཱ৔͔ΒϋϯζΦϯͰհೖ
    w Ϧαʔν͔ΒϓϩτλΠϐϯά·Ͱ൐૸͢Δ
    w ࣮ࢪͨ͠Ξϓϩʔνʹؔ͢ΔφϨοδͷूੵ Experience Strategy Office ΤΫεϖϦΤϯεઓུࣨ ֤ࣄۀ෦ʢϓϩμΫτʣ ΤΫεϖϦΤϯεઓུࣨͷ69σβΠφʔ
24. Copyright (C) 2019 BizReach, Inc. ൐૸
25. Copyright (C) 2019 BizReach, Inc. 69σβΠϯͷ ʮ൐૸ʯ  ࣄۀ΍૊৫ͷϑΣʔζʹ߹Θͤͳ͕Βɺ
     ϢʔβʔʹՁ஋Λಧ͚Δ·ͰΛڞʹମݧ͢Δ νʔϜͰԾઆݕূͷαΠΫϧΛճ͢͜ͱ͕Ͱ͖Δ
26. Copyright (C) 2019 BizReach, Inc. ʮϢʔβʔΠϯλϏϡʔʯ ʹ ʮϢʔβʔʹ࿩Λฉ͖ʹ͍͘ʁʯ ʮϢʔβʔΠϯλϏϡʔʯ ʹ·ͭΘΔ͋Γ͕ͪͳ͜ͱ
27. Copyright (C) 2019 BizReach, Inc. ࣮ࠪ ʮϢʔβʔΠϯλϏϡʔʯ ͷલޙͷऔΓ૊Έྫ ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ϢʔβʔϦαʔν
28. Copyright (C) 2019 BizReach, Inc. ࣮ࠪ ʮϢʔβʔΠϯλϏϡʔʯ ͷલޙͷऔΓ૊Έྫ ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ϢʔβʔϦαʔν ࣮ࠪલ
29. Copyright (C) 2019 BizReach, Inc. ࣮ࠪ ʮϢʔβʔΠϯλϏϡʔʯ ͷલޙͷऔΓ૊Έྫ ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ϢʔβʔϦαʔν ࣮ࠪޙ
30. Copyright (C) 2019 BizReach, Inc. ԾઆݕূαΠΫϧ ݕূ ֶश ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ࣮ࠪ Ծઆߏங
31. Copyright (C) 2019 BizReach, Inc. ԾઆݕূαΠΫϧ ݕূ ֶश ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ࣮ࠪ Ծઆߏங 69σβΠφʔ͕࡞ۀओମ
32. Copyright (C) 2019 BizReach, Inc. ԾઆݕূαΠΫϧ ݕূ ֶश ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ࣮ࠪ Ծઆߏங νʔϜϝϯόʔ͕࡞ۀओମ
33. Copyright (C) 2019 BizReach, Inc. ԾઆݕূαΠΫϧ ݕূ ֶश ԾઆϦετ࡞੒ ݕূ༏ઌ౓෇͚ ໨తʗख๏ઃఆ ඃݧऀͷઃఆʗௐ੔ ࣭໰߲໨ચ͍ग़͠ ࣭໰ͷߏ଄Խ ݁Ռͷ੔ཧ ෼ੳ ౷߹ʗՄࢹԽ ఏݴԽ όοΫϩά࡞੒ ϓϩτλΠϐϯά ࣮ࠪ Ծઆߏங ·ͱΊ ४උ 69σβΠφʔ͕࡞ۀओମ
34. Copyright (C) 2019 BizReach, Inc. νʔϜϝϯόʔͰ ʮ࠷దղʯ Λ໛ࡧ͢Δ ϓϩτλΠϓ
35. Copyright (C) 2019 BizReach, Inc. νʔϜͰσβΠϯ͢ΔͨΊͷ ʮ৔ʯ Λͭ͘ΔΞ΢τϓοτ
36. Copyright (C) 2019 BizReach, Inc. νʔϜͰσβΠϯ͢ΔͨΊͷ ʮ৔ʯ Λͭ͘ΔΞ΢τϓοτ  Ծઆͷڞ༗
     Ծઆݕূ݁Ռͷ෼ੳ
     ՝୊ղܾͷΞϓϩʔνͷ໛ࡧ
37. Copyright (C) 2019 BizReach, Inc. νʔϜͰٞ࿦͠ɺ࠷దղΛ໛ࡧ͢ΔͨΊͷʮ৔ʯΛͭ͘Δ 69σβΠφʔ ʮԾઆߏஙʯʮݕূʯʮֶशʯΛओମతʹ࣮ࢪͰ͖Δ νʔϜϝϯόʔ
38. Copyright (C) 2019 BizReach, Inc. Experience Strategy Office ΤΫεϖϦΤϯεઓུࣨ ֤ࣄۀ෦ʢϓϩμΫτʣ ൐૸ऀ ϥϯφʔ
39. Copyright (C) 2019 BizReach, Inc. We DESIGN story.
40. Copyright (C) 2019 BizReach, Inc. We DESIGN story.
41. Thank you! Copyright (C) 2019 BizReach, Inc.