Troy Dean: 101 Ways to Elevate Yourself and Demand Higher Fees

'101 Ways to Elevate Yourself and Demand Higher Fees' is aimed at helping web developers, particularly those using WordPress, add massive value to their clients without having to negotiate on price. It will literally give 101 ways to do this in your business, starting at the initial stage of incoming enquiry right through to site deployment and training.

Transcript

1. Higher Fees
   And Demand
   To Elevate Yourself
   101 Ways
   A practical guide for
   WordPress developers
   

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2. #1
   Say “NO”
   

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3. Qualify
   #2
   wufoo.com
   

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4. #3
   Quality ?’s
   I s’pose a
   shag’s outta the
   question?
   

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5. #4
   Ask Why?
   

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6. #5
   Define Success
   

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7. #6
   $$$$
   

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8. #7
   Re-Brand Login
   

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9. #8
   Useful Dashboard
   

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10. #9
    Value Your Time
    

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11. wordpress.org
    #10
    Show Ease of Use
    

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12. #11
    No Cafés
    

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13. #12
    DM’s Only
    

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14. #13
    Tight Schedule
    

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15. #14
    Avoid Chit-Chat
    

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16. #15
    Dress Well
    

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17. #16
    No Plugin Talk
    

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18. #17
    Do Homework
    

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19. #18
    Claim SuperPowers
    

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20. #19
    Don’t Do Cards
    

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21. #20
    Record Meetings
    

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22. #21
    Email Summary
    

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23. #22
    Reiterate Success
    

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24. #23
    Don’t Bore Them
    

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25. 37signals.com/rework
    #24
    Read “ReWork”
    

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26. bidsketch.com
    #25
    Use Bidsketch
    

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27. #26
    Tighten Up
    

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28. #27
    Checkpoints
    

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29. #28
    Check Grammar
    

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30. #29
    Do NOT Call
    

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31. Dear Dude,
    You rock.
    Yours, Dude.
    #30
    Email Proof
    

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32. #31
    Keep Process
    

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33. gantto.com
    #32
    Keep Time Frames
    

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34. #33
    Do NOT Discount
    

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35. #34
    Keep ‘Em Informed
    

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36. #35
    Have An Opinion
    

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37. smashingmagazine.com
    #36
    Show Credibility
    

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38. ted.com
    #37
    Show TED Talks
    

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39. kranzcom.com
    #38
    Case Studies
    

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40. #39
    Window Closing
    

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41. thelayoutlab.com
    #40
    Make Product
    

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42. gathercontent.com
    #41
    Content First
    

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43. easel.io
    #42
    Design In Browser
    

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44. solidifyapp.com
    #43
    Clickable Prototypes
    

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45. woothemes.com
    #44
    Proof of Concept
    

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46. #45
    Show Deadlines
    

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47. basecamp.com
    #46
    Collaborate
    

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48. #47
    Refuse Friday Launch
    

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49. #48
    Client Champion
    

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50. gravityforms.com
    #49
    Use Premium Plugins
    

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51. box.com
    #50
    Document Processes
    

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52. wpengine.com
    #51
    Premium Hosting
    

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53. #52
    Check Environment
    phpinfo.php
    

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54. #53
    Best Practices
    

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55. #54
    Avoid Scope Creep
    

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56. #55
    Preview Early
    Lorem Ipsum
    Lorem ipsum dolor sit amet,
    consectetur adipisicing elit, sed do
    eiusmod
    tempor incididunt ut labore et dolore
    magna aliqua.
    

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57. advancedcustomfields.com
    #56
    Use ACF
    

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58. browserstack.com
    #57
    Cross Browser
    

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59. #58
    Stick To The Proposal
    

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60. #59
    Celebrate
    

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61. #60
    Send Congrats Email
    

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62. #61
    Say “Thank You”
    

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63. yoast.com
    #62
    Use WP SEO by Yoast
    

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64. #63
    Verify with Google
    

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65. #64
    Give Them Host Details
    Your Host
    PH: 1800 HELP ME
    

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66. #65
    Eager for $$$?
    

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67. #66
    Install Analytics
    

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68. managewp.com
    #67
    Use ManageWP
    

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69. #68
    Tweak Caching for Speed
    

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70. #69
    Secure WordPress
    

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71. #70
    Check The Index
    site:domain.com.au
    

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72. #71
    Schedule BackUps
    

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73. videousermanuals.com
    #72
    Provide Video Tutorials
    

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74. digg.com
    #73
    Digg The Site
    

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75. #74
    Embed Welcome Video
    

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76. #75
    Link Tagger
    ?utm_source=ebooks
    

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77. #76
    Set Follow Up Reminders
    

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78. #77
    Get Feedback
    

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79. amazon.com
    #78
    Read “The Referral Engine”
    

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80. #79
    In Dash RSS Feed
    

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81. #80
    Add Clients To Your List
    

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82. seomoz.org
    #81
    SEOMoz Beginners Guide
    

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83. #82
    Suggest Split Testing
    

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84. mashable.com
    #83
    Beginners Guide To Social
    

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85. grovo.com
    #84
    Give Premium Grovo
    

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86. #85
    Give GA MC Video
    

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87. visual.ly
    #86
    Beautiful Analytics
    

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88. myseotool.com
    #87
    Branded SEO Reports
    

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89. evernote.com
    #88
    Send Them An Evernote
    

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90. #89
    Make It A Portfolio Piece
    

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91. #90
    Post Them A Book
    

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92. pingdom.com
    #91
    Use Pingdom
    

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93. hubspot.com
    #92
    Intro To HubSpot
    

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94. #93
    Continue Asking ???’s
    I s’pose a
    shag’s still outta
    the question?
    

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95. eventbrite.com.au
    #94
    Invite Them To An Event
    

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96. #95
    Nominate Them
    

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97. #96
    Send Useful Apps
    

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98. #97
    Say “NO”
    

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99. #98
    Broken Link Check
    

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100. #99
     Check Page Speed
     

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101. #100
     Remind Them Of Their Goals
     

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102. #101
     Refer THEM A Client
     

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103. There’s More...
     But Wait!
     

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104. Bonus
     Lose Your Hourly Rate
     

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105. Bonus
     Free e-Book
     wpvum.com/
     wcmel13
     

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