Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Product failures
Search
alexhorre
February 07, 2012
Design
130
0
Share
Product failures
North East New Tech
alexhorre
February 07, 2012
More Decks by alexhorre
See All by alexhorre
Product Management
alexhorre
5
150
Other Decks in Design
See All in Design
生成AIの不確実性を価値に変える、「ビズリーチ」の体験設計 / KNOTS2026
visional_engineering_and_design
6
1.1k
図じゃなく言語で描く - Common Ground for Design AI Operations.
kazukiikeda
2
780
新規AIプロダクトで、事前に知るべきだった3つの壁 〜医療AIを1年間作って、従来の開発が通用しなかった話〜 / Three Walls in Building AI Products
shikichee
2
4k
デザインの文脈を理解する:エンジニアがデザインカンファレンスに参加して得た学びと気づき
hypebeans
0
170
プロダクトデザイナーに学ぶ、『見る気が起きる』ダッシュボードの作り方 / Creating Engaging Dashboards: Lessons from Product Designers
yamamotoyuta
2
750
2026_01_07_3DプリントはじめましたLT.pdf
hideakitakechi
0
160
モビリティプラットフォームの未来を築くクラウド基盤
kossykinto
0
260
ClaudeCodeでマーケターの課題を解決する
kenichiota0711
11
13k
AI時代、デザイナーの価値はどこに?
tararira
2
1k
hicard_credential_202601
hicard
0
220
2026の目標「もっと定量的に事業、会社へ貢献する!」
yuri_ohashi
0
790
これからの「Webデザイン」の話をしよう~デザイナーの私が考えるブロックテーマへの対応で変わりゆくデザインの価値~
ds35mm
0
660
Featured
See All Featured
Building an army of robots
kneath
306
46k
Efficient Content Optimization with Google Search Console & Apps Script
katarinadahlin
PRO
1
490
コードの90%をAIが書く世界で何が待っているのか / What awaits us in a world where 90% of the code is written by AI
rkaga
61
43k
Intergalactic Javascript Robots from Outer Space
tanoku
273
27k
Beyond borders and beyond the search box: How to win the global "messy middle" with AI-driven SEO
davidcarrasco
3
110
Fantastic passwords and where to find them - at NoRuKo
philnash
52
3.6k
Paper Plane
katiecoart
PRO
1
49k
Reflections from 52 weeks, 52 projects
jeffersonlam
356
21k
Tell your own story through comics
letsgokoyo
1
890
How to Talk to Developers About Accessibility
jct
2
170
The Invisible Side of Design
smashingmag
302
51k
Neural Spatial Audio Processing for Sound Field Analysis and Control
skoyamalab
0
250
Transcript
@ alexhorre Life is too damn short for product fails
slowly ruining your life. Tuesday, 7 February 12
Why do they still happen? Products are everywhere. Yet they
still seem to fail at the one basic thing—how we use them. Tuesday, 7 February 12
It’s behaviour, stupid How we use them is how we
behave around them. We use our senses, intuition, inference to figure things out. Tuesday, 7 February 12
Finding middle road The methodology of Behaviour-Driven Development & a
well-plugged book: Lean Startup by Eric Ries Tuesday, 7 February 12
Behaviour-Driven Development It’s simple: Customer has problem Problem defines features
Features inherent human behaviour Build features around this behaviour Tuesday, 7 February 12
Lean Startup Build. Measure. Learn. Tuesday, 7 February 12
Microsoft Word Every new feature request is already in it.
Tuesday, 7 February 12
Printers, don’t get me started Awful product numbers and “piece
of shit, work!” Tuesday, 7 February 12
It’s suppose to do that... Twisting and bending your dock
cable Tuesday, 7 February 12
Starbucks hot cups* (UK) Don’t take the lid off—I dare
you. Tuesday, 7 February 12
The washer says what? ‘B’ stands for boil wash? Finally—thank
you. Tuesday, 7 February 12
Push and pull It’s not that hard—but... Tuesday, 7 February
12
Universal remotes :-( Tuesday, 7 February 12
Borrowing a pc laptop For fucks sake... Tuesday, 7 February
12
Thermostats To infinity and beyond Tuesday, 7 February 12
A new hope Apple designers get it. Tuesday, 7 February
12
Or just copy the shit-out-of-it Because you’re envious of it
Tuesday, 7 February 12
Tuesday, 7 February 12
Tuesday, 7 February 12
@ nenewtech Tuesday, 7 February 12
@ nenewtech Tuesday, 7 February 12