「伴走」と「共創」のUXデザイン / We DESIGN story.

UX Bridge vol.8 での登壇資料です。
https://uxbridge.connpass.com/event/117026/

Transcript

1. We DESIGN story.
   ʮ൐૸ʯͱʮڞ૑ʯͷ UXσβΠϯ
   ಙӬ୓໵
   גࣜձࣾϏζϦʔν
   Copyright (C) 2019 BizReach, Inc.
   

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2. Copyright (C) 2019 BizReach, Inc.
   ಙ Ӭ ୓ ໵
   69%FTJHOFS
   גࣜձࣾΦϋί
   גࣜձࣾϏζϦʔν
   
   
   8FCσβΠϯձࣾ
   
   σβΠφʔ
   69σβΠφʔ6*σβΠφʔϚωʔδϝϯτ
   6*9σβΠφʔ
   גࣜձࣾϏζϦʔν
   σβΠϯຊ෦ΤΫεϖϦΤϯεઓུࣨ
   

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3. Copyright (C) 2019 BizReach, Inc.
   ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
   ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
   ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ
   ຊ೔ͷ͓࿩
   

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4. Copyright (C) 2019 BizReach, Inc.
   ೥݄
   ࣄۀ։࢝
   ೆ૖Ұ࿠
   ୅දऀ
   ʢࢿຊ४උۚΛؚΉʣ
   ̐
   ̍
   ԯԁ
   ࢿຊۚ
   ೥݄࣌఺
   ໊
   ैۀһ਺
   ౦ژɺେࡕɺ໊ݹ԰ɺ෱Ԭɺ
   γϯΨϙʔϧ
   ڌ఺
   ΠϯλʔωοτΛ׆༻ͨ͠αʔϏεࣄۀ
   ࣄۀ಺༰
   About BizReach
   

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5. Copyright (C) 2019 BizReach, Inc.
   σβΠϯਓࡒ
   ໿
   ໊
   1,300
   ˞೥݄࣌఺
   

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6. Copyright (C) 2019 BizReach, Inc.
   ΠϯλʔωοτͷྗͰɺ
   ੈͷதͷબ୒ࢶͱՄೳੑΛ޿͍͛ͯ͘
   

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7. Copyright (C) 2019 BizReach, Inc.
   ࣾձͷ՝୊Λ
   Social Issue
   ϓϩμΫτͷྗͰ
   Product
   େ͖͘ղܾ͢Δ
   Scalability
   

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8. Copyright (C) 2019 BizReach, Inc.
   ਓखෆ଍
   શޏ༻ܗଶ
   एखࣾһ
   ଈઓྗਓࡐ ਓࡐ׆༻ϓϥοτϑΥʔϜ
   اۀͷ*5Խ
   ઓུਓࣄϝσΟΞ
   ࣄۀঝܧ."
   ࣄۀܧঝ
   ब৬
   ɾ
   ΩϟϦΞڭҭ
   ঁੑ׆༂ਪਐ
   ஍Ҭ׆ੑ
   ࣍ʑͱࣾձ՝୊ͷղܾΛ໨ࢦ͢ࣄۀΛ্ཱͪ͛Δ
   ʮਓखෆ଍ʯʮاۀͷ*5Խʯʮࣄۀঝܧʯ͸ɺதখاۀிͷฏ੒೥౓தখاۀɾখن໛ࣄۀऀ੓ࡦͷॏ఺߲໨ͱͯ͠ڍ͛ΒΕ͍ͯ·͢ɻ
   

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9. Copyright (C) 2019 BizReach, Inc.
   ϏζϦʔν͸σβΠϯʹྗΛೖΕ·͢
   ೥݄ʹએݴ
   

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10. Copyright (C) 2019 BizReach, Inc.
    αʔϏεΠϯλϥΫγϣϯσβΠϯͰड৆
    

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11. Copyright (C) 2019 BizReach, Inc.
    σβΠϯڭՊॻͷ։ൃ֎෦ߨࢣڞಉݚम
    

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12. Copyright (C) 2019 BizReach, Inc.
    Ϟϊͮ͘Γਓࡒ΁ͷઃඋπʔϧ౤ࢿ
    

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13. Copyright (C) 2019 BizReach, Inc.
    औΓ૊ΈΛۀքʹؐݩͯ͠د༩͍ͨ͠
    ʮσβΠφʔϒϩάʯ
    ͰݕࡧҐ
    

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14. Copyright (C) 2019 BizReach, Inc.
    શࣾԣஅͷϒϥϯυ69ηϯλʔ্ཱͪ͛
    σβΠϯͷઓུઐ೚ਓࡒ
    $%0ઃஔ
    ೥݄ຊ֨తʹܦӦʹσβΠϯΛ
    ܦӦ௚Լ΁ͷσβΠϯຊ෦ઃཱ
    

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15. Copyright (C) 2019 BizReach, Inc.
    ຊ೔ͷ͓࿩
    ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
    ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
    ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ
    

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16. Copyright (C) 2019 BizReach, Inc.
    w தཱతͳཱ৔͔ΒϋϯζΦϯͰհೖ
    w Ϧαʔν͔ΒϓϩτλΠϐϯά·Ͱ൐૸͢Δ
    Experience Strategy Office
    ΤΫεϖϦΤϯεઓུࣨ
    ֤ࣄۀ෦ʢϓϩμΫτʣ
    ΤΫεϖϦΤϯεઓུࣨͷ69σβΠφʔ
    w ࣮ࢪͨ͠Ξϓϩʔνʹؔ͢ΔφϨοδͷूੵ
    

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17. Copyright (C) 2019 BizReach, Inc.
    Experience Strategy Office
    ΤΫεϖϦΤϯεઓུࣨ
    ֤ࣄۀ෦ʢϓϩμΫτʣ
    Business
    Designer Engineer
    PO / PM
    UX Designer UX Designer
    ϓϩδΣΫτνʔϜͷମ੍
    

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18. Copyright (C) 2019 BizReach, Inc.
    ຊ೔ͷ͓࿩
    ̍ɽגࣜձࣾϏζϦʔνʹ͍ͭͯ
    ̎ɽΤΫεϖϦΤϯεઓུࣨʹ͍ͭͯ
    ̏ɽ69σβΠφʔͱͯ͠ͷؔΘΓํ
    

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19. ×
    Copyright (C) 2019 BizReach, Inc.
    ৽نࣄۀ্ཱͪ͛ϑΣʔζ
    69σβΠϯ
    

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20. Copyright (C) 2019 BizReach, Inc.
    ՝୊Λղܾ͢ΔͨΊʹ͸ͲΜͳετʔϦʔ͕͋ΔͩΖ͏ʁ
    αʔϏεΛར༻͢ΔͱɺϢʔβʔ͸Ͳ͏มΘΔͷʁ
    αʔϏεͷՁ஋͕ఏڙ͞ΕΔਓͬͯͲΜͳਓʁ ͦΕͬͯͲ͏΍ͬͨΒΘ͔Δͷʁ
    ετʔϦʔΛ࣮ݱ͢ΔͨΊͷιϦϡʔγϣϯ͸ʁ ٕज़తͳ՝୊͸͋Δʁ
    ຊ౰ʹ࢖ͬͯ΋Β͑Δͷ͔ͳʁ
    ৽نࣄۀ্ཱͪ͛ϑΣʔζΘ͔Βͳ͍͜ͱͩΒ͚
    

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21. Copyright (C) 2019 BizReach, Inc.
    ՝୊Λղܾ͢ΔͨΊʹ͸ͲΜͳετʔϦʔ͕͋ΔͩΖ͏ʁ
    αʔϏεΛར༻͢ΔͱɺϢʔβʔ͸Ͳ͏มΘΔͷʁ
    αʔϏεͷՁ஋͕ఏڙ͞ΕΔਓͬͯͲΜͳਓʁ ͦΕͬͯͲ͏΍ͬͨΒΘ͔Δͷʁ
    ετʔϦʔΛ࣮ݱ͢ΔͨΊͷιϦϡʔγϣϯ͸ʁ ٕज़తͳ՝୊͸͋Δʁ
    ຊ౰ʹ࢖ͬͯ΋Β͑Δͷ͔ͳʁ
    ৽نࣄۀ্ཱͪ͛ϑΣʔζΘ͔Βͳ͍͜ͱͩΒ͚
    ʮෆ࣮֬ੑʯͷத͔ΒϢʔβʔ΁ͷ

    ʮ࠷దղʯΛνʔϜͰ໛ࡧ͍ͯ͘͠
    

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22. Copyright (C) 2019 BizReach, Inc.
    Ծઆߏங
    ԾઆݕূαΠΫϧ
    ݕূ
    ֶश
    

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23. Copyright (C) 2019 BizReach, Inc.
    w தཱతͳཱ৔͔ΒϋϯζΦϯͰհೖ
    w Ϧαʔν͔ΒϓϩτλΠϐϯά·Ͱ൐૸͢Δ
    w ࣮ࢪͨ͠Ξϓϩʔνʹؔ͢ΔφϨοδͷूੵ
    Experience Strategy Office
    ΤΫεϖϦΤϯεઓུࣨ
    ֤ࣄۀ෦ʢϓϩμΫτʣ
    ΤΫεϖϦΤϯεઓུࣨͷ69σβΠφʔ
    

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24. Copyright (C) 2019 BizReach, Inc.
    ൐૸
    

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25. Copyright (C) 2019 BizReach, Inc.
    69σβΠϯͷ
    ʮ൐૸ʯ
    ࣄۀ΍૊৫ͷϑΣʔζʹ߹Θͤͳ͕Βɺ
    ϢʔβʔʹՁ஋Λಧ͚Δ·ͰΛڞʹମݧ͢Δ
    νʔϜͰԾઆݕূͷαΠΫϧΛճ͢͜ͱ͕Ͱ͖Δ
    

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26. Copyright (C) 2019 BizReach, Inc.
    ʮϢʔβʔΠϯλϏϡʔʯ
    ʹ
    ʮϢʔβʔʹ࿩Λฉ͖ʹ͍͘ʁʯ
    ʮϢʔβʔΠϯλϏϡʔʯ
    ʹ·ͭΘΔ͋Γ͕ͪͳ͜ͱ
    

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27. Copyright (C) 2019 BizReach, Inc.
    ࣮ࠪ
    ʮϢʔβʔΠϯλϏϡʔʯ
    ͷલޙͷऔΓ૊Έྫ
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ϢʔβʔϦαʔν
    

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28. Copyright (C) 2019 BizReach, Inc.
    ࣮ࠪ
    ʮϢʔβʔΠϯλϏϡʔʯ
    ͷલޙͷऔΓ૊Έྫ
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ϢʔβʔϦαʔν
    ࣮ࠪલ
    

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29. Copyright (C) 2019 BizReach, Inc.
    ࣮ࠪ
    ʮϢʔβʔΠϯλϏϡʔʯ
    ͷલޙͷऔΓ૊Έྫ
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ϢʔβʔϦαʔν
    ࣮ࠪޙ
    

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30. Copyright (C) 2019 BizReach, Inc.
    ԾઆݕূαΠΫϧ
    ݕূ
    ֶश
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ࣮ࠪ
    Ծઆߏங
    

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31. Copyright (C) 2019 BizReach, Inc.
    ԾઆݕূαΠΫϧ
    ݕূ
    ֶश
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ࣮ࠪ
    Ծઆߏங
    69σβΠφʔ͕࡞ۀओମ
    

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32. Copyright (C) 2019 BizReach, Inc.
    ԾઆݕূαΠΫϧ
    ݕূ
    ֶश
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ࣮ࠪ
    Ծઆߏங
    νʔϜϝϯόʔ͕࡞ۀओମ
    

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33. Copyright (C) 2019 BizReach, Inc.
    ԾઆݕূαΠΫϧ
    ݕূ
    ֶश
    ԾઆϦετ࡞੒
    ݕূ༏ઌ౓෇͚
    ໨తʗख๏ઃఆ
    ඃݧऀͷઃఆʗௐ੔
    ࣭໰߲໨ચ͍ग़͠
    ࣭໰ͷߏ଄Խ
    ݁Ռͷ੔ཧ
    ෼ੳ
    ౷߹ʗՄࢹԽ
    ఏݴԽ
    όοΫϩά࡞੒
    ϓϩτλΠϐϯά
    ࣮ࠪ
    Ծઆߏங
    ·ͱΊ ४උ
    69σβΠφʔ͕࡞ۀओମ
    

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34. Copyright (C) 2019 BizReach, Inc.
    νʔϜϝϯόʔͰ
    ʮ࠷దղʯ
    Λ໛ࡧ͢Δ
    ϓϩτλΠϓ
    

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35. Copyright (C) 2019 BizReach, Inc.
    νʔϜͰσβΠϯ͢ΔͨΊͷ
    ʮ৔ʯ
    Λͭ͘ΔΞ΢τϓοτ
    

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36. Copyright (C) 2019 BizReach, Inc.
    νʔϜͰσβΠϯ͢ΔͨΊͷ
    ʮ৔ʯ
    Λͭ͘ΔΞ΢τϓοτ
    Ծઆͷڞ༗
    Ծઆݕূ݁Ռͷ෼ੳ
    ՝୊ղܾͷΞϓϩʔνͷ໛ࡧ
    

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37. Copyright (C) 2019 BizReach, Inc.
    νʔϜͰٞ࿦͠ɺ࠷దղΛ໛ࡧ͢ΔͨΊͷʮ৔ʯΛͭ͘Δ
    69σβΠφʔ
    ʮԾઆߏஙʯʮݕূʯʮֶशʯΛओମతʹ࣮ࢪͰ͖Δ
    νʔϜϝϯόʔ
    

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38. Copyright (C) 2019 BizReach, Inc.
    Experience Strategy Office
    ΤΫεϖϦΤϯεઓུࣨ
    ֤ࣄۀ෦ʢϓϩμΫτʣ
    ൐૸ऀ ϥϯφʔ
    

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39. Copyright (C) 2019 BizReach, Inc.
    We DESIGN story.
    

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40. Copyright (C) 2019 BizReach, Inc.
    We DESIGN story.
    

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41. Thank you!
    Copyright (C) 2019 BizReach, Inc.
    

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